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Breakthrough Success

E216: Get A Strong ROI From Content Marketing With Shane Snow

August 3, 2018 by Marc Guberti Leave a Comment

Shane Snow is an award winning entrepreneur and journalist who has helped expose gun traffickers and gender discrimination. He is a board member of the Hatch Institute, a nonprofit for investigative journalism, and currently serves as Founder at Large at Contently which works with Fortune 500 brands and has helped over 100,000 freelance journalists, artists, and photographers put food on the table. His latest book Dream Teams unveils what separates groups that simply manage to get by from those that get better together, and how we can make our companies and communities better by understanding the difference.

Quotes To Remember:

“You need to create content that actually sticks out and gets people attention.”

“Half the battle is creating a good book. The other half of the battle is getting people to pay attention or to care at all.”

“Just putting it out there is not enough.”

“It’s hard to make the viral equation work out if you don’t seed it to enough people initially.”

 

What You’ll Learn:

  • How to Get a Good ROI in Content Marketing
  • Creating Something That Will Get Big Brands’ Attention
  • Learn To Create Effective Content Strategies

 

Key Links From The Show:

Shane’s Site

Contently

The Storytelling Edge

 

Recommended Books:

Content Marketing Secrets by Marc Guberti

Dream Teams: Working Together Without Falling Apart by Shane Snow

The Storytelling Edge by Joe Lazauskas and Shane Snow

The Creative Curve by Allen Gannett

The Autobiography of Benjamin Franklin by Benjamin Franklin

Kafka on the Shore by Haruki Murakami

Filed Under: Breakthrough Success

E215: Designing Your Future With Dominick Quartuccio

August 2, 2018 by Marc Guberti Leave a Comment

Dominick Quartuccio helps individuals, teams, and businesses Design a Future they can’t wait to live into. The international KeyNote speaker, trainer, executive coach, and author works with the best of the best. His latest book Design Your Future details 3 simple steps we can use to stop drifting and take command of our lives.

Quotes To Remember:

“Awareness alone doesn’t change our behavior.”

“We are strangers to our future selves.”

“Extraordinary results are directly proportional to how narrow you can make your focus.”

“There is always one that outperforms the other nine combined.”

“If you were to focus on one thing then that would rise the tide for everything else.”

 

What You’ll Learn:

  • What is a “Drifter”
  • How to Stop Drifting Without Relying on an Outside Force
  • The A-D-D Model by Dominick Quartuccio
  • Living in Your Designed Future
  • Get Clients to Pay You at a Premium Level

 

Key Links From The Show:

Dominick’s Site

Tony Robinns’ Seminars

 

Recommended Books:

Content Marketing Secrets by Marc Guberti

Design Your Future by Dominick Quartuccio

The 4-Hour Workweek by Tim Ferriss

Think and Grow Rich by Napoleon Hill

Outwitting the Devil by Napoleon Hill

Conversations with God by Neale Donald Walsch

Irresistible by Adam Alter

The Power of Now by Eckhart Tolle

The ONE Thing by Gary W. Keller

Zero to One by Peter Thiel

Filed Under: Breakthrough Success

E214: The Communication Secrets To Get From Good To Great With Carmine Gallo

August 1, 2018 by Marc Guberti Leave a Comment

Carmine Gallo is a three-time Wall Street Journal bestselling author, internationally popular keynote speaker, Harvard instructor, and communication advisor for the world’s most admired brands. A “communications guru,” according to Publishers Weekly, Gallo’s books have been translated into more than 30 languages. He delivers highly customized, engaging, inspiring, and actionable multimedia keynotes based on his international bestsellers: Talk Like TED, The Presentation Secrets of Steve Jobs, and The Storyteller’s Secret, among others.

Quotes To Remember:

“The ability to express your ideas convincingly and persuasively is more important today than ever before in human civilization.”

“Persuasion is actually more important today than ever before.”

“You cannot be a successful entrepreneur today if you are not a great storyteller.”

“The tools of communication have changed.”

“Steve Jobs, in my mind, is still the greatest business storyteller of all time.”

“Average only guarantees below average results. You have to have something extra.”

“For content creators today, their extra is their imagination or creativity.”

“It’s the best idea who wins. It’s not your ego.”

 

What You’ll Learn:

  • How to Effectively Communicate Your Ideas
  • Get Better at Telling a Story
  • How to Tell People About Your Expertise
  • How Can We (As Leaders) Drive Others

 

Key Links From The Show:

Carmine’s Site

Ballantine

KPMG

 

Recommended Books:

Content Marketing Secrets by Marc Guberti

Five Stars: The Communication Secrets to Get from Good to Great by Carmine Gallo

Principles: Life and Work by Ray Dalio

Losing My Virginity by Richard Branson

Finding My Virginity: The New Autobiography by Richard Branson

Enlightenment Now by Steven Pinker

 

Filed Under: Breakthrough Success

E213: Freakishly Effective Social Media For Network Marketing With Ray Higdon

July 31, 2018 by Marc Guberti Leave a Comment

Ray Higdon is a two time bestselling author who has shared the stage with Tony Robbins, Bob Proctor, Les Brown, Robert Kiyosaki, and many more. Their coaching company was recognized this year on the Inc 5000 as one of America’s fastest growing companies. He help network marketers grow large teams and create freedom in their lives

 

Quotes To Remember:

“Social Media is one of the best things that happened in network marketing but also the worst.”

“It (social media) is really just a way to more efficiently connect with more people.”

“As long as you are using social media to create connections with other people, then you are probably doing it right.”

 

What You’ll Learn:

  • Using Social Media to Find Prospects
  • Is Creating Too Much Content Worth It?
  • Connecting With Your Audience Through Social Media

 

Key Links From The Show:

Ray’s Site

Rank Makers

 

Recommended Books:

Content Marketing Secrets by Marc Guberti

Freakishly Effective Social Media for Network Marketing by Jessica Higdon and Ray Higdon

The Obstacle Is the Way by Ryan Holiday

The War of Art by Steven Pressfield

How to Get Rich by Felix Dennis

Filed Under: Breakthrough Success

E212: The LinkedIn Lead Generation Blueprint With Jimena Cortes

July 30, 2018 by Marc Guberti Leave a Comment

Jimena Cortes is a marketing consultant specializing in online lead generation. She is a published author, international speaker, and entrepreneur who is the founder of Wizard Media, an online marketing agency and LeadGen Mastery, which is an online training teaching companies how to generate high value leads on LinkedIn.

 

Quotes To Remember:

“The biggest thing is having consistency.”

“Nobody really cares about you. They care about what you can do for them.”

“It doesn’t matter how successful you are. There’s always the next level and that’s something that you want.”

“You don’t want to have all your eggs in one basket.”

“Don’t do everything at once.”

What You’ll Learn:

  • Finding Leads and Building Relationships via LinkedIn
  • Using LinkedIn Premium to Get Prospects
  • Creating a Good LinkedIn Profile
  • Benefits of Publishing Articles on LinkedIn

 

Key Links From The Show:

Jimena’s Site

Wizard Media

 

Recommended Books:

Content Marketing Secrets by Marc Guberti

Money. Wealth. Life Insurance. by Jake Thompson

The Millionaire Master Plan by Roger J. Hamilton

Think and Grow Rich by Napoleon Hill

The 48 Laws of Power by Robert Greene

Filed Under: Breakthrough Success

E211: Starting Your Movement With Jennifer Dulski

July 27, 2018 by Marc Guberti Leave a Comment

Jennifer Dulski is the head of Groups and Community at Facebook. She has more than 15 years of experience at successful startups and big-brand internet companies, including as a business unit leader at Yahoo! and as CEO of The Dealmap, which was acquired by Google in 2011. She was most recently president and COO of Change.org. She writes about leadership, management and entrepreneurship for LinkedIn Influencers, Fortune, Huffington Post, and other media outlets.

Quotes To Remember:

“You need to take certain steps to make clear what you want to see happen in the world.”

“When you have that clarity of vision, desired future, purpose and clear story, that’s one thing that helps you turn your intention into action.”

“Stories still add value in bringing that data into life.”

“You do have to be willing to be a little bit vulnerable to share a story.”

“With vulnerability comes more support.”

What You’ll Learn:

  • How to Start a Movement
  • Transforming Intention into Action
  • Getting Better at Storytelling

Key Links From The Show:

Jennifer’s LinkedIn

The Dealmap

Change.org

Drybar

Yellowberry

 

Recommended Books:

Content Marketing Secrets by Marc Guberti

PURPOSEFUL: Are You a Manager or a Movement Starter? by Jennifer Dulski

Gung Ho! by Kenneth H. Blanchard and Sheldon Bowles

Free Prize Inside! by Seth Godin

Mastering the Rockefeller Habits by Verne Harnish

Filed Under: Breakthrough Success

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Primary Sidebar

I am a business freelance writer who writes for individuals, small businesses, and corporations. My content will help drive engagement and sales to your business. I have produced content for several companies, including…

  • Upwork
  • MoneyLion
  • Freight Waves
  • Westchester Business Journal
  • Property Onion

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