Guest bloggers publish their content on other people’s blogs. You may be wondering why guest bloggers post on other people’s blogs instead of their own blogs. However, guest bloggers are able to use guest blogging to get more traffic to their blogs. You may be a guest blogger, but you may know someone who isn’t a guest blogger. You may be someone who hasn’t guest blogged and wanted to know the benefits of guest blogging. You have come to the right post.
Guest blogging allows bloggers to put their content in front of a larger audience. There are blogs that are getting thousands of daily visitors and offer guest blogging opportunities. I commonly guest blog for Business2Community which gets thousands of daily visitors. When I first started to guest blog for Business2Community, my blog was getting 20-50 visitors every day. Now, my blog is getting over 200 visitors every day.
Guest blogging also improves your blog’s SEO. You can include a backlink to your blog either in the blog post or in your bio. This backlink will help you get more traffic, and quality backlinks are a factor in SEO. Not only will you get more short-term traffic, but you will also get more long-term traffic as well.
Guest blogging will ultimately allow you to increase your traffic short-term and long-term. More people will be sharing your content, and if you thank them quick enough, you can get a long conversation going on a social network. Guest blogging is a wonderful opportunity to get more people to know about your presence on the web.
Hi Marc,
A really good article on being a guest blogger. Do you have any suggestions on how to get a guest blogger to write for your blog especially if one’s blog is not necessarily popular. Thanks for for your work.
I am happy to hear that you liked the article. Here are my suggestions for getting people to write on your blog:
1. Contact bloggers who seemed qualified. Don’t go for the big people who get opportunities from everyone. Go for the people who aren’t as credible yet.
2. Pay for ghostwriters if you can afford them just to build momentum
3. Have a page on your blog’s menu that makes it clear you take contributions
Contacting the right bloggers will usually be the best. You can also use HARO to get talented writers to share their insights.
Thanks for sharing this tidbit of information. Really gives me something to think about. KK
My pleasure KK Harris.
Hi Marc! When someone wants to start blogging, do you suggest to set up a website and write a few blogs or start by guest blogging? Though the latter is harder if you don’t already have a blog as reference.
No matter how a blogger starts, that blogger must have his/her own blog. However, guest blogging allows more people to know about the newbies.
Hi Marc, would you recommend a criteria for who you guest blog for?
My criteria is a popular guest blogging site (you can use Alexa to check this) that is in the same niche as your content.
Hey Marc! Please give us (MyBlogGuest) a try! We are community of guest bloggers and we’d love to have you part of it!
I would love to be a part of the community.