Not everyone follows other people on Twitter, and at first I didn’t think it made a difference. However, following others is important because you are exposed to new ideas and articles. In fact, one of the most recent people I followed tweeted about an interesting article about Facebook which I would not have found if I didn’t follow that user. Tweeters do have a lot of good content, and some of them even follow back. The next question you may ask is if following others gives you more followers. I have only followed people for three days, and I have gained hundreds of Twitter followers. I was stuck in between 1,650 and 1,700 Twitter followers for a long time, but now I have well over 1,800 Twitter followers. I will be approaching 2,000 soon enough. It is important to follow people on Twitter, and that is what I am going to do. Of course you need great content if you want to keep your followers, but following others is always a good approach to Twitter and Social Media in general. You can find me on Twitter @MarcGuberti.