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How To Expand Your Freelancer Army

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One of the best decisions you can possibly make for your business is to outsource some of the work to freelancers. The more work you outsource to freelancers, the more time you have to commit towards other opportunities.

Some people turn away from outsourcing because of the costs associated with making the switch. Others want to outsource as much of their work as possible but find themselves limited by their budgets. Regardless of your current status, you need to expand your freelancer army. The more tasks you delegate, the better.

Here’s how you expand your army of freelancers:

 

Everyone Gets A Legit Part

Before you even think about hiring another freelancer, you must ensure that you have legit tasks available. A legit task is a required task but also a time-sucker that you don’t enjoy. Scheduling social media posts, creating pictures, and editing podcast episodes were some of those tasks I needed to outsource.

While I outsourced those tasks the moment I got the chance, I have never thought of hiring a ghostwriter, outsourcing training course creation, or outsourcing the email broadcasts. I enjoy those tasks. If you don’t enjoy any of the tasks in your business and are desperate to outsource everything, then you are in the wrong business.

When I want to hire another person to make my life easier, I assess everything that I do in a given week. What are the tasks that I enjoy? What are the tasks I want to get off my back? Which of those particular tasks take up most of my time?

These are the questions I ask myself before I post a job and eventually look through the job applicant’s cover letters. With clarity on my requirements, I can rest assured that my life will be made easier.

If you don’t have this clarity, you risk hiring a freelancer for the wrong reason or hiring someone who won’t meet your expectations. The result is an intense level of stress that will suffocate your “extra time” you got from hiring the freelancer.

 

Gradually Grow The Freelancer Army

If you go right out the gate and hire a dozen freelancers, you’ll get overwhelmed. Gradually growing the freelancer army means growing it at a consistent pace that makes sense for your brand. If you hire too many freelancers at once, you’ll have a difficult time communicating with everyone and getting on the same page.

Outsourcing different tasks will save you time, but hiring too many freelancers creates a new problem. Now you have to manage them and ensure that your freelancers are as effective as possible. Outsourcing management to a manager will make your life much easier as your freelancer army grows, but when you start out, you are the manager.

Once you feel comfortable with every freelancer you’ve hired, you can then expand and look for other options. The more comfortable you become with your freelancers, the quicker you can look for someone to fill your next job.

 

Don’t Rely On One Freelancer

A common mistake people make is to assign a super VA. This “super VA” can apparently accomplish any task you give him/her. Most people who find themselves in the super VA position will take on any task you give them to please you and make more money.

Relying on one freelancer to get everything done in your business is like relying on one musician to play all of the instruments at the concert. It won’t end up well.

Instead of relying on one freelancer, you must hire more freelancers who specialize in certain areas. I hired my first freelancer to help grow my Pinterest account. I didn’t hire that freelancer to edit my blog posts. I needed a different freelancer for that job.

People can do anything, but not everything. Don’t act like your freelancers can do everything because they can’t. Putting that unnecessary workload on an individual freelancer will create more stress for both of you (subpar work combined with your recent hire desperately trying to please you in so many ways).

 

Reinvest Your Time Wisely

Here’s how you actually get to grow your freelancer army. Every other tip at this point has been laying the groundwork for this one moment.

If you hire someone to schedule your social media posts, you need to know and remember two things:

Cost per hour

Number of hours this person will work for you each month

Let’s say I hire a social media manager who gets paid $10/hr. This social media manager works for two hours per day.

I pay this social media manager $600 every month.

To continue working with this social media manager, I MUST make at least $600/mo to balance out my expenses. If I make $595/mo with my extra time, then I’m losing money and my current path doesn’t make sense.

At this crossroad, you have three options:

Fire the freelancer

Look for a less expensive option

Reinvest your time more wisely

When you hire a freelancer to save yourself time, you must be prepared to make more additional money than you’re spending on that freelancer.

 

Look At Costs And Results

Not all freelancers are created equal. Some do the job to near perfection while others miss a few things. Every month, I make it a point to assess all of my freelancers.

I identify what work is getting done and how much it costs me.

If I’m happy with the work and am getting a good ROI from reinvesting my time wisely, I keep that freelancer. If a freelancer strains my budget or doesn’t get the job done, I have a decision to make.

If the expensive freelancer does a phenomenal job, keep that freelancer if your business still aligns with that person’s work. Never give up good freelancers because those are the ones you don’t have to worry about. If you feel like your freelancer would catch you during a trust fall, keep that freelancer on your team.

 

In Conclusion

Growing your freelancer army is a numbers game. If the decision makes financial sense and you make more money with your extra time than you spend to save that same amount of time, then you made the right decision.

Each month, monitor your freelancers’ progress to determine whether you’re still making the right decisions or if the landscape has changed.

What are your thoughts on building a freelancer army? Have any tasks you’d like to outsource? Have any tips on acquiring more freelancers? Sound off in the comments section below.

How A Structured Schedule Will Make You 10x More Productive

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If I tell you that a structured schedule will make a huge impact on your productivity, would you believe me? You should.

While too much structure might seem to run contradictory to entrepreneurship, most entrepreneurs pursue their dreams precisely so they can do what they love at a time they choose.

Thus, adhering to a structured schedule (of your own creation) not only makes sense, it will also make you 10x more productive and drive the results you crave.

In this post, we’ll dig deeper into why a structured schedule works and how to commit to making it part of your life.

The Biggest Myth

When people think about a structured schedule, they usually envision all their free time suffocated by work. They even imagine their work time (not to mention their creativity) becoming suffocated.

They think, “No, I can’t make a video at this time because my schedule says that I must write a blog post.” It’s true that a structured schedule is very specific, but that’s exactly why it works.

The problem with free time — even the time spent thinking about what to work on — is choices. Let’s say you’re trying to decide whether to:

  • Write a blog post.
  • Send an email to a particular person.
  • Write an email broadcast.
  • Make a YouTube video.
  • Interview someone for your podcast.
  • Write a chapter of an ebook.
  • Create a training series.
  • Read a book.
  • Participate in an online course.

Tell me in TWO seconds which one you’ll choose: 1…2…

Have you made a choice? Do you need more time to ponder the list? Have you thought of something to add to the list? Did the list remind you of something else?

What usually happens is all of these ideas (and others) will float around in your head until you eventually decide on one. But even when you do, you’ll likely wonder if you’ve made the right decision, or if you’ve forgotten about something more important than your chosen task.

Let’s say you decide to write a blog post. After you complete the post, you’ll once again have to decide what to do next. It’s an endless, anxious cycle. And a huge waste of time.

Should I make a video? On what topic? Should I scrap that idea and read instead? Actually, should I read or watch a training course?

A structured schedule creates clarity and takes the guesswork (and anxiety) out of deciding what to do next. And a structured schedule even offers flexibility.

For example, bloggers try to avoid writer’s block — when ideas aren’t flowing and they’re left staring at a blank screen, sometimes for hours. Lots of people experience this feeling several times a day or week.

A schedule can save you in times like this. Simply switch up your tasks and keep moving.

Plan Out The Bookends Of Your Day

While writing this blog post, I anticipated one common response might be: “How can I structure my schedule when it’s bound to constantly change?What if someone cancels an interview? What if a real-time emergency comes up?”

Like the writer’s block example above, you may have to make adjustments during the day so you can maintain an optimal level of productivity. And a structured schedule will help you switch things up with efficiency.

With that said, there are two untouchable portions of the day during which no person or unrelated task can ruin your productivity.

These are your bookends: early morning and late in the evening. Think about what you usually do at 3pm and 5am. I’ll bet that at 5am nothing is standing between you and your productivity. At 3pm, however, it may seem as if everything is standing in your way.

Realizing that you won’t likely get as much done at 9pm as you would during the work day, plan out your day from start to finish paying special attention to the bookends — because virtually nothing stands in the way of your productivity during those times.

Wake Up Earlier 

The earlier you wake up, the more poised you are for success. I strongly believe that, and here’s the logic: no one is going to interrupt you or make a request at 5am. That’s when “everyone else” is sleeping. If you wake up at 5am, you’ll have several hours of undisturbed productivity.

Being an early bird works better than being a night owl. I’ve tried both, and it’s better to get to bed earlier so you can wake up earlier. The biggest reason for that is because starting fresh lets you get much more accomplished than you can after a taxing day when your willpower has been tested to the max.

Just one aggravating issue during the day can interrupt your concentration at night. As an early bird, nothing has happened yet so there’s no prior events from the day that can distract you from your work. Rising early and getting things done also makes you feel more productive as the day goes on.

In addition to feeling (and being) more productive, you’ll enjoy improved health. I don’t understand why so many people take their health for granted. I’ll just say that the healthier you are, the more productive you are. Think about that the next time you go to McDonald’s (if you don’t eat there, good for you!).

Putting that shade aside, here’s the truth about early birds and night owls:

Your brain is still active when you sleep. If the last thing you think about is how anxious you feel about your work, those thoughts of anxiety will carry over into your sleep and still be there when you wake up.

This is why I read a personal development book before I go to bed. I feel mentally charged when I go to bed, and that feeling carries over into the beginning of the next day.

And did you know that the first hour of your day determines how the rest of your day will go?

Track Your Results

Once you identify how to structure your day, keep track of your progress. This is where you walk the walk instead of only talking the talk. The best place to track your results is in a notebook because you can refer to it at any time and make any necessary adjustments.

Tracking your results in a notebook lets you see in which areas you struggle and in which areas you thrive. If you timestamp when you accomplish certain goals, you can also identify which times of day work best for accomplishing specific objectives.

Are you better at writing blog posts before 11am or after 2pm? Tracking your results and adding a few details allows you to answer that question. The more of these types of questions you can answer, the more productive you’ll become and the more you’ll optimize your structured schedule.

In Conclusion

Creating a structured schedule allows you to gain clarity into what goals you need to accomplish and when you need to accomplish them. Structured schedules don’t remove the freedoms of entrepreneurship. Rather, they amplify your potential.

What are your thoughts on creating a structured schedule? What would you like to accomplish with a structured schedule? Have any productivity tips for us? Sound off in the comments section below.

*image credit: Pixabay 

Episode 20: How To Write For Any Publication With Aaron Orendorff

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Aaron is an online writer, contributor, publisher and guest blogger. I first learned about Aaron in a funny but awesome way. Aaron was looking for teens to feature in a SUCCESS Magazine article. My friend Ulyses Osuna tagged me and I learned about the opportunity. I submitted my story in a powerful way, Aaron and I got to talk a while afterward, and the rest is history. He’s now the latest guest on my Breakthrough Success Podcast.

 

Aaron has written for some of the most prominent websites such as The Huffington Post, Mashable, Business Insider, SUCCESS, and many more. Like any entrepreneur, Aaron had his low point which he discusses in the episode. He then developed a love for blogging, and guest blogging in particular. This love for guest blogging got him on those prominent websites I mentioned earlier. He talks about how you can land your content on those websites too. 

 

While this story sounds glorious, Aaron has faced rejection after rejection. In fact, his tagline is “Let’s Get Rejected.” He occasionally posts on Facebook about how his article got rejected on many websites, but then one website took his idea (and most of his articles end up raking up some SERIOUS engagement).

 

Key Links from the Show:

http://iconicontent.com/ – Aaron’s website

http://www.copyblogger.com/author/aaron-orendorff/ – Aaron’s CopyBlogger page

http://buzzsumo.com/ – One of Aaron’s go-to tools

https://www.google.com/trends/ – You can use this tool to analyze trends. In this interview, you’ll discover why Google Trends can literally transform your content brand.

http://iconicontent.com/guest-posting-course/ – Aaron’s guest posting course. Take it if you want to learn Aaron’s big secrets on web domination.

 

 Learn:

– Why the snowball effect is important but doesn’t ensure anything

– The right way to build relationships with editors

– 3 mistakes people commonly make with submissions

– Aaron’s advice for having a breakthrough

– How to write content that gets approved

11 Cool Content Marketing Tactics That Will Push Your Blog Traffic To The Next Level

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Effective content marketing can determine whether your content is read by thousands of people or a handful of people, and your content marketing strategy can determine whether you’ll make a full-time income as a blogger or struggle to get by.

Many bloggers know this, which is why they continuously test different methods to expand their content’s reach. The blogger with 100 monthly visitors and the blogger with 100,000 monthly visitors both strive to get their content in front of more people.

But how can you consistently expand your blog’s reach? How can you attract more readers today than you did yesterday? Here are 11 cool content marketing tactics you can use to push your blog traffic to the next level:

 

#1: Accept Guest Posts 

My blog generated the most traffic when I published two posts per day. But as my blog posts became longer and more content rich, it became increasingly difficult to publish as frequently and consistently.

I’m slowly getting closer to achieving that same frequency, but not because I’m writing 14 blog posts each week. Rather, I started accepting guest posts from my community.

Now I get free content for my blog without having to write a single word. How cool is that?

Of course, I still love writing at least one blog post every week, but having to write (and publish…big difference) a blog post every day would prevent me from addressing other parts of my business.

Accepting guest posts results in more updates and fresh content, and that results in more SEO love.

 

#2: Hire A Contributor

If you want to take accepting guest posts to the next level, you can hire a contributor who will produce the content for you. I recommend finding a paid contributor on Upwork and making sure this person is passionate about your blog’s topics.

You don’t want to hire a contributor who will write a blog post without any passion behind the topic. That lack of passion will show in the final draft.

If you hire a contributor, I recommend monitoring his or her content for 1-2 weeks and engaging in frequent conversations. This way, you are both on the same page and you’re more likely to get the content you want and expect.

 

#3: Use Internal Links 

By linking to your content internally, you increase the amount of time readers engage with your blog. And the more time people spend on your blog, the more likely they are to come back for more.

Keeping people on your blog longer also helps build trust and will result in more subscribers and sales over time. Bring attention to some of your older posts and every new post you publish. On the flip side, you can edit your older posts to link to your newer content.

 

#4: Outsource More Tasks

Outsourcing opens up so much time to pursue other parts of your business. I’ve outsourced social media posts, blog post editing, podcast episode editing, video editing, and an array of other tasks.

After I started outsourcing these tasks, I was able to concentrate on creative ways to promote my content such as reaching out to influencers, promoting my content through various outlets, and growing my brand.

Outsourcing will open up more of your time, but be sure to use the extra time productively. Otherwise you’re completely missing the point of outsourcing.

 

#5: Create A Content Calendar

An editorial calendar is a guide that lays out which content gets published when. You can organize the publication of your content in such a way that includes weekly or monthly themes on your blog.

Monthly themes can help with product launches or affiliate promotions. For instance, let’s say you write a blog about the best toys around in July (and also know that new LEGO sets are coming out in August).

You can use mid-July and the entire month of August to focus your content creation efforts on LEGO sets. By the time you introduce your affiliate links, your audience will be more conditioned to buy the LEGO sets.

 

#6: Write Longer Blog Posts

Longer blog posts like these grab more attention and provide more overall value. When I published two blog posts each day, most were only 250-500 words. While I’ve lost that level of frequency, my current blog posts are more in-depth.

Writing longer blog posts is also great for more blog traffic. Not only do search engines love longer blog posts, but you’ll keep people on your blog for a longer period of time.

Think about it. If you’ve made it to this sentence, you’re virtually committed to reading this entire blog post. You’re committed to knowing all 11 tactics mentioned in the post, even if you skim.

Of course, no one is forcing you to read through the entire post, but once you make it to this point, full commitment tends to be the unwritten rule of reading content.

 

#7: Write 1 Blog Post Per Day

If you can muster it, writing one blog post per day will result in a blog that’s consistently updated with fresh content. While it may take a while for search engines to boost your traffic, writing blog posts at a frequent rate will also give you more content to promote on social networks.

My Twitter usage motivated me to write two blog posts per day. I mean, I was tweeting every 15 minutes and wanted to share fresh, original content. And by spacing it out over a long period of time, I was able to garner strong interest for my content.

I still knew I could tweet some content over and over because my new followers wouldn’t have seen it before, and my regular followers wouldn’t have seen everything. I try to write a lot of evergreen content so a tweet linking to a blog post from two years ago would still be relevant to both groups.

 

#8: Submit At Least 3 Guest Post Pitches Per Day

Writing guest posts for other blogs is a well-known tactic to expand your reach. In my experience, it’s easy to approach guest blogging inconsistently.

It’s easy to send multiple pitches in a single week, but then concentrate on creating content for one or two guest p0sts, and stop or simply forget to keep sending pitches.

That’s a mistake. Sending at least three pitches per day helps step up your commitment to producing more content because you may have to meet a deadline that is not self-imposed.

If you submit at least three guest post pitches per day, you’ll submit 1095 guest post pitches each year. Assuming a conservative 20 percent acceptance rate, you’ll write at least 219 guest posts in a given year.

Writing one guest post every other day may seem like a lot of work, but it will result in many more people seeing your content (perhaps millions of additional people will read your content depending on where it’s published).

A single guest post of mine, published on Jeff Bullas’ Blog, was shared over 6,000 times. Talk about more exposure (and that’s just one guest post)! Imagine if you got those results from more than one of your 219 guest posts.

In fact, if you averaged 1,000 shares for all 219 of your guest posts, you’d get 219,000 shares for all of your guest posts that year. It’s very easy to assume that, at this point, over 1 million people will have viewed your content.

 

#9: Link To Influencers In Your Posts

Influencer marketing will be a strong form of marketing for a very long time. The idea behind influencer marketing is that you mention several influencers within your blog post. You then email them to let them know.

Some will share your content with their audiences while others won’t. The key thing not to do in every email to an influencer is to ask them to share your content.

I’ve gotten many emails from people mentioning me in their content and saying something like, “Can you share this with your audience?”

Influencers know how influencer marketing works. Instead of asking them to share your content, just tell them you featured them in your blog post. Don’t try to influence the influencer with explicit requests because those emails are usually ignored.

The more influencers you mention in your content, the better, but make sure the content doesn’t drag on because you’re trying to mention every possible influencer in your niche. That’s why you write multiple blog posts.

 

#10: Create A Content Series

There’s nothing more frustrating than not knowing the ending. Imagine going to the theater, watching Rogue One, and then halfway through the movie the screen stops working. The staff comes out and says they can’t fix the problem. You get a full refund, but you are left with only half of Rogue One.

You don’t know the ending, and that will frustrate you until you see it at another movie theater.

While it’s very difficult to reproduce the same feeling as stopping halfway through Rogue One, you can still create a content series without an ending.

Imagine writing a blog post called “5 Ways To Get More Twitter Followers.” At the end of the blog post you can say something like, “I actually have a bonus tip to get more Twitter followers, but I’ll reveal it in the next blog post along with four additional tips.”

Now you build suspense while creating a content series. People who read and enjoy Part 10 will be more likely to read the other nine blog posts in the series.

 

#11: Ride The Trendy Waves Of The Internet

Google Trends allows you to see what is trending on the internet. If you can connect a trending topic to your niche, you’ll write a blog post that will get traffic from its value plus additional traffic from riding a trendy wave.

One writer from Mashable rode the wave of Taylor Swift’s 1989 World Tour at just the right time. She wrote a post in June 2015 on the Taylor Swift businesswoman guidebook.

No, Taylor Swift didn’t actually write a businesswoman guidebook and publish it on Amazon. Rather, the writer analyzed Swift and came up with tips that Swift seemed to exemplify. The final result was a blog post filled with business insights and Swifty euphoria that was shared across the internet.

 

In Conclusion

The great thing about content marketing is that no matter how much traffic you get, you can always get more. You can always challenge yourself to do more today than you did yesterday.

Getting more traffic involves writing valuable content and spreading it. Spread your content to more people via search engines, social media, blogs and influencers, and you’ll eventually build an unforgettable blog.

What are your thoughts on these content marketing tactics? Do you have tips to share? Sound off in the comments section below.

5 Tactics That Almost Guarantee Success

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Guaranteed success is a strong prediction; every time people come across the words “guarantee” and “success” together, there’s bound to be some skepticism.

But these five tactics are powerful. The super secret kind of powerful, and I’m about to expose them all. While you may have already heard of some of these tactics, others will be new.

But none of them matter if you don’t take action.

You’d think that something like taking action would be the first tactic. However, we are constantly taking action. Every day, we take a massive amount of action, but our results don’t always match up with our efforts.

Here’s how to make your actions translate into results:

#1: Get Into A Routine

A routine is something you follow without fail every single day (or at least on specific days of the week). Following a routine, or having no routine at all, can singlehandedly make the difference between success and failure.

I recently read The Compound Effect by Darren Hardy, and one of his stories about routine really struck home. Here’s how it went:

Golfer Jack Nicklaus was known for his famous pre-shot routine. During an important Majors tournament, Nicklaus was at the top of his game. A psychologist timed the golfer from the moment he pulled the club out of the bag until the moment he hit the ball.

For each shot from start to finish, the timing of his routine never varied by more than one second.

That same psychologist measured Greg Norman during his collapse in the 1996 Masters. As the game progressed, his pre-shot routine became faster and faster.

If you don’t know what you are doing when you wake up, and right before you go to bed, you’re in trouble. Establishing a routine during the bookends of your day will get you into a rhythm of success. What are you doing each morning and evening? And in what order?

I always read for an hour before I go to bed. Lately, I’ve been responding to emails for 15 minutes before I begin reading. I continue to build backwards to get more activities wrapped into my routine.

People don’t mess up because they give themselves many goals. They mess up because they give themselves many goals without designating which portions of the day they’ll start working on each individual goal.

Without a routine in place, you risk missing out on your biggest goals.

#2: Think About What You Can Do

I am having a great time in college. I’m making new friends, running, and doing new things. I recently started to play pool and found myself playing for several hours on any given day.

While doing homework and showing up to a practice aren’t a problem, I was losing significant time for my business.

One day, I had had enough. I decided that I wouldn’t play any pool for one day. With this mindset, I did get more done (but I still ended up playing some pool).

I was so focused on not playing pool that I didn’t think about what else I could do. So instead of thinking, “I can’t play pool,” I began to think, “I can go to the library for an hour each day.” Then I started going to the library and getting more of my work done.

The moment I shifted from “I can’t do X” to “I can do Y,” making the transition became easier. I still play pool at college, but now I spend at least an hour each day on campus working on my business.

It’s easier to fight off a bad habit if you focus on what you can do instead, rather than simply cutting off the bad habit.

Furthermore, if you think you can’t do something, you are right. Only devote your time and attention towards the goals that you can do. Every battle begins and ends within the mind.

#3: Increase Your Desire

The desire you have for your work is important. If you desire your work, you’ll have no problem putting in the hours. If you don’t desire your work, you’ll want to get through it as soon as possible.

Desire gets you across the finish line. A lack of desire encourages you to find any reason to stop short.

If you want to increase your desire, the simple act of writing your desire to achieve each goal will increase your likelihood of success. If you want to get 100 subscribers each day, write the following:

“I WILL GET 100 SUBSCRIBERS EACH DAY BY THE END OF X.”

The all caps is very important here. Not only that, but giving yourself a reasonable deadline will make you hone in your efforts to meet the deadline.

If you give yourself an unreasonable deadline, you’ll lose motivation when you don’t accomplish your goal. If you give yourself a reasonable, but more challenging, deadline, you’ll make daily progress until you accomplish your goal.

If you want to get back in touch with your niche, simply write, “I LOVE [NICHE NAME]” and you’ll come to believe it. If you write about your desire long enough, that desire will ignite in a powerful way.

#4: Read A Lot Of Books

Reading has had a big impact on my success. Reading the right books about your niche allows you to acquire new knowledge. Once you apply the right knowledge, you’ll get better results in any area you are pursuing.

Each month, I set a target for myself to read 10 books. That adds up to at least 120 books every year, which is far more than what most people read. I won’t go into detail about reading a lot of books because I discussed that in a previous post.

Regardless of what niche you’re in, reading personal development books will work wonders for you. Personal development books help you become the best you imaginable. Some focus on productivity while others focus on relationships, but they all focus on making you perform effectively and efficiently in anything that you do.

#5: Analyze Successful People

There’s always that one cool kid in school who everyone wants to emulate. Becoming cool meant hanging with that cool kid. In a similar way, to become successful, you have to hang out with people who are already successful.

This version of hanging out consists of you reading their content, watching their interviews, and consuming virtually every piece of content they were involved in.

By doing that, you’ll learn a lot about how these individuals became successful. You’ll learn from their habits and expertise. Remember, you’re only as good as the company you keep. If you want to become successful, start following the example of successful people now.

In Conclusion

It’s just as easy to fall short as it is to become successful. There are many people who work just as hard or harder than the world’s greatest innovators.

The difference between these two groups of people is how they devote their time and what goals they pursue and accomplish.

Success requires patience combined with a strong mindset. Once you have that mixture, and live by the five tactics, you’ve already won the battle. At that point, it’s just a matter of time before you inevitably walk into a goldmine.

Which of these tactics resonated with you the most? Have any tips on becoming successful? Sound off in the comments section below.

Episode 19: How To Make Six Figures On Udemy With Joe Parys

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I’ve known Joe Parys for a while, so I was delighted when I learned he agreed to be a guest on my podcast.

Joe and I created two Udemy courses together and have been interacting with each other ever since. I’ve viewed him as a mentor on Udemy and I’ve asked him questions throughout my journey on that platform.

For anyone curious (and eager to get a big discount), these are the two courses we created together

 

 

 

Now I have him on my podcast to discuss how he made a six figure income on Udemy in 2016. While this alone is impressive, the cool part is how he achieved this goal.

On January 1, 2016, Joe declared his goal to make six figures selling his courses by the end of the year. Before that, he barely made $10,000 from his courses and had no idea how he would make six figures.

We talk about how he made his big transformation in this episode just in time for the excitement of a New Year. People set New Year’s resolutions all of the time. Joe talks about how to accomplish them even if you don’t know what you’re doing quite yet.

But Joe has some other insights up his sleeve in this episode. We talk about some of the tactics he used to get more sales for his courses and expand his Udemy student base.

At the end of 2016, Joe was rapidly approaching 200,000 students throughout his courses. That’s not bad for someone who only had 22,000 students just 366 days ago (2016 was a Leap Year. Remember that? I didn’t).

 

Key Links From The Show:

joeparys.com – Joe’s official website.

udemy.com – The site Joe publishes his training courses on

udemy.com/user/josephparys – Joe’s Udemy profile

 

Learn

– How to optimize your descriptions to boost sales

– How to increase student engagement in your online courses

– The pros and cons of using a site like Udemy VS hosting your courses

– How to accomplish your New Year’s resolutions (for real)

 

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