For the statistic crunchers out there, that adds up to over 2,400 daily views. At the time, my blog normally got around 32 views every hour which resulted 750 daily views. However, July 21st would be the day that I would call everyone together to help my blog get 1,000 views in one day. This was definitely a nail bitter. It was 11 pm and I had a little over 900 views. At the time, 900 daily views was rare, so I took the opportunity to bring it up to 1,000 views.
I started off by pinning my latest blog posts, but that only got me a few visitors. Most of the visitors I got from Pinterest ended up coming the next day. That helped me have back to back days of over 1,000 views, but for this particular day, Pinterest was not the strong point. When in doubt, I always resort to Twitter where my audience is the biggest.
I started off by increasing my tweeting frequency. From 11 pm to midnight, I sent out one tweet every five minutes. I really wanted this one and was willing to manually schedule tweets to get the job done. Sure enough, I was plugging away with Google’s calculator option, and as the minutes went by, I realized that my goal was less likely to happen. This was not the scenario where I wanted to make the mistake and learn from it. This was a scenario where I put everything on pause, still had work to do after midnight, and wanted to get 1,000 views in one day.
Then at 11:35 pm, I sent out the tweet.
https://twitter.com/MarcGuberti/status/491426440848482305
It got a few favorites, and now the tweets that were getting sent out got more attention. I was able to send out four more tweets with links to my blog posts. Throughout those 25 minutes, I kept everyone updated about my blog’s status.
https://twitter.com/MarcGuberti/status/491428754019717120
After I sent out this tweet, I realized that my goal was going to be realized. I kept on refreshing my blog’s statistics page until the blog passed 1,000 views.
https://twitter.com/MarcGuberti/status/491430155445735425
When my blog got its 1,000th view for the day, I sent out the celebration tweet. It got more attention than any of the other tweets.
https://twitter.com/MarcGuberti/status/491432102101913601
My blog ended up getting 1,030 views that day. That means in 25 minutes, this blog got 77 views. That’s 3 views every minute which adds up to over 4,000 views in one day.
Of course, this rate slowed down after I reached the milestone, but now this same milestone that once seemed impossible happens every day. I can now say that I get over 1,000 daily visitors.
This taught me three valuable lessons. The first lesson reminded me of how important it is to tweet at the moment. The second lesson taught me that the urgency of the matter encouraged myself and my audience to act. The third lesson is that if you build an audience of people who care about what you do, you will be able to go far and spread.
Andrew McMaster says
Absolutely brilliant Marc. It fits well with the e-mail marketing theory. To sell more you send out a succession of emails before pushing a sale. The fact you kept updating everyone to your status really got your followers behind you. They actually wanted you to get there and acted to help. Well done!
Marc Guberti says
Thank you Andrew. You made a great point about sending enough email blasts before sending the promotional email. When a strong relationship is built, fewer people mind the promotional emails.
Marcelle dixon says
Good to know! Thank you
Marc Guberti says
My pleasure Marcelle.
Andy Sue Anderson says
Look forward to hearing and learning more from you. New to the Social Media scene. Writing my book regarding my 24yr old sons death at the moment. Thank you for any assistance!!
Marc Guberti says
My pleasure Andy. I am sorry to hear that you have to write a book like that, but I am sure there is a valuable message behind the content and the story.
Shane says
Good stuff Marc. I am looking for ways to increase my followers and views. This helps.
Marc Guberti says
I’m glad this article helped out. Always remember that it takes time to grow an audience. I was stuck at 1,667 followers for a very long time. Enjoy the journey for what it is and keep on going strong, and you’ll do well.
BCichowlas (@BCichowlas) says
At the time that you sent out that 11:35pm tweet, how many followers did you have?
Marc Guberti says
Thanks for stopping by 😉
I had 109,616 followers when I sent out this tweet. What matters is that this was not the only tweet I sent out. If this was the only tweet, my blog was probably not going to get 1,000 views on that day.