Marc's Blog

A new social network. Yes. Another new social network…as if there weren’t a lot of them already. Each social network brings its own set of promises, but if you use them all, you risk spreading your time too thin.

But this new social network is THE social network that you must make time for. It’s called Blab, and it’s changing the way we use social media.

It came out in April 2015. I have always heard good things about it but thought I could use my time doing better things…until I was forced to use Blab.

I was invited to speak at the Authority Super Summit about how I use social media to drive more Kindle book sales. This summit was an online event…entirely hosted on Blab.

We broke a Guinness World Record for the longest live event, but the more important thing is that I finally used Blab.

I finally learned why so many people were talking highly about the new social network. Blab is more than just another live streaming social network. It (along with SnapChat) is changing the way we use social media.

I don’t want to talk too much about my excitement for Blab. I could probably write a book just about my excitement towards Blab. You may be hearing about Blab for the first time, or you have heard about it before, but now you are ready to dive in.

If you are ready to dive in or just want to create more Blabs, here are five ideas for your next Blab.

 

#1: Valuable Insights

No matter which social network you use, providing a valuable insight is a great Blab idea. You can discuss a tip or a few of them within the same Blab.

The valuable insights you provide should be related to your niche. I know that sounds very obvious, but being reminded of the basics allows you to perform the basics flawlessly without any thought.

 

#2: Interview An Expert 

Here’s where Blab gets really cool. Blab gives you the option to have up to four people on the same call (including yourself). That means you can interview an expert and ask them questions.

However, you can also organize panels and ask each expert within the panel a series of questions. You can get insights from multiple experts within your niche, but using Blab to host panels has other benefits.

You get to know more experts within your niche. When I look at people who have shared my content, I immediately remember the people who interviewed me on their podcasts.

These experts will remember you in the same way, and you’ll also get more traffic from these experts since they’ll promote the Blab to their audiences.

Some of these experts may decide to interview you.

 

#3: Q&A

You can use Blab to host a Q&A in which your audience gets to ask you questions. This will be a great experience for your audience because when they ask you a question, and you answer that question, the relationship between you and those individuals within your audience gets strengthened.

I don’t buy a lot of online training products. One of the few products I bought was offered during a webinar in which I asked my question and then got a response.

I remember feeling great that my question was being answered since it felt tailored towards my specific question. Of course, I wasn’t the only person who got value from the answer, but you can make certain people in your audience feel great when you answer their specific questions.

And some of those people may end up buying your products in the future.

However, if you intend on hosting a Q&A, make sure you can attract a large enough audience to the Q&A. My recommendation with a Q&A is to tell your audience about it a few times before it actually happens.

A few email blasts specifying the time and date will do the job.

That way, you’ll have a large enough audience which means you’ll get a lot of awesome questions to answer.

The last thing you want on a Q&A is to not receive any questions. If you aren’t sure if your audience will provide you with enough questions, ask some of your friends prior to the Blab to ask their questions.

If some of your friends ask questions, then other listeners may decide to ask their questions later on.

 

#4: Share Your Goals

What do you want to accomplish this month? Sharing your goals online can be fun, and people get to see the raw version of the work that you provide.

If you state your monthly goals to your audience, there’s no turning back. Accountability at its finest.

However, if you don’t accomplish all of your monthly goals, people get to see the human side of you. I believe that one of the beliefs people have is that certain celebrities or role models are perfect and flawless.

The thinking is that certain people have so much aggregate success, but within that success are many mistakes. I’m sure you can find a typo somewhere on this blog. It’s hard, but they probably exist.

I have found typos on some of the most excellent blogs and media outlets. They are rare, but they do exist.

Sharing your goals lets people see what you are trying to do. Sharing your goals will inspire your audience to share their goals while giving themselves more ambitious goals. While the idea is to accomplish all of the goals that you set for yourself, being honest about the goals that you accomplish and don’t accomplish lets people know that you aren’t perfect.

“But I know I’m not perfect. Why would anyone think I am perfect?”

As you audience grows, you’ll get people from all sides of the spectrum. Some will want nothing to do with you. They’ll make it a point to insult you in front of your face. Other people will think that you are perfect.

In my opinion, showing your imperfections lets your audience know that it isn’t as hard as it seems to accomplish what they want to do. The goals will be more tangible.

But most importantly, people get to see your personal side. They get to know you as the person, not just for your profession.

 

#5: Make Predictions

Do you think aliens are going to take over the world? Is Blab a fad or a big deal? You can make your predictions via Blab and let people know what you think about your niche, the world, or something else.

Making predictions is fun because you get to put your prediction out there and get engagement. Some people may agree with you while others may disagree with you. Regardless, you are getting engagement from your Blab, and people will be back to hear your other predictions.

With this said, don’t make outlandish predictions just for the sake of attention. Make predictions that you would make if you were only talking with your friends. Which social network will be important this year? Will the Cubbies win a World Series?

If you do enough predictions, your Blab account can turn into quite the time capsule.

 

In Conclusion

The live streaming capabilities combined with the chat section make Blab a different kind of social network. If you are thinking of your first Blab or want to think of more Blab ideas, then you can use these five ideas to come up with several ideas.

If you feel like you are in the middle of the Blab equivalent of a writer’s block, you can always interview experts within your niche. You can also interview experts in your niche if you want to connect with them and provide your audience with additional value.

What are your thoughts about using Blab? Have any Blab ideas for us? Sound off in the comments section below.

 

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