Breakthrough Success

Madeleine Taylor is the driving force behind the business management and growth of Content Refined, the Canadian Content Marketing Agency born from a desire to simplify the process of content creation for business owners.

 

Quotes To Remember:

“Keyword Research part is the planning phase and the execution phase is the content creation phase.”

“Content is king.”

“Google really rewards people with high quality content.”

“Make sure that you are writing great writers to write the content.”

You can’t just publish once every few months and expect your traffic to climb. It has to be a consistent and concise effort.”

“One blog post per month is not enough to call it a content creation strategy.”

“If you are going to invest in one area, invest it in your content plan.”

What You’ll Learn:

• Things to Do When Creating Content
• Tips on Keywords Research
• How to Plan for a Content
• Post Production Process on Content
• How to Increase Traffic

 

Key Links From The Show:

Madeleine’s Site – Use the coupon code: breakthrough for a 20% off on your 1st month (First 100 people only)

Ahrefs

SECockpit

MarketMuse

 

Recommended Books:

Content Marketing Secrets by Marc Guberti

The Entrepreneur’s Guide to Keeping Your Sh*t Together by Rob Walling and Sherry Walling

Before The Exit by Dan Andrews

The E-Myth Revisited by Michael E. Gerber

Darrell Darnell began podcasting in 2008 and formed the Golden Spiral Media podcast network in 2010. Now he is a full-time podcast consultant and producer with his company Pro Podcast Solutions which offers a full suite of services to support new and existing podcasters. He nearly went out of business in January 2015 but now has a rapidly growing company serving clients worldwide and earning multiple six figures each year.

Quotes To Remember:

“It just goes back to what we personally choose to prioritize.”

“As men, we love our work. We find our identity in our work.”

“Profitable can be defined in different ways.”

“It is important for any podcaster to take a moment and define what would make your podcast successful.”

“A podcast should not be your first entry point to making a contact with a person.”

“Always be checking yourself and just ask yourself ‘Is what I’m doing right now the best thing that I could be doing?'”

What You’ll Learn:

• How to Rank High in a Podcast Category
• Managing a Rapidly Growing Company
• Keeping Family as a Priority
• What Holds People Back Having a Profitable Podcast

 

Key Links From The Show:

Darrell’s Site

Golden Spiral Media

 

Recommended Books:

Content Marketing Secrets by Marc Guberti

Platform by Michael S. Hyatt

80/20 Sales and Marketing by Perry Marshall

The Big Leap by Gay Hendricks

James Whittaker made his mark as an entrepreneur with his first bestseller The Beginner’s Guide To Wealth which Money Magazine named the top book of the month for March 2010. Since that big splash, he’s appeared on over 80 podcasts and radio shows and spoken to audience of over 2,000 people. Now he’s building on his legacy with his latest book, Think and Grow Rich: The Legacy which was released as the official companion to the multimillion dollar film based on Napoleon Hill’s timeless classic.  

Quotes To Remember:

“Each and everyday, if you do not make the decision to win, you automatically make the decision to fail.”

“The most important opinion on the planet is how we feel about ourselves.”

“Too many people accept temporary failure as permanent defeat.”

“One of the easiest ways to be happy is to hang around with happy people.”

“One of the best ways that you can inspire them is not by having a conversation with them. It’s actually by you leading by example.”

“People who write down their goals are 42% more likely to achieve them.”

What You’ll Learn:

• Review on Napoleon Hill’s Think and Grow Rich
• How to Strengthen Belief in Oneself
• General Tips on Living a Happy Life
• How to Achieve Your Goals

Key Links From The Show:

James’ Site

Think and Grow Rich: The Legacy

Recommended Books:

Content Marketing Secrets by Marc Guberti

Beginner’s Guide to Wealth by James Whittaker and Noel Whittaker

Think and Grow Rich by Napoleon Hill

The Five Minute Journal by Intelligent Change

Influence: The Psychology of Persuasion by Robert Cialdini

Never Eat Alone by Keith Ferrazzi

 

Mark Cummins is the co-founder of Pointy, a product that makes it incredibly easy for retailers to get all of their products displayed online. The growing company has been featured in prominent places like TechCrunch, Forbes, NBC, the Wall Street Journal, and many others. Before co-founding Pointy, today’s guest was the CEO of Plink. After that company got acquired by Google, he served as one of Google’s senior software engineers for three years.

 

Quotes To Remember:

“Knowledge, as you implement it, that is power.”

“Doing door-to-door (marketing) was quite valuable.”

“You have to have high tolerance for the unknown and high tolerance for risk.”

“You should optimize for success not for item.”

“You have to have something credible to bring to the investor.”
“After fundraising, it’s basically just a networking exercise.”

What You’ll Learn:

• Attracting Retailers for Your Business
• Steps on Building a Product
• Tips on Marketing a Product
• Fundraising for a Business Idea

 

Key Links From The Show:

Mark’s Site, Pointy

Audible

 

Recommended Books:

Content Marketing Secrets by Marc Guberti

How Brands Grow: What Marketers Don’t Know by Byron Sharp

The Beginning of Infinity by David Deutsch

The Quantum Thief by Hannu Rajaniemi

Kelvin Dorsey teaches email marketing through his books such as 81 Days To Becoming An Online Marketing Sales Machine, The Little Blue Book Of Email Marketing Wisdom, and more. His content is designed to help people sell a ton of their products and services.

 

Quotes To Remember:

“Just grow your email list and have great copy.”

“You either gonna grow your own audience or you’re gonna tap into somebody else’s.”

“To be able to do it all, that’s rare.”

“At the start, you don’t have a choice. You have to do it all yourself.”

“Starting a business is the hardest thing in the world. There’s no easy way.”

“You got to write interesting content.”

“You’ve got to be concrete in communication.”
“People remember stories. Go and tell more stories.”

 

What You’ll Learn:

• Best Approaches on Growing Email List
• Writing a Good Email
• Re-connecting When You Feel Disconnect
• How to Engage More With Your Audience

 

Key Links From The Show:

Kelvin’s Site

 

Recommended Books:

Content Marketing Secrets by Marc Guberti

81 Days To Becoming An Online Marketing Sales Machine by Kelvin Dorsey

The Little Blue Book of Email Marketing Wisdom by Kelvin Dorsey

The Secret of Selling Anything by Harry Browne

Hypnotic Writing by Joe Vitale

Action! By Robert Ringer

Support Breakthrough Success On Patreon

Please consider supporting Breakthrough Success on Patreon. I publish five episodes per week which I carefully prepare for, and I choose to not run ads in my podcast to enhance the listener experience.

I offer my patrons various perks, and even a donation as small as $1/mo would make a big difference for growing and maintaining Breakthrough Success.

You can support Breakthrough Success by going here.

Katie Welsh has a wild ride when it comes to debt payoff stories. The unique angle with this story is that it’s ongoing and today’s guest is sharing many lessons along the way. She was about $200,000 in debt and managed to pay back most of the debt. In May 2018, the time we are recording this episode, she only has $26,000 of that $200,000 left to pay off. She keeps everyone updated on how her money liberation is going, and you’ll hear about it in this episode.

 

Quotes To Remember:

“Desperate times call for desperate measures.”

“You have to acknowledge it and you just have to do it because ultimately it is not going away.”

“Don’t put off your student loan.”

“If you don’t have a plan as to where you are going or what you are doing then you are not going and not doing anything.”

 

What You’ll Learn:

• How to be Financially Confident in Paying Off Debt
• Tips on Paying Off Debt
• Advantages of AirBnB
• Advice for College Students

 

Key Links From The Show:

Katie’s Site

Chain of Wealth Podcast

 

Recommended Books:

Content Marketing Secrets by Marc Guberti

Think and Grow Rich by Napoleon Hill

Your Money or Your Life by Joseph R. Dominguez, Monique Tilford, and Vicki Robin

The Millionaire Fastlane by M. J. DeMarco

The Millionaire Next Door by Thomas J. Stanley

 

Support Breakthrough Success On Patreon

Please consider supporting Breakthrough Success on Patreon. I publish five episodes per week which I carefully prepare for, and I choose to not run ads in my podcast to enhance the listener experience.

I offer my patrons various perks, and even a donation as small as $1/mo would make a big difference for growing and maintaining Breakthrough Success.

You can support Breakthrough Success by going here.