Blogging has become a complex art. What started as an online diary has turned into a way for people to build powerful presences on the web. Now over 150,000 blogs get created every day, and there are millions of blogs on the web. Some of these blogs have Alexa ranks under 100,000 while other blogs have no Alexa ranks at all. What’s the difference between the blogs getting thousands of daily visitors and the blogs that struggle to get one thousand visitors every year? The answer is these five secrets about blogging that others don’t want you to know.
- The subscriber list is everything. Even if your blog is getting hundreds of daily visitors, you need to grow your subscriber list. Your subscribers are the ones who get emailed each time you come out with a new blog post, share your blog posts, and buy your products. Optimize your blog for subscriptions by offering free prizes and having a pop up show up on your blog.
- SEO is overrated. I relied on SEO for over a year and saw small increases. These increases allowed me to go from 170 monthly views to 200 monthly views. When I focused more of my time on social media, I got the exponential traffic that continues to grow to this day.
- You need to have your own product. Affiliate marketing is a great way to make extra income, but if you do not have your own product, you are not establishing yourself as an expert in your niche. In order to make revenue from your blog, you must have your own product in place. On a successful blog, the blogger’s products bring in far more revenue than advertisements. Some of these successful bloggers don’t have advertisements at all.
- All social networks are important. You want to offer as many sharing options for your blog posts as possible. The only reason I now include pictures in my blog posts is so other people could share my blog posts with Pinterest. Make it as easy as possible for others to share your blog posts on as many powerful social networks as possible.
- Big social media audiences look really good. We have a natural tendency to believe that the person with the bigger audience is more credible than the person with the smaller audience. The power bloggers also happen to have big audiences on social networks, and those big audiences allow their content to spread while boosting their credibility.
The beans have been spilled, and the methods to grow your blog are right here. What are your thoughts on the list? Do you know any additional secrets about blogging? Please share your thoughts and advice below.