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3 Podcast Monetization Strategies To Start Earning Right Out Of The Gate

January 24, 2021 by Marc Guberti Leave a Comment

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Welcome back! I am so happy to see that you have come back for more.

Did you know that it’s possible to make money from your podcast on its launch date? While most people see podcast monetization as a long-term game that requires multiple years of build up, you can make money from your podcast starting on Day 1.

This mindset shift will turn podcasting into an integral part of your business rather than a hobby with the same time commitment as a part-time business. If you want to start earning from your podcast now rather than wait for years of build up, follow these strategies.

#1: Present Offers In Each Episode

Most people see podcasting as a long-term monetization strategy because they think sponsorships are the primary way to make money with a podcast.

While sponsorships are a great way to make money with a podcast, you can kick things off by becoming your own sponsor. If you have a book, promote it in your intro. If you have multiple books, promote different books in each of your intros and eventually focus your efforts on your top performing books.

You can also promote a strategy call link for prospects, a training course, or anything else. Work your plugs into the beginning, middle, and end of your episodes. It’s better if you can fit these plugs into the conversation because that means less post-production work and allows you to capitalize on the second podcast monetization strategy you can start using from Day 1.

Just don’t turn your podcast into a sales fest because listeners will then turn away. Mention your offers and include them in the show notes. You can expand on one of them, but remember that listeners want a great conversation, not the feeling that they’re a fly on the wall during a sales call.

#2: Podcast Prospecting

Not only will your audience listen to your episode, but so will your guests. Podcasting is the best networking resource you can have as you can more readily meet new people. Some podcast hosts focus on finding guests that match their client avatar, having them on the show, and then mentioning their services later on.

Rather than a 30 minute sales conversation, you have an actual conversation with the guest about their expertise. Then with a series of follow ups you can determine if the guest is a great potential client without being annoying. 

I see the follow ups as offering a helping hand. If a guest becomes a client, that’s amazing. If not, I’m still friends with that guest. Most people are quick to abandon relationships if they don’t immediately get what they want. Business relationships can evolve in a variety of ways if you give them time.

#3: Repurpose Your Episodes

Some podcast hosts do a masterful job at turning their podcast episodes into other products. The content from your podcast episodes can turn into books, training courses, services, newsletter, membership site, and more. 

You can also repurpose your episodes into social media content that will help you grow your audience and gain additional visibility for your show. 

As you record your episodes, take notes so you can recall the gist of the episode without having to listen to it for a second time. This will help you create new content and understand how you can repurpose each episode for further visibility and revenue.

Want to learn how to launch, grow, and monetize your podcast? Get your copy of Podcast Domination today.

Filed Under: Uncategorized

5 Ways To Make Money Writing Articles On Medium

January 21, 2021 by Marc Guberti Leave a Comment

Medium is one of my favorite platforms to write and get paid. It’s one of the few platforms where you don’t need a large audience to do well. Medium rewards quality content even if you don’t have many followers.

While some articles may earn you a dollar here and a dollar there, some Medium writers make 6-figure incomes from this platform. In other words, Medium can become your full-time income. If you want to learn how you can start making $100 each month on Medium and scale it into thousands of dollars each month, apply these 5 tactics for your Medium strategy. 

#1: Write More Articles

Each article you write has the potential to go viral. However, you can’t plan for the Medium algorithm choosing your article and sharing it with thousands of people.

If you write more articles, you give yourself additional chances to go viral. Someone who writes a new article each day has 30 chances each month to go viral. On the other hand, someone who only publishes 1 article each week gets just 4 chances to go viral.

Writing more articles will also help you grow a following, and first time readers may browse through several of your articles. Later on, you can repurpose your articles into a book or a series of YouTube videos.

#2: Reference Your Previous In Your New Articles

Some people will enjoy your articles so much that they’ll read your previous articles. While this is a possible scenario, you can increase the likelihood of readers binging your articles by continuously bringing up your older material.

Let’s say you wrote an article about Facebook ads a few weeks ago, and today you’re working on an article about creating an effective social media marketing plan. In this social media marketing plan article, you mention Facebook ads as a great asset for any social media marketing strategy.

While talking about Facebook ads, include a link to your previous article where you explored Facebook Ads in greater detail. Some people will click off the article and read your Facebook Ads article. If that Facebook Ads article includes a link to a previous article, you can continue the chain.

Some writers go back and edit their older articles to include links to newer content to continue the cycle. 

#3: Browse Through Medium

The best way to become successful at something is to learn from people who have already succeeded. Look at the popular Medium articles in your space and see what they have in common.

What are some of the recurring topics? What type of audience are these articles commonly written for? What do the headlines and pictures have in common?

Look for patterns and experiment with your writing. Use the most popular articles as models. When you emulate the best articles, you will become a significantly better writer whose more likely to gain traction on Medium. 

#4: Get Your Content Into Publications

Getting your articles featured in publications is vital for growing on Medium and generating notable income. As you browse through popular articles, look at which publications those articles are featured in.

Some publications have larger audiences than others. At the start, get your content published into any Medium Publication that will accept your content. As you get a better feel for which publications give your articles the most traction, narrow your focus on the best publications.

Each publication has different guidelines, so it’s important to do your research on each publication before submitting any articles to them. I suggest looking through those publications and seeing what type of articles they accept.

#5: Include A Call-To-Action After Each Article

Not only can you make money on Medium as people read your content, but you can also make money off Medium. You can include a call-to-action at the end of each article encouraging your readers to subscribe to your YouTube channel, grab your free resource, follow you on Instagram, or something else.

I strongly recommend leading your readers to an opt-in page that provides a free guide. The money is in the email list, and it’s an easier transition from article to guide rather than from article to free video series. 

You can test multiple calls to action across multiple articles and see which ones work the best. My general rule of thumb is one call-to-action per article.

Medium is a great platform for writing content, getting noticed, and making money. I believe any writer with the right mindset can quickly make $100s each month from Medium and eventually scale it up to $1,000s per month if they stick with the platform long enough.

Want to learn how to write full-time? Grab your copy of How To Become A Full-Time Writer today

Filed Under: Uncategorized

E615: Day Trading Strategies That Pay Off With Jerremy Newsome

January 20, 2021 by Marc Guberti Leave a Comment

Jerremy Newsome is on a mission to enrich lives with mentally liberating education. His passion for helping others enrich their lives through investing led him to found Real Life Trading in 2014. He’s enriched the lives of over 10,000 people along the way and built a 7-figure business.

 

Here are the key links from the episode:

Jerremy’s site

Real Life Trading

 

Marc’s Links

5 Day Podcast Launch Mini Course

From $0 To $100K+ With Content Marketing

Schedule a free strategy call

Filed Under: Uncategorized

3 Growth Strategies All Top Influencers Use To Gain Visibility

January 20, 2021 by Marc Guberti Leave a Comment

Do you wonder what makes top influencers tick? What are the common strategies they’re using to expand their audiences and reach more people?

While influencers deploy a number of platforms and tactics, the core strategies remain the same. Understanding these core strategies and addressing them in your business will give you the playbook you need to become an influencer in your space. 

#1: Meet New People Often

Between all of the tactics and platforms, it’s easy to forget the most essential element of any successful business: the ability to turn people into customers.

You don’t get to turn people into customers unless they are aware of what you have to offer. If you want more people to know about what you do, you have to meet more people.

While in-person networking events are still in limbo for the most part, you can still participate in Facebook Groups, start a podcast where you interview guests, and even launch a virtual summit if you’re courageous and ready to further accelerate your business.

The more people you meet, the more introductions you’ll get. People you meet will know people who you should know but don’t know quite yet. Deepen the relationships with each person you meet, and they’ll connect you to even more people. This will compound over time, and it’s why the top influencers tend to get featured on so many podcasts and in many articles.

Podcasting is the best way to meet new people. Guests will happily come on your show because they want to get in front of your audience. In return, most guests will promote your show to their audiences, and you get to meet more people in the process.

#2: Become A Prolific Content Creator

You can’t actively meet new people throughout the day. You’ll want some downtime, conversations with family, and sleep. However, there are many agents who work on the behalf of top influencers.

Those agents are their pieces of content. Regardless of the time of day, people can still consume your content. Each day, I wake up to a flurry of engagement notifications on Medium. While I’m sleeping or away from my computer, my content continues to work for me and attract more people to my brand.

Not only does content help you gain visibility, but you’ll also sell more products. Many people see free content as a preview of the quality of your products and services. If you produce quality content, people will associate that quality with your offers. The reverse is also true if you rush your content and it doesn’t provide much value.

Becoming a prolific content creator is as easy as small daily actions. Writing 1,000 words per day, creating 1 video per day, or interviewing 1 person on your podcast each day are three great ways to get started. Nothing’s stopping you from doing all three of those activities each day.

#3: Focusing On A Few Social Networks

It’s no secret that many top influencers utilize social networks to gain additional visibility. However, some influencers throw around the word omnipresence and encourage you to be active on every social network.

While this is a great long-term goal, it’s not practical in the beginning. Each social network requires time to learn, create content, and engage with your community. As you spread your time across more social networks, you end up becoming a “Jack of all trades, master of none.”

Avoiding this fate is as simple as deciding on the 1-3 social networks you will prioritize. At the start, you should be omnipresent so you get a better understanding of which social networks yield better results. Once you figure out your top social networks, just focus on those.

You can focus on additional social networks later on as your business grows and you have enough financial muscle to delegate some tasks. 

You won’t make a lot of money by exclusively focusing on social media. These platforms are meant to build relationships and lead people to your email list. The email list is where most of the money resides.

Platforms like YouTube pay their creators through Google Adsense, but you open the doors to far greater income potential if you direct your social media followers to a free opt-in and advance those relationships.

Influencers have a variety of techniques they use to grow their audiences and cement their statuses within their industries. However, all of the techniques revolve around the core strategies we have explored in this article.

If you modify your business model to place a greater emphasis on these core strategies, you’ll significantly boost your visibility over time.

Want to learn how to become an influencer? Grab your copy of Build Your Authority Platform today

Filed Under: Uncategorized

E615: Day Trading Strategies That Pay Off With Jerremy Newsome

January 20, 2021 by Marc Guberti Leave a Comment

Jerremy Newsome is on a mission to enrich lives with mentally liberating education. His passion for helping others enrich their lives through investing led him to found Real Life Trading in 2014. He’s enriched the lives of over 10,000 people along the way and built a 7-figure business.

 

Here are the key links from the episode:

Jerremy’s site

Real Life Trading

 

Marc’s Links

5 Day Podcast Launch Mini Course

From $0 To $100K+ With Content Marketing

Schedule a free strategy call

Filed Under: Breakthrough Success

E614: Unconventional Business Growth Strategies That Don’t Involve Sales Or Marketing With Aaron Burnett

January 18, 2021 by Marc Guberti Leave a Comment

Aaron Burnett is the CEO of Wheelhouse, a company that helps businesses with their digital strategy. He has over two decades of marketing experience which has helped him get incredible results for his clients such as doubling affiliate sales in 100 days and the execution of a marketing strategy that grew a customer base by 900%.

 

Here are the key links from the episode:

Wheelhouse Digital Marketing

Connect with them on LinkedIn

Follow them on Twitter

Marc’s Links

5 Day Podcast Launch Mini Course

From $0 To $100K+ With Content Marketing

Schedule a free strategy call

Filed Under: Uncategorized

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Primary Sidebar

I am a content marketer and personal finance writer who produces content for individuals, small businesses, and corporations. My content will help drive engagement and sales to your business. I have produced content for several publications, including…

  • US News & World Report
  • Business Insider
  • Benzinga
  • Newsweek
  • Bankrate

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