Getting to that step from where your YouTube video is uploaded to when it gets thousands of views (or goes viral) is how attractive your video is. If you can get your YouTube videos to attract people, the people who got attracted to your YouTube videos will share those videos with their friends. Then, your YouTube video will continue to spread across all of the social networks. In order to attract people to your YouTube videos, follow these 10 tactics.
- Get the traffic first. In order to attract people to your YouTube videos, you first need to get the traffic. Embed your YouTube videos in certain blog posts, tweet about your videos, share them on Facebook, and do anything else to spread your videos. The more you spread your videos, the more people will be able to see those videos.
- Boost your credibility. Credibility is one of the most important parts towards anyone’s success. Having a lot of credibility means more people see you as a better expert in your niche, and the people who see you as a better expert will easily get attracted to your YouTube videos.
- Have a good introduction. YouTube recently made a big change where they now allow you to have a three second or less introduction of yourself that you can put on your videos. Having a good introduction automatically enhances the rest of the video in the viewer’s perspective. Better take advantage of that new update!
- Have some annotations in your video (but don’t go crazy). The best annotation to have in your video is the one that automatically subscribes someone to your channel right when it gets clicked. Having an annotation will make your video look more sophisticated, and therefore, more attractive.
- Have a strong message in your YouTube video. You can have the joke of the year or a powerful motivational speech, but you need to have a strong message in your YouTube video. Unless you are a celebrity, it won’t be enough to show people that you eat a hamburger every morning.
- Have words occasionally pop up. If you are talking about Twitter, have the word “Twitter” pop up. It keeps readers engaged and makes your videos more attractive.
- Have pictures. Pictures also do a good job at grabbing attention, but they only work for so long. The longest amount of time you should have the same picture on your YouTube video is 30 seconds…because for the most part, people want to see you.
- Combine several retakes into one video. Not only does this make it a little easier for you to cover all of your main points, but it also keeps your viewers engaged. Imagine what would happen if you were listening to someone, that person suddenly stopped speaking, appeared slightly to the left or right from where they were, and continued talking. Viewers would notice the change and continue to watch the video because they are engaged by your video.
- Have professional lighting. People do judge books by their covers exactly like how people judge a YouTube video based on how that YouTube video looks in the first couple of seconds. If you have professional lighting, people will continue to watch your video. Without professional lighting, you run the risk of losing viewers. If there is a giant shadow, people will notice. If there is a small shadow, people will not notice as much, but in order to keep your viewer retention rate high, you need to have professional lighting.
- Make sure you only upload quality videos. Quality videos get more attention and have higher retention rates than low quality videos. You get better with experience, and as you get that experience (and even now), you need to think of ways to make your YouTube videos even better than they already are.
Attractive videos tend to grab everyone’s attention, get thousands of views, and possibly go viral in the process. By implementing these 10 tremendous tactics, you will be able to upload the videos that your target audience would enjoy watching. What are your thoughts on the list? Do you have any additional tips? Please share your thoughts and advice below.
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