Is it worth learning and mastering?
That was the question I asked myself when I decided to give HootSuite Pro a try. At first, HootSuite Pro’s bulk scheduler seemed just as confusing as a Google product. Here was the problem: When I tried to schedule a tweet for 7 pm, it ended up being scheduled for 7 am. I was unsuccessful at scheduling tweets in every pm time except for 12 pm.
This problem took over an hour to figure out. The main problem is that I went too far ahead without anticipating the problem. Regardless, the problem came, and I was presented with the option to quit and the question above. When I thought about the question, I realized that mastering HootSuite Pro would allow me to save a large amount of time. It takes me well over 4 hours to send out a week’s worth of tweets. With HootSuite Pro, I could do the same task in 15 minutes.
I was thinking to myself, “The time I save here would really add up. I could send out more HARO queries, write two 200+ page books every year, write twice as many blog posts every day, read more books, and work out longer.
In the end, I decided that it was worth it. I figured out that HootSuite Pro’s bulk schedule feature requires the use of military time (i.e. In order to get a tweet to be scheduled at 1 pm, you need to schedule the tweet for 13:00). Although it took me a day to rearrange pages and data, the problem was resolved, and now I save a big chunk of time because I gave HootSuite Pro a chance.
HootSuite’s bulk scheduler was something worth learning and mastering. It was an opportunity that I was not going to waste.