Twitter is growing, and its growth shows no signs of stopping. Even as it Twitter continues to grow, mistakes are still being made at a regular basis. Some of these mistakes make you look like a newbie while others hinder your growth and make you look like a robot. Out of all of the mistakes people make on Twitter, there are five mistakes that show up the most.
- Not engaging with your followers. You need to engage with your followers to build strong connections. Your audience gets to know you better if you interact with them. If you do not engage with your followers, then some people will think you are a robot. Here are some ways to engage with your followers.
- Not having a good avatar. If your bio picture is not a picture of you or your company’s logo, then you do not have a good avatar. Your avatar is how people see you on Twitter, so make that avatar something that people would be happy to see. If you are looking for an avatar, just take a good selfie of yourself with your phone and use that for your avatar.
- Tweeting too much. Many people send out 10 tweets within 1 minute. That is too many tweets to send out in a short amount of time, and some people will get irritated to see the same person on their timeline 10 times in a row. That may result in some people in your audience unfollowing you.
- Not tweeting enough. I always got confused when the blogger contradicted himself/herself, but this contradiction makes sense. People hear that tweeting too much results in unfollows, but that kind of tweeting refers to sending out too many tweets at once. You can schedule tweets throughout the day so your followers read your tweets at a comfortable rate. I send out one tweet every 20 minutes. Ever since I made the move, I have gotten more engagement and followers.
- Not sharing enough of you the right way. “The right way” is in Italics for a reason. Many people promote themselves just for the sake of promoting themselves. Readers want value and won’t click on a link just because it’s your blog post. Your content needs to be the type of valuable content that your targeted audience wants to read. In addition, if your content is valuable for your targeted audience, they will want more of your content. In this case, you can tweet links to your blog posts all day long, and your followers will be grateful for the value.
Twitter mistakes are made too often. If you are making these mistakes, then you need to get them fixed as soon as possible. Are you guilty of these mistakes?
thanks again!
My pleasure Lola
Awesome information.Thanks Mr Marc
My pleasure.
Thanks for sharing Marc. It has changed me cos I was guilty of all you that mentioned.
My pleasure. I am happy that you identified what mistakes you were guilty of. Identifying the problem is the first step to solving it.
Marc what are your suggestions for combining a personal account with your career focused account? Right now I have a mix of my personal hobbies, pics, and thoughts with my industry research posts. Do you keep audience entertained with both or separate them?
You should mix the two together with a stronger focus on the professional side. My account mixes the two together and focuses on the professional side. However, when I talk about things in my personal life (i.e. hobbies, what I’m doing, etc), it humanizes my brand and what I stand for. I want people to know my professionally and personally so that we’re more than business people. We’re also friends.
Great tips!
Thank you.
Excellent post with some great tips for getting the best out of Twitter, Marc. Thanks for writing this. Twitter can be a great way to get traffic but these mistakes stop that happening. You raise wise points.
Thank you Tom. I am happy to hear that you liked the post 🙂
If you are an organisation, then having your logo as your avatar is one of the easiest ways for people to recognise your business as yours. Is that really a mistake?
If you are an organization, then it is necessary for you to use your company’s logo in the avatar. It’s the second tip where I said that “If your bio picture is not a picture of you or your company’s logo, then you do not have a good avatar.”