Not all quality content gets shared on social networks. One of the reasons is that the content is hidden. The blog with the quality content is not popular yet. Another big reason why quality content does not get shared on a blog because sharing that content is a challenge. The person who wants to share the link has to write up their own tweet, copy the link, and paste it into the tweet without running out of characters.
In order to prevent that from happening, you need to make it easier for people to share your content. The best way to do this is have social sharing buttons at the bottom of all of your blog posts. You can see sharing buttons at the bottom of any one of my blog posts.
Another option is to have a sidebar widget on your blog. I do not use the sidebar option for the social sharing of my blog posts because that is not my preference. However, there are some bloggers who get their content shared more often because of it. As long as your social sharing buttons are easy to see, your blog posts will be shared more often.
People are looking to save as much time as possible. I was listening to an Optimize Press video recently, and the person talking told people to be patient because the Optimize Press plugin takes 1-5 minutes to complete the download. That’s what it has come down to. Waiting 1-5 minutes requires a lot of patience in a world that loads super fast. Waiting for the 5 second ads on YouTube is even worse. By making the process of sharing a blog post go by faster, more people will share your content. The less time it takes to do something, the more inclined someone is to perform that task.
Brilliant just what I needed to find
Marc Guberti says
Thank you 🙂
Maria Rekrut says
Great Blog Marc, I agree we don’t like to wait for information.anymore.