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Marc Guberti

E371: Essential Sports Lessons For Massive Success With Jennifer Garrett

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Jennifer Garrett is a dynamic, internationally recognized speaker, author of “Move the Ball”, and an entrepreneurial-minded executive. Throughout her twenty-year career in Fortune 50 companies, she had a proven track record of delivering results, boosting organizational efficiency, and exceeding targets. Our guest is here today to take you into the end zone and score!

 

Quotes To Remember: 

“Sometimes people don’t raise their goals because they are comfortable.”
“Test your boundaries.”
“Do not associate yourself with people who are not moving you forward.”
“Go all-in.”
 
 
What You’ll Learn:
  • Life lessons from football
  • Sticking with your plan
  • Raising your goals
  • Surrounding yourself with the right people
  • Staying in it

 

Key Links From The Episode: 

Want to see how we can work together? Schedule a free strategy call here. 

Jennifer’s site

Jennifer’s Book: Move The Ball

Connect with Jennifer on LinkedIn

 

Grow Your Influence Book Series

How To Get More Clients With Your Podcast (Even For Beginners)

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One of the big misconceptions about podcasting is that you need a popular show to start making money. Then you can start reaching out to sponsors and more of your listeners will buy more of your stuff.

What if I told you that it’s possible to make thousands of dollars each month from podcasting before you get a single download for you show.

Not only can your listeners become clients, but your guests can also become your clients. I go deeper in the video, but there’s a basic process to follow…

#1: Determine your customer avatar

#2: Come up with a podcast idea that allows you to regularly interview people who fit that customer avatar

#3: Promote your product or service during the interview. I always invite people to schedule a free strategy session at the end of each episode and mention it whenever I can.

June 2019 Performance Report

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This is a very late performance report because it honestly slipped out of my mind with everything going on.

June honestly feels like a blur since I’m writing this in mid-July, but I’ll share some of the highlights.

 

The Advanced Affiliate Marketing Summit Went Well

This was the 6th virtual summit I organized and it went well. Over 20 speakers came together to give attendees a great experience.

This was a different set-up as I used ClickFunnels for the opt-in page and Teachable for the All-Access Pass.

The combo worked well, but I do see myself going with the old model of Optimize Press for future summits.

 

Breakthrough Success — The Book

I almost finished writing the book in June and was able to get it done in the first few days of July. I’m currently editing the book leading up to its July 17th release. I only have 3 days to edit the entire book hence the shortness of this Performance Report.

 

The YouTube Channel Is Moving 🙂

We added almost 200 extra subscribers this month and are at a little over 3,400 subscribers. To be honest, July has been a little slow for the channel so far but that’s because I haven’t published as many videos or done the marketing in July.

Right now I’m on a 2 week creation schedule that…at its completion…will give me enough video content until the start of October.

And I’ve still got a few calls left with my YouTube coach. There’s a lot of great potential.

 

In Conclusion

June was a very productive month, but I do have a deadline to meet for my Breakthrough Success book. I also don’t want to talk too much about things that happened in July.

I’ll make the next one longer, but this is where we conclude this month’s performance report.

E369: Practice The Right Way To Achieve Peak Performance With Gerald Leonard

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Gerald Leonard offers a unique approach to accomplishing more productivity in the workplace. As an accomplished musician and TEDx Speaker; creativity, innovation, neuroscience and peak performance are part of his world. Gerald is a Certified Project Portfolio Management Consultant and a Conservatory Trained Classical and Jazz Bassist who has been reviewed by the New York Times and performed at Carnegie Hall. He is a member of the National Speaker Association, the author of “Culture is the Bass,” and the soon to be released book “Workplace Jazz: How to I.M.P.R.O.V.I.S.E. – 9 Steps to a Successful Agile Project Team Transformation.”

 

Quotes To Remember: 

“Keep lists of everything you need to take care of.”
“95% of our time is spent practicing.”
“Go back to that love of practicing.”
“It’s about the enjoyment of practicing overall.”
 
 
What You’ll Learn:
  • How to use practice to rewire your brain
  • The bamboo tree metaphor that reveals how growth happens
  • Deliberate practice
  • Habits for success 

 

Key Links From The Episode: 

Want to see how we can work together? Schedule a free strategy call here. 

Gerald’s book: Culture Is The Bass

Gerald’s TEDx Talk

Work with Gerald

Have Gerald speak at your next event

Grow Your Influence Book Series

E368: Raising Successful Children With James Casale

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James Casale is a state and national award-winning educator. He is the author of two highly praised common sense parenting books…Wise Up and be the Solution and Family Pledge. He speaks in front of local, state, and national organization on common sense parenting. He was also one of the breakout speakers at the National Family Engagement Summit in Richmond Virginia in March 2018.

 

Quotes To Remember: 

“You chose to be a parent. You have responsibilities.”
“Start with a positive attitude.”
“The only thing that’s going to save the public schools is good parenting.”
 
 
What You’ll Learn:
  • How students can achieve better school grades
  • Successful parenting traits
  • The mindset of being a parent
  • Knowing school’s role on the child and the parent’s role on the child
  • Success habits

 

Key Links From The Episode: 

Want to see how we can work together? Schedule a free strategy call here. 

Family Pledge

Wise Up And Be The Solution

Common Sense Parenthood

Grow Your Influence Book Series

3 Podcasting Growth Strategies To Get More Listeners

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Podcasting is such an amazing opportunity. While it’s possible to make money with a podcast even if you don’t get a single listener, getting listeners to your podcast gives your show more potential for impact and income.

Getting listeners allows us to see our content is making a difference and that we can turn our content into a full-time business.

So how can we get more listeners for our podcasts? Here are 3 growth strategies that work.

 

#1: Have A Promo Plan For All Future Episodes

Many creators make the mistake of figuring out how they’ll promote something as soon as they hit the publish button.

This results in a 10-15 minute scramble of promoting the new episode on as many places that host can think of in the moment.

Instead, you need to have a promo plan in place. A promo plan details how you promote each new piece of content you publish. On this promo plan, you should list the following:

  • Which social networks you’ll use to promote the new episode
  • How often you’ll promote on those social networks on the day of and for the entire week
  • Long-term approach if the episode is evergreen

Know how you will promote the episode before the time comes.

 

#2: Sponsorship Swaps

You can get together with other podcasters and do sponsorship swaps. Basically, you promote someone else’s podcast in your episode in exchange for that host to promote your podcast.

The end result is you and the other podcaster helping each other grow. The more podcasts you partner up with, the more you’ll grow.

One concern people have is that this strategy will take listeners away from your podcast by giving them an alternative. However, there are only seven days in a week, and most podcasts come out with 1-2 new episodes per week. That’s a 5-6 day gap between episodes where your listeners will want an alternative.

They’ll listen to the other person’s podcast while they wait for you to come out with the next new episode. And the great thing is that when your listeners listen to the podcasts you’ve sponsored, they’ll think of you since you made the recommendation. Get as much head space as you can.

 

#3: Get On More Podcasts

If you want more listeners, go where the listeners are. Podcast listeners listen to podcasts. Getting on more podcasts puts you in front of more listeners.

Getting on other people’s podcasts is also a great business model that some people use to make thousands of dollars each month. If you want to get on more podcasts, here are some suggestions…

  • Use LinkedIn and search “podcast host”
  • Look for podcasts in iTunes, Spotify, and Stitcher
  • When reaching out, focus on the value you can provide as a guest instead of asking to be on the show. Podcast hosts can discern whether someone wants to provide value as a guest or just wants the exposure and social cred

During the episode, mention the podcast as soon as you can. Some podcast hosts will mention your podcast in their intro, but if not, you can mention it in the response to the first question.

That’s because 99% of podcast hosts use a variation of one of the following questions as their Question #1:

  • “Can you tell us a little more about yourself?”
  • “Why did you get started with X?”

Perfect opportunity to mention your podcast and some of the other stuff you’re working on.

 

In Conclusion

Podcasting gets more popular each year. More people have been approaching me on how to launch, grow, and monetize their podcasts. If you want to chat with me about your podcast, you can schedule a free strategy call here.

Furthermore, make sure you grab your free ticket to the virtual Profitable Podcasting Summit. It’s a great event with over 20 speakers and more on the way.

What were your thoughts on these three strategies? Do you have any questions for me? Sound off in the comments below.