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The Bad, The Worse, And The Ugly

July 19, 2013 by Marc Guberti Leave a Comment

The Bad: Something is wrong.

The Worse: Something is wrong and people know it.

The Ugly: Something is wrong, people know about it, and no action is being taken.

Polish your content so that none of it is bad. This prevents things from getting worse, and for some people, just getting ugly. Take action when you see a mistake, and don’t let a mistake stay up for long.

I created a blog post called “Everyone Notices Messinesss” (there is an extra s at the end of messiness). One of my friends looked at the title and told me, “You spelled that word wrong.”

Once my friend read the content, he realized the typo was intentional. People notice when something is wrong. We could have read 500 pages in a book and enjoyed every word. Then, on page 501, there is a typo that we stare at for a few seconds. Nevermind the 500 pages. What about page 501? Everyone notices the smallest mistakes.

A similar spell check can save a lot of frustration. Nothing needs to get bad, worse, or ugly.

 

Filed Under: Uncategorized Tagged With: business, business tip, reality, truth

Shiny Objects Lose Their Shine

July 18, 2013 by Marc Guberti Leave a Comment

Don’t fall into the shiny trap. The cars in the commercials are new and shiny. Most of them look better than the average person’s car. The average person’s car is going to have some dirt on it. You can’t avoid all of the puddles, rain drops, mud, and gravel when you are driving with your car. New becomes old very fast.

Remember when one of the car dealerships did a commercial for their newest car back in 2012 or even earlier? You may see the ones for 2013 and 2014. Remember those commercials, and then when 2015 comes, remember how shiny the cars from 2013 and 2014 looked. In 2015, there will probably be a car commercial for the 2016 car.

My Mac Book Pro was in the box when I got it. The keyboard was untouched and so was everything else. It’s not in horrible condition, but you can see that it has been used. I still use it every day, and I am still happy with the product. I don’t need to buy another computer until the one I am using breaks.

When we make choices to buy something, that something we buy will lose its shine. Make sure you can use it and you’re not just getting it because it’s popular, new, and shiny. Within a few years, what is popular, new, and shiny now will most likely be unpopular, old, and dull.

Filed Under: Uncategorized Tagged With: business, business tip, reality, truth

Broke The Baseball Bat? Don’t Blame The Manufacturer

July 18, 2013 by Marc Guberti Leave a Comment

It is tempting to blame the manufacturer if the wooden baseball bat breaks after three months. Ask for the refund, complain to the manufacturer, but in the end, the baseball bat was broken because it was used.

Basball bats do break. Some break faster than others. It’s not the manufacturer’s fault that you used the baseball bat too many times. Just get a new one and move on. You got what you wanted, and you used it until it broke.

No one would come up to the manufacturer is they dropped a glass vase. When that falls, it shatters. There’s no reason to blame the manufacturer. That’s the risk of getting a glass vase. Drop it, and you’ll have to get a new one.

Baseball bats don’t break like glass vases, but they do break. Why blame the manufacturer when you can just buy another bat. Better yet, buy two. You might need an extra bat.

Filed Under: Uncategorized Tagged With: business, business tip

I Was There

July 17, 2013 by Marc Guberti Leave a Comment

When we want to remember something, we usually tell other people that we were there. However, more people need proof. Anyone could have said they were at the MLB All Star Game yesterday. When someone says something like that, the other person needs to have some kind of proof.

I was at the All Star Game yesterday, but not everyone is going to believe I was there. There are some things that just sound too good to be true, and those are the things that are harder to believe.

Filed Under: Uncategorized Tagged With: business, business tips

Trust Us

July 17, 2013 by Marc Guberti Leave a Comment

“You will be satisfied with our services. Trust us.”

Trust is something that we don’t give to a lot of people. Trust is valuable, and if we don’t know someone, we don’t give it to them right away. Trust takes a lot of time to develop. It may even take years to fully trust someone.

It seems like every company is saying how much you can trust them. However, what is there to trust? Some companies don’t even know who you are or what you look like. Other companies know what you look like, but their customer service is lousy. The few that can be trusted jump the gun by asking you to fully trust them right from the start.

Trust is something that develops over time. We choose the people who we think are the most trustworthy out of all of the other options, and if they are trustworthy enough, we show them that we trust them. We trust them with a pet or sibling. Then the other person starts to trust you.

It takes time to build trust, but companies are asking you to trust them overnight. It takes a lot of time to become a successful entrepreneur, but no one can be a successful entrepreneur overnight.

Entrepreneurs need to trust each other, but they must also trust the right people. The only way an entrepreneur can make a good decision about who to trust is with patience.

Filed Under: Uncategorized Tagged With: business, business tip, entrepreneur

Multi Task Anytime

July 16, 2013 by Marc Guberti Leave a Comment

We all have goals to complete. Some of those goals are easy to complete while others are very difficult. How about doing two of them at the same time. That does not mean reading two books at the same time with super vision and a good memory. It means taking two things that are different and doing them at the same time.

I read other people’s blogs, but I don’t read them all in the morning. The morning is the most productive time of the day, and that’s when I write. Instead, I read them in the afternoon. However, when I read those blogs, I’m not reading them while sitting on the couch or chair. I read them while running on a treadmill.

It is possible to do two things at once. Those two things that you are doing could be two goals. Want to take a break? You can take two breaks at the same time. I haven’t tried it yet, but playing video games while running on the treadmill would be interesting.

Filed Under: Uncategorized Tagged With: business, business tip, productivity

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I am a business freelance writer who writes for individuals, small businesses, and corporations. My content will help drive engagement and sales to your business. I have produced content for several companies, including…

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  • Westchester Business Journal
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