If you want to grow on social media, you need to figure out how much you are growing. Many people want to improve their results on their social networks, but most people do not know how to find the results they are already getting. People who do not know the results they are currently getting are implementing a strategy with a blindfold on. Imagine trying to increase your blog traffic when you don’t know how many people are visiting your blog in the first place.
Luckily, there are ways to track your progress on social networks. The two social networks that I use the most are Twitter and Pinterest. Over the years, I have stumbled across many Twitter and Pinterest tools. Many of them were really bad, but some of them shined out from the rest. As a person who runs on statistic and data, I need to know how my strategy is already working before I implement a new strategy. In order to see if my new strategy works, I want to see how the old strategy works first. That is why I use two tools (one for Twitter and one for Pinterest) to track my statistics so I know what works and what does not work.
For Twitter, I use TwitterCounter. Although some people have complained about TwitterCounter not updating the statistics for you automatically, I get the best experience out of TwitterCounter because I update my own statistics every day. That way, I get to see different numbers instead of the same, constant number some users get when they do not check their statistics for a while. TwitterCounter does a neat job at tracking your number of followers, number of people you are following, and the number of tweets you send out every day for up to 6 months (free version). Premium services offer more statistics and allow you to see all of your statistics from day one.
For Pinterest, I use Tailwind. Tailwind is similar to TwitterCounter, but it has less features for free users. I go on Tailwind every day which is why I am able to get the best experience as a free user. Tailwind allows free users to see statistics for the number of followers they gained and number of pins sent out from 1 week ago.
Tracking your progress is very important towards identifying whether the strategy you are using is helping or harming your social media presence. Do you use any other statistics sites to track your progress?
Roy Miller says
Thank you for the resources on tracking. I will look into both of these.
Marc Guberti says
My pleasure Roy.
Sverre says
Hi and thanks for the tips and a great blog. And good points as well.
I use the premium unfollowers for now and it’s enough. And i have my own domain and can therefore use the web statistics for my blog. BR Sverre
@e_sverre
Marc Guberti says
Sverre, I am glad you liked the article and this blog. I greatly appreciate it. I am happy to hear that you are using web statistics for your blog. Those statistics can teach you a lot of things such as where your traffic is coming from and how many visitors you need to get to achieve a certain goal.
Joseph Pratt says
This is a very interesting blog. I’ve never used a statistic site before … and I may consider using one in the future. I started using one of those statistics sites today … and I like it … so far.
Marc Guberti says
I am glad you like my blog. Statistics are great sites to use because they give you an idea of where you are heading as well as what you can do to accomplish a goal faster.