If you want to get the best out of Twitter, you need to engage with your followers. Many people on Twitter miss this step because the believe of big numbers prevails too often. Increasing engagement on Twitter will allow you to have more conversations with your followers. Having more conversations often results in making more connections. The connections you make can result in a sale, a retweet, or free PR. Now that you know why getting more engagement on Twitter is important, these are the 4 ways to get more engagement on Twitter.
- Ask questions. Asking questions is an opinion based strategy that encourages more response. When you ask the question, ask questions that you actually have. Do not ask questions just because I told you to ask them. I am actively reading books, and I wanted to add books to my reading list. That’s why I decided to ask my followers what their favorite books are. Because of the tweet I sent, I ended up adding over 10 books to my reading list that day. In addition, I got to interact with my followers and tell them about books I have read before.
- Tweet with pictures. It is a proven fact that tweets with pictures get more engagement than tweets without pictures. With Twitter’s preview feature, pictures get more attention. For good pictures with a meaningful tweet, the added attention results in more engagement than normal. The pictures I tweet usually see four times as many retweets and favorites as my other tweets.
- Host a giveaway. On Twitter, baseball fans had to decide who the Face of MLB is. On one of the days, David Wright came up, and fans tweeted with #DavidWright for a while. While the tweeting was taking place, Jay Horwitz decided to have giveaways where fans could meet David Wright, get a signed baseball, and do batting practice with the Mets. Jay Horwitz ended up getting more than a thousand retweets that day which was a lot more than normal for him.
- Share tweets people would want to remark on. A tweet that looks like spam is not going to get a lot of engagement. A tweet that reveals something incredible such as where the universe ends, how aliens have been colonizing on Mars for 10,000 years……or just a useful tip, that tweet will get more engagement. Although we do not necessarily know where (or if) the universe ends and aliens have not been colonizing on Mars for 10,000 years, it is important to tweet incredible (but true) tweets. By sending out incredible tweets, more people will be likely to remark (engage) on your tweet.
Those are four ways to get more engagement on Twitter. What did you think about these tips? In addition, do you have any other tips that you use to increase engagement on Twitter? Please share your thoughts and insights below.