Out of all of the challenges that are involved with creating a Twitter account and being successful, the most challenging part is consistently tweeting and being active even when your follower number is not very high. Even though you are putting in a lot of work, you may only get one or no retweets from your efforts.
This is the biggest challenge. However, if you are tweeting consistently throughout the day, some of your followers will notice. As they engage in your tweets, have conversations with those followers. The conversations you start can build strong connections between you and the follower. By doing this enough times, you will have a retweeting army who will retweet you at will.
The main reason people are not getting a lot of Twitter followers is because we all want to become the person with 100,000 followers while only following 1 person. We need to follow targeted followers in big quantities in order to reach 100,000. Find someone in your niche with over 100,000 real followers, and follow that person’s followers who are likely to follow back. Tweepi is a great tool that gives you a big list of someone’s followers. As you follow people who are likely to follow back, your follower count will rise. In addition, more of your followers will engage in your tweets and have conversations with you.
The biggest challenge on Twitter is to work hard even when you do not have a big audience. If you continue to work hard and gradually build your audience, the same work you were putting in a few months ago will result in multiple retweets for every tweet, more conversations, and a targeted following who loves what you tweet about.
GammaITSS says
Great Article 🙂
Marc Guberti says
Thank you. I am happy to hear that you liked the article.
Scott says
I’m not a beginner tweeter, but I certainly haven’t used it effectively the past few years. I’m working my way towards 100 followers right now, 100k seems like a pipe dream. I like this strategy, and I try to follow back anyone who follows me (as long as they post useful information, if their feed is filled with back and forth banter about nothing I’m not too interested).
Nice theme by the way 😉
Marc Guberti says
Scott, it is important to remember that the journey takes time, and pipe dreams do come true. There was a time when I too thought that 100,000 followers was a pipe dream. There was a time when I was extremely happy to get 100 visitors to this blog in one month. It may look like a pipe dream, but if you can dream it, you can achieve it.
Grace says
What I don’t understand is why would we want to become the person w/ 100, 000 followers and not follow anyone back? Part of the value of being on Twitter is to learn from others, no?
Marc Guberti says
Following other people has allowed me to make the connections that I wouldn’t have been able to make by not following anyone. Some of my friends undermine the fact that I have over 100,000 followers by saying that I am following over 100,000 people as well. Following all of these people has made my journey worthwhile because I have been able to interact with numerous people.
There are people who want to have over 100,000 followers without following anyone because it’s great for the ego, but that should never be anyone’s motivation for utilizing Twitter.
Teresa says
This beginner tweeter appreciates your guidance and direction!!! Hope to be up to par by conference time, February, 2015. Thx tons from Tennessee!!
Marc Guberti says
I’m glad I could help and I wish you luck at the conference in February 2015. Knock it out of the ballpark!
Jay Prince says
Hey Marc,
Excellent article. Very good information. Something else I am learning is – even if you do not post anything – another good habit is just scanning your feed/stream for good posts and then commenting on them. That’s what most of the posters want anyway – engagement! So, find those interesting posts, respond to the video, photo, website or whatever the post refers to, and begin a conversation that way. I am finding that to be effective as well. Oftentimes those replies will be retweeted, thereby increasing visibility, which leads to new followers.
Thanks again for connecting!
Marc Guberti says
I like your strategy Jay. I am glad you liked the article, and it’s great to be connected.