how to get more engagement on Facebook

10 Ways To Get More People To Share Your Facebook Posts

July 6, 2014 by Marc Guberti 4 Comments

Facebook is the largest social network and the second most popular website on the web. If you can optimize your Facebook posts so more people share them, you can potentially reach hundreds of thousands of people. The great news is that in terms of getting people to share your Facebook posts, you have the advantage. Facebook is a social network that encourages oversharing. Clicking like or share is all someone needs to do to get 20% of their friends on Facebook to see your post. Since more people will be encouraged to share your post, this will create a strong ripple effect. In order to get the ripple started and get people to share your Facebook posts, follow these 10 tips.

Grow your Facebook Page. The more people you have on your Facebook Page, the more people will be able to like your posts and share them on Facebook.
Post on your Facebook Page every day. People like consistency. If you post on your Facebook Page every day, people will know to look on your Facebook Page for new posts that they can like and share with their friends.
Include pictures in your Facebook posts. Facebook posts with pictures get more engagement than the Facebook posts without pictures. Find a way to incorporate a picture into all of your Facebook posts.
Tweet your Facebook posts. If you have a targeted following on Twitter, those people would be very happy to share your Facebook posts. You can engage with an audience you have already build to grow your audience on Facebook.
Promote your Facebook posts on your blog. A blog is a great place to promote any of your social media posts. Embed your Facebook posts on your blog so people can like, comment, and share your Facebook posts on your blog.
Get more Facebook likes. If you have a Facebook post with a powerful message, then sure, people will share it. However, people tend to share what is popular. Having thousands of likes for your Facebook Page will tell people that your Facebook Page is popular. The more popular a Facebook Page is, the more comfortable someone on Facebook will feel to like and share your posts.
Promote your Facebook post using Facebook Advertising. It may be better to promote your Facebook Page instead of a post, but regardless, more people will be able to see your post which means more people will share that post.
Post something that people would want to share. Whether your post is comical or motivational, you need to post something with a central message that your target audience would like and want to share.
Offer a giveaway. Anyone who shares any of your Facebook posts for an entire week can be eligible to win a free prize. This giveaway will encourage more people to share your Facebook posts, and the word will spread. Soon enough, you will have hundreds of people sharing your Facebook posts just to be eligible for the free prize.
Get more friends. Whether you have a Facebook Page, a personal account, or both, getting more friends on Facebook is a pivotal way to get more people to share your content. In most cases (for the people who don’t have famous businesses or aren’t famous…yet), the success of a Facebook Page starts with a group of friends. Those friends like and share your posts, and that shows interaction is going on. Then, more people see your Facebook Page and decide to share your posts. Soon enough, your posts are averaging hundreds of likes and shares every day. It all starts with a group of friends.

Getting more people to share your Facebook posts will allow your content to spread. Think of what would happen if people shared your blog posts hundreds of times on Facebook. That would equate to thousands of visitors that you would have never had. Although there are people leaving Facebook, it is still currently the largest social network out there. Getting hundreds and eventually thousands of people to share your Facebook posts would allow you to build a powerful presence on the web.

What are your thoughts on the list? Do you have any additional tips to get more visibility and shares for a Facebook post? Please share your thoughts and advice below.

10 Ways To Get More Likes On Facebook

December 23, 2013 by Marc Guberti 5 Comments

Facebook has over a billion users and is the most popular social network. Being the most popular social network also makes Facebook the noisiest social network in which getting noticed is difficult. However, there are certain ways to get noticed on Facebook and get a lot of people to like your page. Here are 10 ways to do that:

Post consistently. People need to see you as an active user on Facebook in order to remember who you are and go back to your page often.
Host weekly contests that require likes in order to participate. People will like your page to be a part of the giveaway, and soon some of that person’s friends will also want to be a part of the giveaway. You can giveaway your product (book, training course, etc) and get more likes at the same time!
Build your following. The bigger your following is, the more likes you will get. Hosting successful contests is a great way to grow your following on Facebook.
Post what your fans like. If your fans are into social media, posting interesting articles about social media will get more likes.
Embed Facebook posts on your blog. More people will be able to see your post, and as a result more people will like your post.
Post videos. There are some videos that are getting hundreds of thousands of likes on Facebook.
Use humor whenever possible. If you give someone a good laugh, they are more likely to click the like button.
Post random facts that are still relevant to your page. If your page is about social media, posting a daily social media statistic will get the job done.
Post infographics. Infographics are very popular on the web, and most people read the entire infographic because it comes text with pictures.
Post inspirational quotes. Those always get liked on Facebook and shared on any other social network as well.

Those are 10 ways to get more likes on Facebook. These methods will allow you to get more likes than ever before.

7 Successful Facebook Contest Ideas

December 20, 2013 by Marc Guberti 5 Comments

Contests are great ways to get more engagement on Facebook. In order to get the maximum engagement, your contest needs to be successful. There are numerous contests on Facebook, but only a few of them become successful. In order to have a successful Facebook contest, you need to come up with the right idea in order to get more engagement for your contest. Here are 7 different ideas that will allow you to make your Facebook contests successful:

Ask your fans to like a post, and then one of the people who liked that post wins the prize.
Ask your fans a question about your Facebook page, blog, book, or anything else you can think of. The first person who answers wins the prize.
Make the prize be one of your products. Training courses are easy and free to create on Udemy. You can also give them to people for free with 100% coupons that are easy to create. If you are an author, you can have your signed book as the prize.
Anyone who writes a post mentioning your Facebook Page gets a chance to win the prize. Give your fans an extra submission for each additional time they write a post about your Facebook Page.
If your fans subscribe to your blog, give them two extra submissions to the giveaway. Everyone participating in a contest strives to increase the odds. By telling people to subscribe to your blog, your email list will grow. If you promote your Facebook Page on your blog, you will get even more engagement.
Over deliver to your fans. Thank your fans for making the contest special by saying something like this, “I was only going to give one [Fill in the blank] away, but since a lot of people became a part of this contest, I am going to give three [Fill in the blank] instead!
Tell people to stay tuned for more contests. Some of your fans may have just been there for the contest. By telling your fans to stay tuned, the people who came for the contest will continue to be your fans. By the time your new contest comes, the people who initially came to be a part of your first contest like what is on your Facebook Page.

Facebook contests will lead to more engagement, but in order to get the best results from your contest, you need to implement one or more of these ideas into your Facebook contest strategy.