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E212: The LinkedIn Lead Generation Blueprint With Jimena Cortes

July 30, 2018 by Marc Guberti Leave a Comment

Jimena Cortes is a marketing consultant specializing in online lead generation. She is a published author, international speaker, and entrepreneur who is the founder of Wizard Media, an online marketing agency and LeadGen Mastery, which is an online training teaching companies how to generate high value leads on LinkedIn.

 

Quotes To Remember:

“The biggest thing is having consistency.”

“Nobody really cares about you. They care about what you can do for them.”

“It doesn’t matter how successful you are. There’s always the next level and that’s something that you want.”

“You don’t want to have all your eggs in one basket.”

“Don’t do everything at once.”

What You’ll Learn:

  • Finding Leads and Building Relationships via LinkedIn
  • Using LinkedIn Premium to Get Prospects
  • Creating a Good LinkedIn Profile
  • Benefits of Publishing Articles on LinkedIn

 

Key Links From The Show:

Jimena’s Site

Wizard Media

 

Recommended Books:

Content Marketing Secrets by Marc Guberti

Money. Wealth. Life Insurance. by Jake Thompson

The Millionaire Master Plan by Roger J. Hamilton

Think and Grow Rich by Napoleon Hill

The 48 Laws of Power by Robert Greene

E211: Starting Your Movement With Jennifer Dulski

July 27, 2018 by Marc Guberti Leave a Comment

Jennifer Dulski is the head of Groups and Community at Facebook. She has more than 15 years of experience at successful startups and big-brand internet companies, including as a business unit leader at Yahoo! and as CEO of The Dealmap, which was acquired by Google in 2011. She was most recently president and COO of Change.org. She writes about leadership, management and entrepreneurship for LinkedIn Influencers, Fortune, Huffington Post, and other media outlets.

Quotes To Remember:

“You need to take certain steps to make clear what you want to see happen in the world.”

“When you have that clarity of vision, desired future, purpose and clear story, that’s one thing that helps you turn your intention into action.”

“Stories still add value in bringing that data into life.”

“You do have to be willing to be a little bit vulnerable to share a story.”

“With vulnerability comes more support.”

What You’ll Learn:

  • How to Start a Movement
  • Transforming Intention into Action
  • Getting Better at Storytelling

Key Links From The Show:

Jennifer’s LinkedIn

The Dealmap

Change.org

Drybar

Yellowberry

 

Recommended Books:

Content Marketing Secrets by Marc Guberti

PURPOSEFUL: Are You a Manager or a Movement Starter? by Jennifer Dulski

Gung Ho! by Kenneth H. Blanchard and Sheldon Bowles

Free Prize Inside! by Seth Godin

Mastering the Rockefeller Habits by Verne Harnish

E210: From Homeless To 7-Figures With Akbar Sheikh

July 26, 2018 by Marc Guberti Leave a Comment

Akbar Sheikh helps online startups and existing companies boost their sales. His success story of going from homelessness to 7-figures is very inspiring, and that’s what we’ll focus on in this episode. He is responsible for several funnels reaching seven figures by using the golden 7 principles of ethical persuasion.

Quotes To Remember:

“If you have a why that makes you cry, then your focus is different.”

“People are just not focused. People who succeed are.”

“It’s about having a game plan.”

“In order to make 7 figures, you need the right mindset, the right funnel and the right traffic that works.”

“If you take action, you’re gonna succeed.”

What You’ll Learn:

  • Rising to 7-figures Quickly
  • How to Structure a Successful Funnel
  • Learn How to Drive Traffic to Funnels

 

Key Links From The Show:

Akbar’s Site

FREE Masterclass!

 

Recommended Books:

Content Marketing Secrets by Marc Guberti

7 Figure Funnels by Akbar Sheikh

E209: Maximizing Breakthrough Performance With Anne Sugar

July 25, 2018 by Marc Guberti Leave a Comment

Anne Sugar is an executive coach and speaker who has advised top leaders at companies including TripAdvisor, Sanofi Genzyme, and Havas. She served as an executive coach for Harvard Business School Executive Education and has guest lectured at MIT.

Quotes To Remember:

“It’s how you can simply do it and get the most impact in the shortest amount of time.”

“Find somebody that you can partner with that can help you keep accountable.”

“Small wins add up to a lot more opportunity or impact over time.”

“It’s about forgetting about your misses.”

“Reading is one of the most important ways to have breakthrough success.”

What You’ll Learn:

  • Identifying the Goals that Matter
  • How to Maximize Performance Without Getting Distracted
  • Ways to Get Unstuck

Key Links From The Show:

Anne’s Site

Audible

Harvard Business Review

 

Recommended Books:

Content Marketing Secrets by Marc Guberti

Stand Out by Dorie Clark

The Power of Moments by Chip Heath and Dan Heath

Smartcuts by Shane Snow

E208: How Buffer Grows Plus Some Emerging Content Marketing Trends With Kevan Lee

July 24, 2018 by Marc Guberti Leave a Comment

Kevan Lee is the director of marketing at Buffer, the social media management tool for brands, agencies, and marketers. Through his content, he shares everything he knows about startup marketing, management, and leadership.

Quotes To Remember:

“It’s not an evergreen article if it might not be relevant a year from now.”

“Doing content well takes a lot of focus. It takes lot of time and energy to really sit down and write something that will stand out and will be useful to people.”

“If you’re putting out great content, the audience will come.”

“It’s worth it but it might take a while to get there.”

What You’ll Learn:

  • How Does Buffer Works
  • The Netflix Method to Content Marketing
  • Getting Into a Habit of Creating Content Everyday

 

Key Links From The Show:

Kevan’s Site

Buffer

Medium

The Pmarca Blog Archive

 

Recommended Books:

Content Marketing Secrets by Marc Guberti

Bird by Bird by Anne Lamott

We Are All Weird by Seth Godin

Crossing the Chasm by Geoffrey Moore

Take the Stairs by Rory Vaden

The Compound Effect by Darren Hardy

Rise and Grind by Daymond John

E207: Skyrocket Your Online Influence With Josh Elledge

July 23, 2018 by Marc Guberti Leave a Comment

Josh Elledge is a serial entrepreneur who builds the companies he needs most in the world. In 2014, he launched UpMyInfluence to help entrepreneurs like himself attract the perfect audiences and grow their brands without the crazy costs and contracts associated with traditional PR companies. He is a frequent speaker at podcasting and social media conferences including Social Media Marketing World. He’s a weekly consumer expert on Fox 35 Orlando and News 13, writes a syndicated column for nine newspapers, and has appeared in the media more than 2000 times.

 

Quotes To Remember:

“Exposure is everything in business.”

“We all need customers to survive, let alone thrive.”

“Shoot for audience that are ultimately going to pay you money.”

“Business owners have one job and that is to grow the company.”

“On all social media, the most important thing you can do is have a full and complete profile.”

What You’ll Learn:

  • Picking the Best Way to Gain Influence
  • How to Balance Content Creation and Building Influence
  • Building Healthy Relationships with Audience and Influencers
  • Using LinkedIn to Grow Your Audience

 

Key Links From The Show:

Josh’s Site

Josh’s LinkedIn

Free webinar: 3 Secrets to Skyrocket Your Online Influence!

 

Recommended Books:

Content Marketing Secrets by Marc Guberti

How to Win Friends and Influence People by Dale Carnegie

Think and Grow Rich by Napoleon Hill

Atlas Shrugged by Ayn Rand

The Miracle Morning by Hal Elrod

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Primary Sidebar

I am a business freelance writer who writes for individuals, small businesses, and corporations. My content will help drive engagement and sales to your business. I have produced content for several companies, including…

  • Upwork
  • MoneyLion
  • Freight Waves
  • Westchester Business Journal
  • Property Onion

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