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how to promote a product on a blog

How To Write A Persuasive Blog Post

April 25, 2014 by Marc Guberti 4 Comments

Power of Persuasion

When you come out with a new product or want sales for an old product, you would want to write a persuasive blog post that encourages people to buy your product. Writing a blog post that describes your product with a Buy Now button at the bottom is not a persuasive blog post, and most of those kinds of blog posts rarely work for your own products.

If you master writing persuasive blog posts, most of your readers will be enticed to buy your product. The first thing you would want to do is tell people your story of creating your product. How did you come up with the idea? How many months of hard work did it take to create your product? How many hours straight did you work on your product? At the end of that paragraph, say, “After several hours, weeks, and months combined, I have finally created my product [name of product].”

After you tell people the name of your product, tell people why your product is special and is not like the others. The mistake many people make is rushing straight to what the product includes. That is the wrong approach. You first need to identify the problems people in your niche face. Then, you need to tell people in your next paragraphs how your product solves the problem. Throwing in a week long discount for the first week is also very helpful.

The persuasive blog post is not another way to say “Buy Me Product.” The persuasive blog post is a way to give people a strong reason why they would want to buy your product. Your sales page will do the job of listing all of the features of your product. Your blog post is just a way to give people a good idea of what your product is, the story behind it, and how this product can solve problems your potential customers face.

 

Filed Under: Blogging, Traffic Tagged With: how to promote a product on a blog

How To Effectively Promote A Product On A Blog

January 6, 2014 by Marc Guberti 4 Comments

Promote Product On Blog

Blogs are great ways to increase sales because they allow your visitors to learn more about you. Your visitors get to see free content (your blog posts) while learning about who you are based on your bio. In order to increase sales, you need to promote a product on your blog the right way.

There are numerous tactics to promote a product on a blog, but not all of them are effective. The first thing you should do is avoid writing too many blog posts about products. Most of your blog posts should be about your expertise while some of them should be about products. When you write a blog post that promotes a product, it is important to do that effectively. Here’s how:

  1. If you are promoting your own product, have a coupon that creates a sense of urgency. If you would still make a profit, give your visitors a 50% discount that expires in 24 hours. Some people will buy your product just to take advantage of the deal. After using the product, these customers will realize how good your product is and buy your other products. If you don’t have your own product, I recommend that you create a training course on Udemy about something you are an expert at.
  2. Go in detail about the features. Not everyone knows what the features are, and the people who don’t know will ask, “So what?” Tell your visitors what the features of the product are and what those features do.
  3. Have a picture of the product. The picture of the product will encourage many people to buy the product. Adding a picture to your blog post may be the difference between getting 1 sale and getting 10 sales.
  4. Do not forget to add your affiliate link. When you promote a product on your blog, you need to make money from the product.

Products should not be promoted on a blog daily. However, when products are promoted on a blog, they need to be promoted effectively. Do you have any tips, suggestions, or success stories about promoting a product on your blog?

Filed Under: Uncategorized Tagged With: how to get more sales, how to increase sales, how to promote a product on a blog

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I am a business freelance writer who writes for individuals, small businesses, and corporations. My content will help drive engagement and sales to your business. I have produced content for several companies, including…

  • Upwork
  • MoneyLion
  • Freight Waves
  • Westchester Business Journal
  • Property Onion

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