Micro influencers can generate organic distribution for your brand and lead to compelling partnerships. The paid per post model is dead, but you’ll get excited about the new model that focuses on genuine product adopters. Taylor Lagace joins us to share how micro influencers can grow your business. He is the co-founder of Kynship, an influencer marketing agency where stop paying for likes and start paying for sales. He’s handled the marketing for several NFL stars and helps companies generate millions in revenue.
What You Will Learn:
- Who is considered a micro influencer (you don’t need as big of an audience as you think)
- The new micro influencer model that maximizes engagement and conversion rates
- Ways to look at your data to increase your sales
Mighty Scout — we talked about this resource during our post-convo
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