Rick Mastracchio has been busy. He is a NASA astronaut on board the ISS, a spaceship that rotates around Earth’s orbit. He also has over 20,000 followers on Twitter, gets over 100 new followers every day, and many of his tweets have been both retweeted and favorited over 100 times.
He tweets pictures of different continents and places on Earth from space using the account name @AstroRM. Twitter’s new picture preview feature makes it easier for people to see his pictures. These pictures are stunning, and they rake up the retweets and favorites. It’s no wonder that his Klout score is 70. These are some of his breath-taking pictures of Earth from space.
When I look out the window I see something amazing.Sunrise shadows of tallest clouds stretch to the end of the world pic.twitter.com/LBwxsHvVzs
— Rick Mastracchio (@AstroRM) December 1, 2013
Did someone ask for the Dominican Republic? I may be going there next summer. pic.twitter.com/zpIoduS0N5
— Rick Mastracchio (@AstroRM) November 29, 2013
Montevideo Argentina, next to Buenos Aries with 800mm lens from direct overhead. pic.twitter.com/KYGoCpKzuK
— Rick Mastracchio (@AstroRM) November 28, 2013
South Africa coast. Looking for a meteor crater. Missed it but got a nice beach shot. pic.twitter.com/E2dmJIYxqa
— Rick Mastracchio (@AstroRM) November 26, 2013
Beautiful lakes, rivers, glaciers in southern Chile. pic.twitter.com/2Hfr14FaD1
— Rick Mastracchio (@AstroRM) November 25, 2013
So, what can we learn from an astronaut in space who uses Twitter?
- Really good pictures get retweeted, but really good pictures from your camera get retweeted more.
- Be unique. There aren’t many people tweeting in space. Rick gets one tweet in every day.
- Tweeting daily makes people remember you.
- Twitter pictures are like the pop-ups in a children’s book: everyone notices them. That’s how I found Rick’s Twitter account.
- Have a really good background picture that relates to where you are or what you do. Rick’s background picture is of Earth.