At least that’s how some people refer to them. Those quotation marks have led some people to question whether the experts really know a lot about their niches. I used to think of the experts as “The Experts,” but then I became an expert. I build my following on Twitter by following others. If someone reads my blog post and decides not to follow others on Twitter but still succeeds, does that make me wrong? Does that make me “An Expert” with those quotation marks instead of an expert?
Here’s how I define an expert: Someone who tells you the tactics that they used in order to become successful.
Does that mean everything the experts say are the best way? I doubt that. You may decide that selling a product for free for a limited time is not the right path to take. You may become successful through another method. Besides, there’s more than one way to peel a banana.
The experts share the tactics they used in order to become successful. Following the expert’s example is one way to become successful. Creating your own path is another way to become successful. Another option is to have a combination of your own tactics combined with other experts’ tactics. If you get to the same result using a different method, that doesn’t make the experts wrong. That just makes your path a good one to take as well.
Some tactics are better than others. It is up to you to decide whether your tactics are better than the experts’ tactics.