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Marc Guberti

How To Accomplish Your Top Goals

January 12, 2018 by Marc Guberti Leave a Comment

accomplish top goal

We all set goals for ourselves. The joy of accomplishing our top goals feels amazing. However, we tend to get more frustrated as it takes longer to accomplish these same goals. While some goals are easier to accomplish than others, there is a process for accomplishing your top goals. We’ll discuss that process now.

 

Make Sacrifices

It’s a little before 6 am my time as I write this blog post. Do I want to go back to bed right now? Definitely. However, I made the commitment to wake up early so I could write this blog post before my part of the world wakes up.

Later in the day, I’ll take a nap so I get my proper hours of sleep in. But right now, I’m making the sacrifice.

If you make sacrifices, you’ll take your goals more seriously.

The sacrifices you’ll have to make will be different depending on you top goals. When I wake up extra early (on some days, I wake up before 5 am),  I get more done. It feels amazing going into 6 am knowing that you finished writing your blog post for the day.

Then it’s that much easier to accomplish your other top goals. It all starts with making those sacrifices that most people won’t notice. At some point, people will eventually notice your work, and you will have realized at that moment that your sacrifices were worth it.

 

Commit To Gradual Daily Action

The only reason I went from an inconsistent blogger to publishing one blog post every day is because I write one blog post every day. There’s no other reason to explain it.

When I write each blog post in the morning, I enjoy the work, but each individual blog post doesn’t feel like it’s having a big impact on my brand…especially considering that 10% of the blog posts generate 90% of the traffic.

However, I know that as the days turn into weeks and the weeks turn into months, I will see the full effects of my actions. Those effects will only grow as the months turn into years, and that’s because of the compound effect.

According to the compound effect, all of our small actions and habits have an exponential impact on the direction of our lives. You won’t notice these changes for a while, but all of a sudden you’ll look at the rear view mirror and see how important today’s decisions were for next quarter’s outcomes.

 

Develop Winning Habits

habit stacking

We rise or fall based on the habits we create for ourselves. These habits alone determine your ability to accomplish your top goals.

The moment you identify a goal, think about the work you’ll have to do. For my blog posts, I know that when I wake up as early as I do, I won’t be in the mood to think of an idea. I need the idea in front of me ASAP, so instead of thinking of an idea before the sun is up, I write down the idea the night before.

That way, when I wake up, there is no delay. I immediately start writing the blog post when my computer is open. I write all of my blog posts in a document, and that document is the first thing up when I wake up.

Those are two habits that govern my actions. One habit allows me to take immediate action instead of thinking too much. The other habit puts today’s outlined blog post in front of my line of vision (albeit blurry at the start of the day) so I don’t even think about going on the internet when I wake up.

Think about which habits are critical for you to accomplish your top goal, and habits you can adopt to prevent yourself from getting distracted.

 

Have A Compelling Reason To Take Massive Action

I know that if I don’t wake up early and give in to my bed, I won’t accomplish all of the goals I set for myself. I give myself over a dozen different things to accomplish on some days, and knowing that makes it easier for me to get out of bed.

I don’t like to go through the day knowing that I won’t accomplish all of the goals I gave myself the night before. If I only had to accomplish 5 tasks, I’d stay in bed longer.

With that said, don’t give yourself a bunch of random goals. All of the goals I give myself either have a short-term or long-term impact on my brand’s growth and revenue, and I favor the long-term goals.

Long-term goals tend to provide more growth potential. It’s better to receive 2 marshmallows 15 minutes from now than it is to receive 1 marshmallow immediately.

 

Seek Out A Mentor

mentorship

With the framework I just provided, you’ll accomplish most of your top goals. However, there will be a few top goals that seem impossible. You see other people accomplishing those goals, but for some reason, you can’t.

In some cases, it’s because of some type of barrier holding you back. In most cases, there’s a knowledge gap. You don’t have the proper knowledge and/or accountability necessary for accomplishing that goal.

When you find yourself in that spot, you need to seek out a mentor. Your mounting frustration towards your inability to accomplish this goal will ooze into your work and all of the other areas of your life.

Each person finds a different mentor. It’s hard to give recommendations since I don’t know which top goals you’re after. You can get some mentors for $100/hr consultations while others come in the form of $497+ per month for 12 months. Don’t view price as a pediment because if the mentor provides you with a significant ROI, then the price of their services doesn’t matter.

Look for mentors with a strong record for impacting their clients. If you read testimonials and want to end up being one of those testimonials, start the relationship and see if that mentor is the right one for you.

 

In Conclusion

Accomplishing your top goals requires focus, discipline, and building the habits that will lead you to victory. In some cases, your best efforts won’t be enough. In those rare cases, you’ll need a mentor to get you to the other side. All successful business owners have mentors, and all of the top athletes have coaches.

Hiring a mentor can be the difference between small gains and a true breakthrough.

But before you get to that step, everything starts with you. What sacrifices are you willing to make? What daily actions will you commit, and why will you take those daily actions?

What were your thoughts on this framework? Do you have any suggestions for accomplishing our top goals? Do you have a question for me? Sound off in the comments section below.

Filed Under: Goals Tagged With: goal setting

E70: Choosing A Book Topic And Planning It Out With Sarah Barbour

January 11, 2018 by Marc Guberti Leave a Comment

Sarah Barbour is a book coach and editor for Entrepreneurs with stories to tell. She helps authors get focused on their goals and audience, establish a realistic timeline for their book, keep them accountable to their writing targets, and walk them through the self-publishing process.

 

Quotes To Remember:

“A book is a really nice opportunity to get to know someone on a slightly deeper level.”

“Pretty much everyone hits a wall at some stage.”

“There’s always a stage where you think: I just can’t do this”

“Get it all out….then you can start the process of organizing it.”

“Once you hear that information, rather than seeing it, you get a different perspective from it.”

“What if I write this book and no-one reads it?”

 

What You’ll Learn:

  • How to get started writing successfully
  • How to choose a good solid book topic
  • Why it’s good to hire beta readers and editors
  • Why it’s a good idea to allow time between finishing a book and publishing it
  • How to approach and deal with writer’s block
  • Why continuously writing helps you to find the content you like

 

Key Links From The Show:

www.adventure.ink/

Episode 50 – Jeff Goins

 

Recommended Books:

7 Habits of Highly Effective People by Stephen R. Covey

Real Artists Don’t Starve by Jeff Goins
From Where You Dream by Robert Olen Butler

Filed Under: Uncategorized

E70: Choosing A Book Topic And Planning It Out With Sarah Barbour

January 11, 2018 by Marc Guberti Leave a Comment

Sarah Barbour is a book coach and editor for Entrepreneurs with stories to tell. She helps authors get focused on their goals and audience, establish a realistic timeline for their book, keep them accountable to their writing targets, and walk them through the self-publishing process.

 

Quotes To Remember:

“A book is a really nice opportunity to get to know someone on a slightly deeper level.”

“Pretty much everyone hits a wall at some stage.”

“There’s always a stage where you think: I just can’t do this”

“Get it all out?.then you can start the process of organizing it.”

“Once you hear that information, rather than seeing it, you get a different perspective from it.”

“What if I write this book and no-one reads it?”

 

What You’ll Learn:

  • How to get started writing successfully
  • How to choose a good solid book topic
  • Why it’s good to hire beta readers and editors
  • Why it’s a good idea to allow time between finishing a book and publishing it
  • How to approach and deal with writer’s block
  • Why continuously writing helps you to find the content you like

 

Key Links From The Show:

www.adventure.ink/

Episode 50 – Jeff Goins

 

Recommended Books:

7 Habits of Highly Effective People by Stephen R. Covey

Real Artists Don’t Starve by Jeff Goins
From Where You Dream by Robert Olen Butler

Filed Under: Breakthrough Success

Medium Is The Traffic Goldmine For Your Content Brand

January 11, 2018 by Marc Guberti 2 Comments

medium traffic

Medium is an untapped traffic goldmine for your content brand. While some people simply copy and paste their blog posts into Medium, others have gone as far as shifting their entire blogs onto Medium.

I don’t recommend that kind of shift because your blog is your only true home on the web (after your article, Medium recommends other articles that keep people on their site, even if those articles aren’t yours), but when combined with your blog, you can see some really good results from Medium.

That’s why Gary Vaynerchuk frequently publishes content from his blog onto the Medium platform. It works. However, it’s not just for the big players like Gary.

One blogger went from 0 Medium visitors to over 30,000 monthly Medium visitors in just five months. And it’s amazing how simple the formula was:

Just publish 2-3 really good blog posts every week.

This blogger didn’t provide a detailed marketing strategy. Just publish epic content and Medium helps to spread the word.

Medium also has a cool rule that you can find all of your Twitter followers, Facebook friends, etc., and if they have a Medium account when you connect your social networks, they become your Medium followers. That’s why I gained 14,000 Medium followers on the day I created my account. That’s how many of my Twitter followers used Medium at the time, and that number only grows as more of my Twitter followers sign up for Medium.

 

Republishing Your Blog Posts On Medium

The most amazing thing about Medium is how easy it is for bloggers to publish content on Medium. No one’s asking you to perform a herculean task. You literally copy and paste your preexisting content into the Medium dashboard.

Then you watch the traffic roll in.

It helps if you promote your Medium articles on your social networks, but based on the case studies I’ve read, Medium does a great job at bringing the traffic to you as long as you consistently and frequently provide valuable content on the site.

If you have a WordPress blog and don’t like manually copying and pasting, this plugin puts your content on Medium for you.

However, I would go back and gradually put all of your past content on Medium. That post you wrote two years ago that is still valuable? Most people have probably forgotten about it or never seen it. Medium gives people a second chance at seeing that level of value.

 

Building your list with Medium

The one thing that keeps people away from putting all of their content on a place like Medium is that Medium can change their rules at any time.

Brands saw the full power of rule changes when Facebook made it increasingly hard to play an organic growth game without putting a penny down. Now Facebook wants a lot more than your penny, but only if you want to grow your audience.

Medium isn’t like that right now, and I don’t see Medium taking that path for a long time. In fact, they’re against advertisements which is good for all of us. At this point, two thoughts are in my head:

  • Just in case…
  • I don’t own the traffic

Without a strategy in place to grow your email list, you’re like me when I started to see massive traffic coming to this blog. Out of my first 150,000 visitors, only 300 of them subscribed. No need to take out the calculator. Just know that it’s a very horrible rate because I literally had nothing set up (welcome mat, pop-up, landing page, etc.) except for that sidebar opt-in that WordPress provides you.

So I had a very basic (pretty much nonexistent) strategy for growing my email list. And I left a lot of money on the table.

Don’t do the same thing with Medium. Even if your Medium articles get hot, it won’t matter if you’re not growing your email list.

At the end of your Medium article, include a call-to-action where you ask people to subscribe to your email list in exchange for a free offer. It can be an eBook, a webinar, or anything you’d like. Just make sure you offer something that leads people back to a landing page.

 

Why You Still Need A Blog Outside Of Medium

blogging

Some Medium lovers have decided to use Medium as their main blog instead of using something like WordPress to create the blog. I definitely see the advantage of Medium. It’s 100% free, and you don’t pay for hosting or other expenses associated with a blog like this one.

However, this blog is much more optimized at helping my content brand grow than my Medium blog. On this blog, I have a welcome mat, several landing pages, a sidebar opt-in, and much more. There are plenty of contact points where I ask people in my audience if they want to join my email list.

On Medium, I only get to use that CTA at the end of the post. While my Medium followers may still view my content, it’s more difficult to grow your email list with Medium than a traditional blog. Granted, it seems easier to get traffic with Medium, but if you can’t convert that traffic, than it doesn’t matter.

Medium shouldn’t act as a substitute to having your own blog, but rather, Medium should complement what you already have.

 

In Conclusion

In a world dominated by how-to articles for Facebook and Twitter, some social networks like Medium fall completely under the radar. These are the gold mines for blog traffic that can have a significant impact on your brand.

And out of all of the social networks, Medium involves the least amount of work. You are literally copying and pasting your existing blog posts. Even if that’s too much work for you, there’s a WordPress plugin that does it for you.

Medium presents the easiest, time efficient approach to spreading your message and content to an entirely new audience.

Do you republish your blog posts on Medium? Do you have any tips on growing your Medium presence and your email list in the process? Do you have a question for me? Sound off in the comments section below.

Filed Under: Blogging Tagged With: medium

E69: Building The Rich & Relaxed Business Of Our Dreams With Penny Elliott

January 10, 2018 by Marc Guberti Leave a Comment

Penny Elliott runs a 6-figure business and has been published in over 25 magazines and media outlets. After making over $15 million in sales over 16 years, she discovered how to easily make sales, and she teaches others how to do the same. She works with motivated female entrepreneurs to give them the confidence to live a life they love through enhanced sales in their businesses.

 

Quotes To Remember:

“If you don’t have sales in your business, then you don’t have a business, you just have a pretty website.”

“Outsource as much as you possibly can.”

“If you’re doing anything more than once, automate it.”

“When you’ve got a peak in sales, look back to see what it is that you did to cause this to happen.”

“As soon as you drop off the gas, you’ll slow down.”

 

What You’ll Learn:

  • Learn to be able to have BOTH a rich and relaxing lifestyle.
  • Learn to prioritise and focus on the “money making aspects” of your business
  • How to create ONE useful way to help focus on areas of your business.
  • Learn to analyse previous performance to see how it affects your current income.
  • How and why to find a coach to boost your performance.

 

Key Links From The Show:

Penny’s Site

 

Recommended Books:

The Confidence Code by Katty Kay and Claire Shipman

The Prosperous Coach by Steve chandler and Rich Litvin

The Big Leap by Gay Hendricks

Filed Under: Uncategorized

E69: Building The Rich & Relaxed Business Of Our Dreams With Penny Elliott

January 10, 2018 by Marc Guberti Leave a Comment

Penny Elliott runs a 6-figure business and has been published in over 25 magazines and media outlets. After making over $15 million in sales over 16 years, she discovered how to easily make sales, and she teaches others how to do the same. She works with motivated female entrepreneurs to give them the confidence to live a life they love through enhanced sales in their businesses.

 

Quotes To Remember:

“If you don’t have sales in your business, then you don’t have a business, you just have a pretty website.”

“Outsource as much as you possibly can.”

“If you’re doing anything more than once, automate it.”

“When you’ve got a peak in sales, look back to see what it is that you did to cause this to happen.”

“As soon as you drop off the gas, you’ll slow down.”

 

What You’ll Learn:

  • Learn to be able to have BOTH a rich and relaxing lifestyle.
  • Learn to prioritise and focus on the “money making aspects” of your business
  • How to create ONE useful way to help focus on areas of your business.
  • Learn to analyse previous performance to see how it affects your current income.
  • How and why to find a coach to boost your performance.

 

Key Links From The Show:

Penny’s Site

 

Recommended Books:

The Confidence Code by Katty Kay and Claire Shipman

The Prosperous Coach by Steve chandler and Rich Litvin

The Big Leap by Gay Hendricks

Filed Under: Breakthrough Success

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Primary Sidebar

I am a content marketer and personal finance writer who produces content for individuals, small businesses, and corporations. My content will help drive engagement and sales to your business. I have produced content for several publications, including…

  • US News & World Report
  • Business Insider
  • Benzinga
  • Newsweek
  • Bankrate

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