Marc's Blog

E45: Are You Winning The Brand VS Wild Battle With Jonathan David Lewis

July 5, 2017 by Marc Guberti Leave a Comment

Jonathan David Lewis is an engaging and authoritative speaker who shares how to survive and thrive in today’s uncertain world. He is the author of several books including Brand VS Wild which will be the focus of this episode. In addition to writing books, Jonathan has also written several articles on places like Forbes, DigiDay, and Advertising Age where he explores that factors that lead to stalled growth and the principles proven to help companies navigate the ambiguities and dangers of the brand wilderness.

Quotes To Remember:

“The task in front of us as business people is…get comfortable…with an uncomfortable amount of risk in every decision.”

“Who are you going to disappoint?” (you can’t please everyone)

“Always enter the danger.”

What You’ll Learn

—How to anticipate and deal with disruption

—How to stay focused on your goals

—How to move forward in your business

—The pathway to resilience

Key Links from The Show:

Jonathan’s site

Brand VS Wild — Jonathan’s Book

Recommended Books from The Show:

Getting Naked by Patrick Lencioni

The Connected Company by Dave Gray

Power Branding by Steve Mckee

The Black Swan by Nassim Nicholas Taleb

Decoded: Make Thousands From Your First Virtual Summit

July 4, 2017 by Marc Guberti Leave a Comment

Marc-Guberti-Content-Marketing-Success-Summit-2017

One virtual summit can change your life. The rising trend has seen new experts emerge from a single project that took a few months of work instead of many projects that span over many years.

Virtual summits require a lot of work, but they position you as an expert and have the potential to generate life-changing revenue.

Back in February, I wrote a post detailing how to host a successful virtual summit. That blog post was a research project in which I learned what it took to host a successful virtual summit.

This blog post will detail what I learned after hosting the Content Marketing Success Summit which showcased over 50 speakers and attracted thousands of attendees.

CMSS Success Story

CMSS was easily one of the biggest projects I pursued in my life. With the exception of editing videos, and towards the end, video uploads, I did all of the work.

At the end of the summit, I made close to 100 total sales from the All-Access Pass, Blog Post Promotion Blueprint, Training Course Creation Blueprint, Virtual Summit Blueprint, and Content Marketing Plaza.

One thing I enjoyed about hosting the summit was getting the privilege to chat with some of the most successful content creators and marketers on the planet. I learned far more than I knew before, and I am implementing a lot of insights I learned from the sessions.

Some of the CMSS speakers will be guests on my podcast very soon. Other CMSS speakers are speaking at my next summit. If you organize a summit but don’t leverage the relationships you have built, you are making a big mistake.

Now that I’ve provided a brief overview of how CMSS worked out, let’s take a deep dive into the process.

The Beginning

Your first task as a virtual summit organizer is to find the speakers. Without the speakers, you can’t provide your attendees with a legendary experience.

There are several places you can go to find speakers. I’ll list them all here:

Other virtual summits–this is my go-to place for finding speakers for my virtual summits. Virtual summit speakers know how the process is supposed to work. They’ll ask critical questions (I.e. Skype or Zoom?) that will help you with organizing a successful virtual summit.
Podcasts–For my Productivity Virtual Summit set for September 18-25, I found most of my speakers from entrepreneurial podcasts. I committed a day to contact 50-100 potential speakers, and with the success of CMSS, it was easier for me to get yeses.
Guest blogs–An underrated way to find speakers for your summit is to contact contributors for popular guest blogs in your niche. You can easily skim through the guest post to get an idea for the contributor’s expertise, and if that person is the right fit, contact that contributor.

After finding speakers, the next step is to get the site ready. You want the site ready before you contact potential affiliates because a well-designed site will showcase all of the speakers and get more yeses from potential affiliates.

I used Optimize Press to create the CMSS site. If you use Optimize Press for your summit’s site, I will offer a plug-and-play template very soon. You can send an email to marc@marcguberti.com if you want to stay in the loop.

If you prefer to do it on your own, make sure you have at least three buttons on your site. One of those buttons must be above the fold of your site (when your Summit site loads, it should show the CTA button without someone having to scroll down). You must also prominently display all of the speakers.

The next step in the beginning stage is to create an affiliate program. The affiliate program gives people an incentive to promote your summit to their audiences. Leveraging affiliate marketing for your summit will result in a floodgate of traffic that you couldn’t get on your own.

The two premier options for creating an affiliate program are SamCart and ClickFunnels. ClickFunnels offers more functionality but at a higher price. I opted for SamCart for CMSS because I wanted a robust, inexpensive affiliate program.

For your first virtual summit, you want to keep costs as low as possible. You don’t want to find yourself spending thousands of dollars on tools and services and then finding yourself in the red.

Mind Map Your Virtual Summit Sales Funnel

This is where you plan out revenue generation. When someone subscribes, where do they go? Where do you intend on sending people after they buy the All-Access Pass? What’s your email sequence for people who don’t buy right away?

You answer those questions with a piece of paper. You draw out your ideal funnel sequence that leads people from your All-Access Pass to Upsell #1 to Upsell #2 and so on.

When a visitor became an attendee, they got redirected to a Thank You Sales Page. After seeing the Thank You, attendees then see a video and CTAs for the All-Access Pass.

Screen Shot 2017-05-20 at 3.20.39 PM

After people buy the All-Access Pass, they get sent over to a similarly designed Thank You Sales Page for my Virtual Summit Blueprint.

Here’s one final tip for boosting sales: Use order bumps.

Here’s what the All-Access Pass sales page looks like with the 1-click order bump

Screen Shot 2017-05-20 at 3.13.49 PM

Screen Shot 2017-05-20 at 3.16.00 PM

One click turns a $97 order into a $124 order. If 38 All-Access Pass holders click that one check mark, you made over $1000 in extra sales.

For the Virtual Summit Blueprint, I offered a $47 order bump. The order bump is one of the easiest ways to earn extra revenue. One click. That’s all it takes.

Even if you don’t have any upsells or order bumps to offer, offer them. You can start creating the courses and order bumps as soon as you offer them

The Middle

After addressing the beginning stages of your virtual summit, you can then advance to the middle part. Similarly to how we focus on speakers in the beginning of your preparation, you must also focus on speakers during the middle of the process.

Once you get speakers for your virtual summit, you must then interview them. Before you can interview speakers for your virtual summit, you must prepare for the interview. Preparation for the interview requires the following

Research–During the research phrase, you learn as much as you can about the speaker. Learning a lot about the speaker will help you determine a good topic and…
Write a great introduction–The introduction is the make or break point for an interview. It’s amazing how 1-2 minutes will determine the amount of engagement for 30-60 minutes.
Come Up With Great Questions–After the introduction, the engagement you get from your sessions will depend on the questions you ask. When I come up with questions, I think of myself as the client and the speaker as my coach. I’ll ask myself this question, “What do I desperately want to know from this speaker that my audience also desperately wants to know?” Asking myself this question allows me to think of the questions that few people ask. If I want clarification or expansion on an answer, I don’t hesitate to ask for it as I view myself as the client.

Upon completing the interviews, send them off to your video editor or edit them yourself. Getting the videos on Vimeo early is critical to avoiding stress later on. I prefer Vimeo over other options because their privacy settings are unmatched. Plus, you can create a business account and have your video editors upload the videos to Vimeo without giving your password.

The final piece in the middle of the process is to recruit affiliates. Recruiting affiliates is critical to the success of your virtual summit.

Not recruiting affiliates early enough was, without question, the biggest mistake I made. I started recruiting affiliates two weeks before my summit began. Many top affiliates said no because many of them plan their promotional schedules months in advance. You should start recruiting affiliates for your virtual summit at least 2 months in advance.

The best way to find affiliates for your virtual summit is to use Google to find people who have promoted similar products and virtual summits. I interviewed Matt McWilliams on recruiting affiliates on Episode 42 of the Breakthrough Success Podcast. You can access that interview by clicking here.

The Pre-Launch

The pre-launch begins two weeks before your virtual summit is available to your public. During the two week mark, you do two things:

Email your list about your virtual summits to get attendees. You will also see if any of the technology isn’t working. It’s important to learn about any problems before your affiliates start to promote your virtual summit.
Start communicating with your speakers and affiliates. You want to motivate them and make sure everyone knows when to promote the summit. A rule of thumb is to have affiliates promote the summit a week before it launches.

The Launch

After spending months preparing for a successful virtual summit, the day has finally come.

To some people, this day is stressful. If you remember to have fun and how much you accomplished to reach this stage, you’ll enjoy the launch more and make it rock.

The first part of the launch is telling your affiliates that today is the day to start promoting. Provide them with email and social media swipe copy so it is as easy as possible for them to promote your summit. You should also email each affiliate their unique affiliate link so they don’t have to log into a portal to access their link. You can also put all of the links into a Google Doc to make them more accessible for you.

Yes, you have been emailing and using the Facebook Group every day to tell your affiliates what they have to do when the day comes. However, many affiliates will need that gentle reminder, and no CTA is as great as one that must be completed by the end of the day.

On the launch day and the days after, be prepared for a flurry of emails. Your affiliates and attendees will have questions, suggestions, and kind words to offer. You must respond to your affiliates in a timely matter so they can continue promoting your summit without any sense of confusion. You must respond to attendees because that’s your duty as the organizer (unless you outsource questions and suggestions to a support team).

You’ll be sending emails to your attendees every day to keep them engaged as they transition from new subscribers to new customers. You must also email your affiliates every day to motivate them and make it as easy as possible for them to promote your virtual summit.

In the background, you are preparing for the webinar. That’s where the real revenue from a summit is made.

June 2017 Performance Report

July 3, 2017 by Marc Guberti 2 Comments

It feels amazing to be writing this performance report right now. The Content Marketing Success Summit has concluded. I briefly celebrated and then moved on to the next big project. I also have big plans moving forward. Let’s dive right in…

I Organized My First Summit

The Content Marketing Success Summit went from June 7th to the 14th. Thousands of people watched the sessions and many people also bought the All-Access Passes. Overall, the summit was very successful. I got to meet new people, interview my role models, and achieve a net profit.

All of the sessions totaled to a little over 35 hours.

This was easily the biggest project I’ve taken on in my journey as an entrepreneur. I only had three video editors so the rest of the work was on me (i.e. web design, emailing, etc.). I am a very different individual since taking on this mammoth project.

My 2nd Summit Is Already In The Works

The Productivity Virtual Summit is the next virtual summit I’ll be hosting (from September 18th to the 25th). I will also line up 50+ speakers for this summit and am contacting hundreds of people before the month ends (please note I started writing this report on June 22nd).

My big promotional goal for the Productivity Virtual Summit is to get 100 affiliates promoting the summit to their audiences. If you want to be an affiliate for my next virtual summit and other cool stuff, contact me marc@marcguberti.com.

TSMD Is Getting Royalty Treatment

Now that I’m done with CMSS and am planning out PVS more effectively, I have more time for the TSMD membership site (that’s a lot of acronyms, so TSMD stands for Total Social Media Domination).

The short-term picture is to add more videos and worksheets. The long-term but not so far from now picture is to conduct free weekly webinars on social media and including the replays in the TSMD portal.

The weekly webinars alone will add a lot of value to TSMD. They’re all coming 🙂

My Last Book As A Teen

One of my biggest dreams since becoming a high school has been to become a New York Times bestselling author before I hit 20. Since I just hosted the Content Marketing Success Summit, I am compiling a book on what I learned and throwing in several insights of my own.

That book will get published in late October or early November. That book will be my bestseller.

But, I’ll need your help. People who help promote the book will get several gifts from me, and I’ll give you guidance on how to effectively promote it. There’s also revenue to be made from any upsells and a 365 day cookie for affiliates (for the Content Marketing Plaza and next year’s CMSS).

If you would like to be on the street team for my upcoming book, please contact me marc@marcguberti.com

I’m Buying A LOT Of Books

I recently discovered that some eBay users sell lots of used business books that you can get for ridiculously low prices. For instance, I scored one deal in which I got 20 books for $20.

No underlines in the books and minimal signs of use…which makes me a very happy reader.

I probably bought close to 100 books this month if not a little over. The investment is definitely worth it as I’ve learned so much from these books and am ready to take action. Speaking of investments…

How I Spend My Money

I view myself as an expert, but I will only advance to the next stratosphere by sharpening my knowledge. I’ll get there by utilizing my money smartly. So here’s how I spend my money:

#1: Freelancers: I have continued to grow my team gradually, but now I want 10X growth. I want to double my freelancer team by the end of summer. More importantly, I am working on a system that would allow me to hire 50 people each week nonstop and still make a profit (I learned this goal from Chet Holmes in his book The Ultimate Sales Machine). I am also using insights from Mastering The Rockefeller Habits to increase freelancer performance.

#2: Coaching: I need professional coaches to help me in areas that I need help in. While doing my own research has helped me in the past, I want to take massive shortcuts to achieve the same results. The best way I know of to achieve a shortcut is to get advice from coaches and consultants. I get some coaching by hosting summits and my podcast, but I want more focused one-to-one coaching.

#3: Advertisements: I am making a play for more Facebook ad spending. Before I do that, I will create an entirely new autoresponder that has more revenue potential than the autoresponders I currently use.

#4: Stocks & Real Estate: While I want to have an emergency fund, I also want me money to work for me. Investing in stocks and real estate are two ways to get money to work for you. I currently have no experience with real estate (more barriers to entry. For instance, it’s easier to find a $50 stock than it is to find a $50 property), but I have been pursuing the stock market. I focus on the tech sector and am learning more about it. I like picking companies after there is a dip in value because in most cases (for me) the company slowly climbs back up. I won’t write blog posts on this blog about investments because that’s not my niche, but I’ll keep you updated in the performance reports.

Extreme Blog Makeover

You might see that the blog looks the same way it did when you previously visited. However, there are some very notable differences.

#1: I released my blog’s publishing schedule past 2017. You’ll see what content I intend to publish, and when. Plus, I opened up several spaces where you can tell me what content ideas you want to see. You can check out the publishing schedule here.

#2: I also decided to create a page on my blog that details what I’m doing right now. I believe it’s an interesting addition to the blog.

You can expect more changes like this in the future to create a more legendary experience.

Books I Read

This month’s portion of “Books I Read” is slightly different. Asterisks indicate I re-read underlined text instead of reading the book for the first time. As I didn’t keep track of these books as I read them, they are misrepresented. I read 10-12 books and have included the ones I remembered.

How To Win Friends And Influence People by Dale Carnegie

Born To Blog by Mark Schaefer and Stanford Smith

Real Artists Don’t Starve by Jeff Goins

Published. by Chandler Bolt—this book inspired me to give my NYT bestseller dream a final go

Unsubscribe by Jocelyn K. Glei

59 Seconds by Richard Wiseman

How To Get Everything Out Of All You’ve Got by Jay Abraham

Talk Like TED by Carmine Gallo

Contagious by Jonah Berger

The Ultimate Sales Machine by Chet Holmes and Michael Gerber

Wealth Can’t Wait by David Osborn and Paul Morris

You Can Work Your Own Miracles by Napoleon Hill

The Joy Of Selling by Steve Chandler

Essentialism by Greg McKeown—this book was, no exaggeration, a wake up call for me. It teaches how to properly work so you don’t get overwhelmed and still get massive results.

How To Become A Rainmaker by Jeffrey J. Fox

Simple Spells For Success by Barrie Dolnick

Mastering The Rockefeller Habits by Verne Harnish—I am using this book’s insights for managing my freelancers. It’s a great book for scaling up your business.

Who Moved My Cheese by Spencer Johnson and Kenneth Blanchard—this book instantly became one of my favorites

The Quick Guide To Effective Speaking by Dale Carnegie—this is a phenomenal book for any public speakers. I picked up many great tactics from this book.

Zero To One by Peter Thiel

Unshakeable by Tony Robbins

Set For Life by Scott Trench

Introducing Psychology Of Success: A Practical Guide by Alison and David Price

Better Than Before by Gretchen Rubin

Living Forward by Daniel Harkavy and Michael Hyatt

The Science Of Getting Rich by Wallace D. Wattles

Win by Frank I. Luntz

Relentless by Tim S. Grover and Shari Wenk *

Authority Content by David Jenyns *

Expert Secrets by Russel Brunson *

Content Machine by Dan Norris *

The Compound Effect by Darren Hardy *

June’s Blog Posts

6 Instagram Hacks To Grow Business In A Month

How To Stop Your Landing Page From Leaking Conversions

5 Easy Hacks That Will Double Your Sales

June’s Podcast Episodes (E is the new format instead of Episode)

Episode 41: How To Generate Revenue On Shopify With Dan Rusu

Episode 42: Dominating The Affiliate Marketing Landscape With Matt McWilliams

E43: Achieving Entrepreneurial Personal Development With Ivy LaClair and Blake Brandes

E44: How To Prevent Procrastination From Ruining Your Life With Timothy Pychyl

Review Of June 2017 Goals

#1: Make CMSS A Smashing Success—It was a legendary experience, so I say it was a smashing success.

#2: Get 50+ Speakers For PVS—I’m still working on accomplishing this goal by the end of June.

#3: Schedule Content Past August—I really need to get content scheduled over a long period of time. I have the content creation calendar but just need to produce the content.

#4: Complete All Training Course Videos—Mission accomplished. Part of the mission getting accomplished is due to the fact I learned I can drip out the videos. That way, I can offer a legendary training course and work on it as students enroll and watch what I’ve already shared.

#5: Add 20+ Videos To TSMD—This is something I’m still working on for June. Webinars will be huge for TSMD in the near future.

July 2017 Goals

#1: Have 10 Streams Of Income: These are the streams of income I am pursuing: Training courses*, TSMD*, Coaching*, Books, Virtual summits*, Affiliate marketing* (course promotions and recurring revenue), consultations, Optimize Press templates (based off what I’ve already made), Udemy, and SkillShare. The true goal is establishing a workflow that makes it possible for me to perform all of these tasks. I have put asterisks on what I anticipate will be my top sources of income. Basically, I want to have more revenue that I can pour into my business and into other investments.

#2: Hire 3 New Freelancers: Before I do that, I need to generate enough revenue to pay for the freelancers. I also need to create training videos that detail their tasks.

#3: Stop Over-Monitoring “Useless” Info: I started investing in stocks this month. Maybe this is because I’m a beginner, but I have been checking the stats of my picks every 15-30 minutes. I will address this issue in July. Here are some ideas: Check stocks at a designated time each day, make it easier to check all stocks at the same time, block my browser from Google (my preferred method of tracking stocks, but then I have limited options on the internet), and block the internet when I’m not using it.

#4: Conduct All 50+ Summit Interviews: By interviewing all of the PVS speakers in July, I have an entire month for contacting affiliates, web design, and other behind-the-scenes action from the summit. Plus, that puts much less stress on me as compared to finishing the final CMSS interviews with just a week to spare.

#5: Host Weekly Webinars: I’ll probably do a light sell at the end of each webinar but only allow TSMD members to access the replays. I don’t want to initiate too hard of a sell in these webinars because the focus is on providing value to TSMD members. I will experiment with using Facebook ads to promote the webinars.

#6: Recruit 100+ Affiliates: I will use Google to find most of my affiliates for the Productivity Virtual Summit. I want to make the Productivity Virtual Summit a massive success, and that means recruiting more affiliates.

In Conclusion

June was a very exciting month with my first virtual summit in the books. The second virtual summit will be much easier due to my experience.

I am excited about investing my money and building wealth.

E44: How To Prevent Procrastination From Ruining Your Life With Timothy Pychyl

June 28, 2017 by Marc Guberti Leave a Comment

Timothy Pychyl is a passionate teacher at Carleton University in Ottawa, Canada. He has researched and written about procrastination for over 20 years which he has published on procrastination.ca. Timothy has culminated this research into his book Solving The Procrastination Puzzle: A Concise Guide To Strategies For Change which is available on Amazon.

Quotes To Remember:

“Procrastination is a negative form of delay.”

“The moment we look too far down the road, we can have a panic attack.”

“We all like to self deceive, we like to lie to ourselves, it makes us feel good.”

What You’ll Learn

—Timothy explains why we procrastinate to avoid negative emotions, and gives us “mood repair”

—How to take purposeful, useful breaks

—How to catch yourself procrastinating and avoid spiraling out of control.

—How to use our willpower more effectively and create an “environment of avoidance”

Key Links from The Show

Timothy’s site where he has done over 20 years of research on procrastination

I Procrastinate — Timothy’s podcast

3 Recommended Books:

The Gifts of Imperfection by Brene Brown

The Courage to Teach by Parker J. Palmer

Man’s Search for Meaning by Viktor E. Frankl

Solving The Procrastination Puzzle by Timothy Pychyl

5 Easy Hacks That Will Double Your Sales

June 27, 2017 by Marc Guberti Leave a Comment

I’ve spent the past several weeks planning and orchestrating a virtual summit, so it’s been a while since I wrote my last blog post.

In the near future, I will offer a training course that goes deeper into the parts and process. But for now I want to share what I’ve learned about how to increase revenues, which was one of the questions I asked myself continuously as I organized the summit.

After all, a virtual summit is a huge undertaking, so its success was foremost in my mind. By asking myself several key questions throughout the process, particularly how to double my sales, I discovered several hacks that I’d never utilized for my business.

I realized early on that I’d been missing out on some great opportunities: if I had used these sales hacks earlier, I could have made thousands of extra dollars!

#1: One-Click Add-Ons

I’ve seen several marketers use this strategy. Basically you offer a main product and entice customers to pay a little extra for added value.

This is similar to the upselling model at fast-food restaurants when the cashier says, “Hey, you’ve already bought the hamburger. Wouldn’t you like a side of fries to go with it?”

That’s what the one-click add-on does (minus the body fat).

Now, if you’ve been to a virtual summit, or know the marketing behind it, you know that the All-Access Pass is a popular product choice.

Here’s how I incorporated the one-click add-on strategy into my virtual summit – in addition to the All-Access Pass, notice what else I offer on my sales page:

The Blog Post Promotion Blueprint is a mini training course I created for summit attendees who are looking for added value. Not everyone will opt in to the add-on, but just one click takes the order from $97 to $124.

While I am still in the early stages of the summit process (no partners have promoted it yet), the one-click add-on has already increased my summit revenue by 17%!

So even after the Content Marketing Success Summit (CMSS) has ended, I will continue incorporating one-click add-ons into future initiatives.

#2: Thank You Sales Page

I turned my Thank You Page into a Sales Page, and something magical happened – I got more sales! Here’s the background:

Most Thank You pages say something like, “Thank you for subscribing. The free gift will arrive in your inbox soon.” Some Thank You pages suggest a few blog posts to read while you wait for your free gift.

But I decided to go straight for the sale. After thanking people for joining the summit, I lead them to a video and a link to my sales page.

Here’s what the confirmation looks like:

I transition from “Thank You” to “Here’s my product” with “but first…”

You can use the “but first…” transition regardless of what business you are in. “Let me ask you a question” is also a universal transition into a sales pitch.

#3: The Evergreen Deadline

The evergreen deadline is critical to the success of a Thank You Sales Page. It combines a stacked offer with a sense of urgency.

The evergreen deadline creates a stronger sense of urgency than the “Cart Closes at Midnight” email. Here’s why…

When you reach my Thank You Sales Page, you’ll see the previous image in the confirmation I sent, but you’ll also see THIS:

I set a 15-minute timer for the $47 special. If you buy the All-Access Pass within the next 15 minutes, you get it for $47. If you wait, the All-Access Pass price jumps to $97.

This is a great way to increase sales even before your summit begins.

And to further increase the likelihood of action, I include the following for All-Access Pass customers:

Twitter Marketing Domination Course ($197 value)
My Productivity Cheatsheet ($47 value)
Boost Your Productivity NOW Course ($147 value)
A video tutorial on the prep work for this summit ($97 value)
Outsourcing Mastery Course ($97 value)

The total value adds up to $585, not including the All-Access Pass itself, which now seems like a steal.

But why stop there? This next piece is extremely important for the evergreen deadline. If anyone buys the All-Access Pass for just $47, I also throw in a personal audit of their website, which usually costs hundreds of dollars.

This offer doesn’t apply to the $97 All-Access Pass customers, so if you want it, you have to buy the All-Access Pass on the spot.

See how much urgency that creates?

#4: Host A Webinar

I believe that ‘not hosting a webinar earlier’ is Biggest Mistake #2 for most people, which comes right behind ‘not starting an email list earlier.’

I’m hosting webinars for CMSS. Not only because I want to, but also because I told every speaker and affiliate that I’d be hosting one. That’s one way to make yourself accountable 🙂

While this post doesn’t explain how to host a webinar, I’ll point you to two valuable resources:

First, I got to interview Jon Schumacher in Episode 39 of my Breakthrough Success Podcast. He shared a vast amount of knowledge about generating massive profit from webinars.

Second, I recommend Russel Brunson’s Expert Secrets for crafting the perfect webinar. The title of the book suggests a deep dive into becoming an expert (and it definitely delivers), plus he literally provides the PERFECT blueprint for creating a highly profitable webinar.

Right now, you can get Russel’s book for free if you just pay for the shipping.

#5: Get Sponsors

This is more of a double-your-revenue tip, but if you double your sales, you theoretically double your revenues.

I wish I’d spent more time pursuing sponsors for CMSS. I contacted a few sponsors later in the game than I should have, but I still generated a fair amount of revenue.

In my opinion, pursuing sponsors is a very underrated way to make revenue.

With that said, my general method for pursuing sponsors is different from writing sponsored posts or using sketchy tactics. You can and should pursue sponsors for a virtual summit or podcast as well.

Want to see the true potential of getting sponsors? Check out this case study in which Brian Appleton explains how he made over $20,000 from his summit with sponsorships alone.

In Conclusion

We all want to double our sales. And once we do, we want to double our sales again (or triple them).

These five hacks will allow you to double your sales and revenue with your existing audience. Once you get these hacks down, you can then focus on generating more traffic.

I got all five of these sales hacks down before I asked anyone to promote my summit. Now that I’ve got the system in place, I’m looking for affiliates to promote my summit. You can become an affiliate for my summit here.

What are your thoughts on these sales hacks? Have any others for us? Sound off with questions or suggestions in the comments section below.

Until next time –

Marc

E43: Achieving Entrepreneurial Personal Development With Ivy LaClair and Blake Brandes

June 21, 2017 by Marc Guberti Leave a Comment

For the first time ever, I’m interviewing a duo for the Breakthrough Success Podcast! Ivy LaClair and Blake Brandes are the Co-founders of Motivational Millennial. Ivy is a personal motivation coach and Blake is a TEDx Speaker.

In this episode, we’ll discuss why the duo started the Motivational Millennial Podcast which highlights successful millennials. Within this episode will be several highlights such as how to deal with rough patches, conquering fear, and personal development.

Quotes To Remember:

“When you start moving toward fulfillment, or a dream you really care about, that potential for heartbreak, becomes a real thing.”

“You made the decision in advance, it’s so much easier and less stressful.”

“Let them tell you no.”

“If we just focus on the situation, we are a lot more empowered, and challenges that seem huge, are much more manageable”

What You’ll Learn:

—How to deal with the rough patches of entrepreneurship

—How to conquer fear

—How to speed up processes by taking choices out of the equation

Key Links from the Show:

Motivational Millenial FB Page.

Free Gift: Motivating Your Millennial Mind

3 Recommended Books

The Power of Now by Eckhart Tole

Daring Greatly by Brene Brown

Mistborn by B Sanderson