First appearance is really important. Looking presentable can be the difference between getting a sale with a client in person and losing a client. A blog’s first appearance is just as important. The first appearance will decide whether the visitor goes somewhere else or subscribes to your blog.
The first way to make your blog’s first appearance look better is by choosing the right theme. It is important to choose a theme that looks professional on your blog. However, a theme is not enough to make your blog’s first appearance look better.
Having a picture of yourself or your company’s logo on your blog is essential. You will get more credibility when you put the picture on your blog (preferably the sidebar) because people will have an idea of what you look like. When people have an idea of what you look like, they are more likely to subscribe to your blog. All of the blogs with hundreds of thousands of subscribers either have a picture of the blogger or the company’s logo.
Another way to make your blog’s first appearance look better is by having a lot of pages on your blog. Have an About Me page, a Top Blog Posts page, a More Resources page, and anything else you can think of. Don’t show too many pages because your menu on the top of your blog will take up too much space. 5-10 pages will be good enough. If you want more pages, but you can’t fit them on the menu without it looking bad, take those pages off of the menu and provide links to those pages under a More Resources page.
When people like your blog’s appearance and content, they will want to follow you on social networks. Offer visitors the option to follow people with social media icons on the sidebar of your blog. I recommend using the Acx Social Media Widget in order to get all of those social media icons on your blog.
The first appearance has always been important, and it will always be important. Give your blog a spiffy appearance that makes visitors want to come back, subscribe to your blog, and share all of your posts.