Twitter is a big place filled with a lot of people. Because of this, some people are fearful of including their location on Twitter. They do not want others to know private information that can make it easier for people to find them. However, the location you put does not have to be very specific. You do not have to reveal your address, but being too broad does not solve the problem either. Telling people that you live on Planet Earth is not a good location. On the other hand, telling people that you live in a particular location that is not too specific but not too broad is the best way to approach the problem.
On my Twitter profile, I reveal that I live in Scarsdale, New York. By doing this, I am not giving away my address, but I am not telling people that I live somewhere in the Americas. Just because a lot of people reveal their location does not necessarily make more people want to include their locations. Some people do not include their location on Twitter just because they are amazed that some people would actually put their location up. However, putting up your location on your Twitter account is a very good move if you want to excel on the platform. Here are five reasons why.
- You get to make more connections, and those connections will be stronger. If someone currently lives in or used to live in the same town you live in now, you will have a stronger connection with that person. If you talk with this person for a long time on Twitter and find that this person is very trustworthy, you could possibly meet in real life.
- You will get more local speaking opportunities. When businesses hire people to speak at their events, they look for the greatest quality for the lowest price. If you live near by, that means the company does not have to pay for a plane ticket for you to speak in public. If someone in New York City is looking for a public speaker, and it is visible on your Twitter profile that you live near the city, the person behind the event will want you to speak at the event.
- You will get more fans. Your fans are the people who know everything about you that has been released to the public. They know your marketing strategies, great moments, bad moments, birthday, and location. Giving some people one more thing about you will turn them into fans.
- You can connect with leaders in your niche and ask if you would like to meet. If one of the leaders in your niche lives near by, ask that person if they would like to meet you at a restaurant in the afternoon. If you ask a leader in your niche to do this, you must build a strong connection and talk with that person first. If a stranger came up to you and asked if you would like to have lunch together, you would be very likely to say no.
- It gives you leverage during news stories and vacations. If you tweet, “Enjoying the sun at my vacation destination,” it will be winter in some parts of the world. When it’s summer in North America, it’s winter in Australia. If you say, “Enjoying the sun,” and your location for that tweet is somewhere in Florida, then you have more leverage. Instead of your followers asking where you are, they will be able to say, “Have fun at Florida.” Florida is not specific enough for people to pinpoint an exact location for where you are, but it is enough to give people an update about where you are.
Including your location on Twitter is an essential way to build more connections, get more engagement, and boost sales. The most common reason why people do not include their Twitter location is because they are afraid of their safety. The chances of someone looking through your account thinking about hunting you down are extremely unlikely. You will be safe if you put a brief but sufficient location for yourself on Twitter. All you need to do for your location is leave the city and the state/province that you live in. What are your thoughts about including your location on Twitter? Have you already put your location on Twitter? Please share your thoughts below.