twitter tips and tricks

How Twitter Transformed This Blog And My Sales 140 Characters At A Time

February 1, 2014 by Marc Guberti 6 Comments

For most of 2013, you probably didn’t know about this blog. I did not surpass 500 views in a single month until July. It was shortly after that when the exponential traffic started to kick in. August and September had to do with optimizing bounce rate so people would stay on my blog once they found me. Then, I started to tweet about my blog more, and by December, a majority of my tweets were about my blog.

Then, I made the change from tweeting every hour to every 30 minutes. That change helped out a lot. I stopped relying on the search engines because that was a mistake that I was making for too long. I decided to rely on Twitter for traffic, and it paid off.

The daily traffic I get from Twitter is always 4-8 times more than the daily traffic I get from search engines. Time and time again, people have visited my blog because they saw one of my tweets. January was a breakthrough month. December 2013 brought forth over 5,000 views. January 2014 brought forth over 10,000 views. Many of those views came from Twitter.

You’re probably reading this blog post right now because you saw my tweet and clicked on the link. You could have also visited this blog post through the search engines, but most people come to my blog via Twitter.

My sales have benefitted as well. In fact, my book sales have more than doubled ever since I started to optimize Twitter for my blog. More people visit my blog which means more people see my books and click on them. My book How To Be Successful On Twitter has seen the biggest increase in sales, and that is probably because the people on my blog found my blog through Twitter. In fact, the people who buy my book tweeted that they bought my book, so I know they came from Twitter.

Twitter has the power to dramatically increase the amount of traffic you get on your blog. All you have to do is tweet with 140 characters at a time, build a targeted following, and stick with it. Persistence will allow you to see the hockey stick traffic that every blogger wants to see.

Why Having A Private Twitter Account Hurts A Lot

January 31, 2014 by Marc Guberti Leave a Comment

There is a feature on Twitter that some people use to make their accounts private. Other people probably forgot people make their Twitter accounts private. It is not a popular practice, but the people with private accounts are getting hurt by a lot.

The first and biggest problem is that a request needs to be sent to someone before you can follow them. Clicking the Follow button is not enough to see the person’s tweets on your timeline. By the time someone with a private account approves a request, that person may have forgotten about the private account already. Having to send a request discourages people from clicking the follow button.

The second problem is that people often wondering why a private account needs to be private. It’s doubtful that information about nuclear weapons is being exchanged by the private accounts on Twitter. There are some private accounts that send out good tweets, but many of them send out tweets that they don’t want particular people to read. Even if you are a private account that tweets like any public account, you’re in the category of hiding something from the masses.

The third problem is that people looking at a private profile do not have strong motives towards following that person. The only motives someone has towards following a private account is the username, bio, and avatar. There are no tweets that will help out towards the decision of whether or not to click the follow button.

There will still be some people who will keep their accounts private, but do so at your risk. Private accounts may allow you to keep your tweets a secret from the public, but they don’t lead to an accumulation of followers.

Twitter Case Study: When I Decided To Tweet Every 30 Minutes

January 22, 2014 by Marc Guberti 15 Comments

Twitter is the big reason why a lot of people know about me. I tweet every hour so people see me frequently. When people see me frequently, this builds trust. Twitter ensured 125 daily visitors to my blog, and this only happened when I decided to tweet 1 hour every day.

The need for exponential growth is critical towards success. In order to increase my exponential growth, I decided to tweet every 30 minutes. I tested this out one day, and I was very pleased with the results. On the first day I tweeted every 30 minutes, I got over 200 visitors which is more than a 25% increase in traffic from Twitter. After making the change, my blog was consistently getting 200+ visitors from Twitter every day. As my following on Twitter grows, that statistic continues to go up.

Scheduling that many tweets requires twice as much time. That’s 48 tweets a day! My approach to saving time is to create a document and have a list of all of the timeless content that you want to tweet. This strategy constantly gives you 48 articles to tweet about. By finding new articles to tweet about, you will have a greater variety of tweets.

Does tweeting a lot annoy your followers? I am sure there are people who think that tweeting every 30 minutes will annoy their followers. However, that is not the case. The average user is on Twitter for 20 minutes. That means most of your followers will only see one of your tweets each time they go on Twitter.

Tweeting every 30 minutes has dramatically increased my blog traffic, retweets, and clicks (which have doubled). Tweeting every 30 minutes does require a lot of work, but the extra work does have its benefits.

How To Turn Twitter Followers Into Loyal Customers

January 10, 2014 by Marc Guberti 4 Comments

In order to get your followers to buy your products, you need to talk with them on, but also off of Twitter. You will not be able to apply this method with all of your followers, but iff you can apply this method to 100 people, you already have an edge on the competition.

There are buyers. Then there are guaranteed buyers. The guaranteed buyers are the loyal ones who buy all of your products based on a certain niche. The guaranteed buyers are going to be the Twitter followers who you build strong friendships with.

Here’s how to do that:

Decide who you want as loyal customers. These people should be the ones who have a strong interest in your niche. Anyone with a big following is a nice bonus.
Get the person to notice you. Share the person’s blog posts while mentioning them with the @ sign. When you do that, the person you mention gets an email telling them that you mentioned them, and when they look through their feed of mentions, they will find you.
Respond quickly. The person will thank you for mentioning them and their blog. Quickly respond by telling the person that their blog post motivated/helped you with something. Continue to quickly respond, and you will have a long conversation with this person.
Talk with the person off Twitter. As you continue to talk with the person on Twitter, eventually ask to exchange emails. When you exchange emails, you will be able to contact the person with over 140 characters, but having the extra characters is not the important part. Since the person just gave you his/her email, that person trusts you now.
Have a call to action in your email signature telling them to subscribe to your blog. This call to action will allow you to get another subscriber. Even when the person subscribes to your blog, continue to contact and talk with that person. By continuously talking with this person, that person will eventually become a guaranteed buyer.
Repeat the process for other people. The more guaranteed buyers you have, the more money you are going to make. An author only needs about 1,000 guaranteed buyers in order to hit the Top 100 in Kindle Sales.

This will take a lot of time. In order to get the best results from this tactic, you should apply this method to 10 people every week. Imagine how different your business would be if you had 100 guaranteed buyers, or over 1,000 guaranteed buyers.

6 Advanced Twitter Tips

December 27, 2013 by Marc Guberti 7 Comments

Twitter is a simple social network. Tweets cannot go over 140 characters and your bio cannot go past 160 characters. However, there are some advanced ways to use Twitter. By using Twitter to its fullest capability, you will be able to get more followers and engagement on Twitter. Here are 6 advanced Twitter tips that will dramaticaly improve your results.

Use Twitter’s search engine to find targeted followers. Your targeted followers are the ones who are in your niche or are interested in your niche. By following the people who are likely to follow back, your following will grow, and your followers will be your targeted audience.
Have a background picture that tells people about you. Use the background picture to tell people about your other social networks, your products, a phone number, and anything else that you want your followers to know about.
Tweet links to your blog posts for most of the day. This will lead your blog to getting the most traffic possible. When I started tweeting about my blog more often, my blog’s traffic increased by over 300%. Social networks are all about building an awareness for something. In order to make people aware of your blog, you need to tweet about your blog more often.
Include “r/t” at the end of some of your tweets. Tweets with “r/t” at the end get more retweets. Include “r/t” at the end of the tweets that you want to get retweeted.
Use HootSuite to schedule your tweets. This will allow you to tweet consistently throughout the entire day. In addition, you should tweet every hour so more of your followers can see your tweets.
Embed tweets on your blog. By embedding tweets on your blog, people will be able to follow you, retweet your tweet, or favorite your tweet with the click of a button. In addition, you should only embed your best tweets. Here’s how to embed tweets on your blog.

Twitter is a simple social network, but taking Twitter to the advanced level will allow you to get better results. You will get more followers, retweets, favorites, and mentions by utilizing these methods over time.

You Get More Exposure Each Time You Follow Someone

December 17, 2013 by Marc Guberti 6 Comments

Following back has been proven to work, but a lot of people don’t realize how much exposure you get from following other people back. It took me a long time to realize that for every person you follow, you get more exposure.

When you follow someone, you appear in their list of followers. When someone views that list of followers, they have a chance of finding you. If you follow 1,000 people, you are in 1,000 lists. If you follow 10,000 people, you are in 10,000 lists. All it takes to join a list is by clicking on the follow button. There will be people who appear above you since the list goes from the newest followers to the oldest followers. However, there will be a point when you are the newest follower and your name appears on the top.

If you consistently follow more people every day, you will always be on the top of someone’s list. People who seek a targeted following look at the followers someone else has and follows those people. If you are on the top of the list, the people who see you as a targeted follower are going to follow you.

Following others will lead to follow backs, but it also leads to you account getting promoted. This is just another reason why following others on Twitter is essential.