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What Do They Want?

October 17, 2013 by Marc Guberti Leave a Comment

If you can answer that question, and make something that they want, you’ll be able to create a product that stands out, gets a lot of media attention, and becomes a bestseller. If you can’t answer that question right now, answer that question. The bestselling products are the ones that solve problems or are the ones that are in high demand. Anything that solves a big problem ends up going in high demand, so it’s best to find out what they want.
If you create something for them, they will buy the product. If you create something for yourself, you’ll only get a few sales. What do they want, and are you in a position to give them what they want?

Filed Under: Uncategorized Tagged With: business, business tip, marketing, marketing tip

Three Characteristics That Make Up The Perfect Tweet

October 16, 2013 by Marc Guberti Leave a Comment

Not all tweets are created equal. Some tweets get more retweets and interaction than other tweets. The retweets and interaction have a lot to do with enough people actually seeing the tweet. However, creating the perfect tweet is possible. However, the perfect tweet differs for each Twitter user.

The perfect tweet can mean taking advantage of a trending topic and say something humorous about that trending topic. The perfect tweet could be a link to a great blog post. There are different ways to tweet the perfect tweet, but there are three characteristic that all perfect tweets have.

The first characteristic of a perfect tweet is that people need to be interested in the topic you tweet about. The news stories get retweeted because many people want to know about what’s going on. A poorly done Vine video won’t get a lot of attention. However, you can’t tweet for everyone. There are a lot of social media enthusiasts, but if you tweet about social media, there is a real possibility that someone you’re tweeting out to isn’t a social media enthusiast. As long as you get attention from a majority of your followers, you’re tweet is going to get retweeted a lot.

The second characteristic of a perfect tweet is that your tweet must be easy to understand. Stuffing a tweet with hashtags makes the tweet more difficult to understand. A tweet with typos is going to be difficult to understand as well. If someone gets confused when they read a tweet, that tweet is not a perfect tweet. If one person gets confused by a tweet, chances are other people will be confused by that tweet as well.

The third characteristic of a perfect tweet is that the tweeter or one of the first people to retweet that tweet is very popular. Some people are going to disagree with this third characteristic since popularity doesn’t decide how good a tweet is written. A perfect tweet is one that is a tweet of quality and a tweet that gets shared a lot. The perfect tweet cannot be the greatest secret. If it were a secret, it wouldn’t be perfect. Popularity will result in more retweets, and more retweets will result in more people knowing about you.

It’s very important that you don’t view popularity as being the big guy with 100,000 followers. You can be popular with only 500 followers that read every tweet you send out and retweet as many of your tweets as they can. When it comes to popularity, it isn’t a quantity game. It’s a quality game.

Those are the three characteristics that make up a perfect tweet. Think about these characteristics as you send out or schedule your tweets today so you can end up with the next perfect tweet.

 

Filed Under: Uncategorized Tagged With: social media, social media advice, twitter, twitter tips

The “Idea” Bucket List

October 16, 2013 by Marc Guberti Leave a Comment

When we think of a good idea, we tend to write it down. However, it would be better to organize all of our ideas into one place, otherwise known as an idea bucket.

By organizing all of our ideas in one place, we won’t forget any of our brilliant ideas. In fact, I look back at my ideas often. For some, I wonder what I was thinking when I came to a particular idea. For others, I can’t wait to get started.

Your ideas are worth sharing, but they only get shared if they get implemented. They only get implemented if they are remembered.

Filed Under: Uncategorized Tagged With: business, business tip, ideas, inspiration, motivation

Tipping Point And Being An Extraordinaire

October 15, 2013 by Marc Guberti Leave a Comment

Success is attainable for everyone. When someone reaches their tipping point, that person decides that now is the time to take the leap.

Not all of us get to reach the tipping point. Some of us reach the tipping point more than once. The tipping point shouldn’t be viewed as a make or break situation. The tipping point is a way to go from normalcy to extraordinaire. You may have to reach your tipping point multiple times in order to become an extraordinaire.

Becoming an extraordinaire is easier said than done. There are two main ways to become an extraordinaire.

The first way to become an extraordinaire is by excelling in what you do differently from the competition. Being different from the competition can go from having a specialized service to a purple door at your nearby brick and mortar store.

The second way to become an extraordinaire can land you a multibillion dollar enterprise. This one is a lot more difficult to excel at since it requires a lot of thinking outside of the box. If you can find a problem in society and improve the situation of that problem or put an end to that problem, you’ve become an extraordinaire. Social media dramatically enhanced the way we communicate to each other. Social media allows us to stay up to date with celebrities, experts, friends, and others as well. You don’t have to create a social network to be a billionaire. You just need to find a way to solve a big problem in society. When that problem gets solved, people will be flocking over to the new product or services that allows them to solve that problem.

Being an extraordinaire is no easy task, but it all begins when you reach your tipping point and take the leap.

Filed Under: Uncategorized Tagged With: business, business tip, purple cow, remarkable, social media, take the leap

Hall Of Fame Achievements

October 15, 2013 by Marc Guberti Leave a Comment

I recently read one of Seth Godin’s blog posts called Your hall of fame. It was a very inspirational post (as they all are).

The truth is that we’re all Hall Of Famers already. We all have legendary achievements. You don’t have to be in Cooperstown to be a Hall Of Famer. You don’t have to be famous in order to be a Hall Of Famer.

Hall Of Fame achievements can go from publishing your first book to setting the standard for your industry. We all have Hall Of Fame achievements. It’s important to consistently recall all of those Hall Of Fame achievements so you can look at your past successes as you propel yourself forward to future success.

Filed Under: Uncategorized Tagged With: business, business tip, seth godin

Now, Never, Or Change

October 14, 2013 by Marc Guberti Leave a Comment

Later has become a very popular word. If you ask someone when they are going to start using Pinterest for their business, that person might say later. If you ask someone when they are going to submit that guest post, they may say later.

Later is a word the halts progress and gives us an easy way out of doing the work. That work can result in the growth of a business. The secret is that if you can’t do something now, you aren’t going to be able to do it later by following the same schedule and using the same methods you’ve already been using. That’s insanity, and it doesn’t work.

We are all resistant to change, but change can be good. Changing your schedule and dedicating more time to various activities can be a great change. We need to make some changes in order to turn more laters into more nows.

Later halts progress, but with change, later won’t stop you from making progress in what you do.

Filed Under: Uncategorized Tagged With: business, business tip

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I am a content marketer and personal finance writer who produces content for individuals, small businesses, and corporations. My content will help drive engagement and sales to your business. I have produced content for several publications, including…

  • US News & World Report
  • Business Insider
  • Benzinga
  • Newsweek
  • Bankrate

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