Marc's Blog

Content Writing and Marketing Services

how to be unique

5 Ways To Gain An Edge On The Competition

by Leave a Comment

The competition is fierce. Competitors are trying to gain an edge in any way possible. Since the ways we can communicate have been dramatically enhanced, niches are getting more crowded than ever before in history. An entrepreneur from Canada has to compete with an entrepreneur from India since the entire world has been connected. Human interaction has never been as frequent as it is now, and people from Canada and India are able to talk and compete with each other.

There are ways to get an edge on the competition and lead the stampede. Here are 5 ways to do that:

  1. Create something remarkable. Be the person who stands out and leads the stampede. By standing out and leading the stampede, you will get more attention.
  2. Focus on quality, price, convenience, or a combination of two. They all have their benefits, but you need to decide which one works best for you.
  3. Have the right mindset and vision. Have the “I can” mindset that will allow you to accomplish goals beyond your wildest dreams. You need the right mind combined with the right vision to give yourself the motivation you need to pass your competition.
  4. Focus on what the competition does not focus on. By focusing on different things, you will attract clients who always wanted someone to focus on what you are focusing on now. If you focus on low prices while your competitors only focus on quality, you will get more clients because you are the only one who focuses on low prices.
  5. Experiment and learn from them. By experimenting with different marketing strategies and products, you will be able to learn faster than the competition. By learning faster than the competition, you will be able to create something remarkable in a faster amount of time.

BONUS: By subscribing to my blog, you will get emailed twice a day with strategies and tactics that will allow you to lead the stampede and gain an edge on the competition.

 

Be Unique In Your Niche By Doing What No One Else Does

by 6 Comments

In order to be unique, you need to do what no one else is doing. You have to be the only person who offers a specific product or service. Being the only person based on age and other variables also comes into effect. As long as people know you are the only one or “one of the very few,” you will get noticed.

The problem with being like the competition is that clients can easily go to someone else. By being unique, clients won’t be able to go to someone else without having a completely different experience. By offering your clients a good experience and being unique, they won’t stop buying your products.

What are the problems in your niche that aren’t being given enough attention? You can create a product or service that highlights that one thing that isn’t being given enough attention. By giving a problem attention, people will start to pay attention and realize that the problem exists. When they realize the problem exists, there’s only one solution–you.  If getting more conversations on social media was a problem that didn’t get enough attention, and you gave it attention, everyone would be scrambling to find a solution to that problem. By the time getting more conversations on social media became a well-known problem, find another problem that people don’t pay enough attention to.

This will allow you to be ahead of the competition and change the way that your niche works. Give yourself the driving wheel and steer your niche in any direction you desire.

There are a lot of things that individuals do that no one else would do. Some of these people will do those things for $5 on Fiverr. There are some strange gigs on Fiverr that show people being unique in different ways.

Do the one thing that no one else does. Once you do that, find another thing that no one else does and do that too.

 

Be The Best By Being Different

by 6 Comments

Do something that none of the competitors would dare to do. Offer more services than your competitors would even think of offering or do one service so well that you’re the go-to person of your niche. By doing what everyone else is doing, you won’t be able to become the best.

Many people are doing what everyone else is doing. That’s the standard, but standard is not best. Standard is mediocre at most. The only way to become the best is to break the standard in some way that makes you look brilliant. Then, you will be able to set the standard for excellence. Some people will follow your standard while others will be in doubt.

By being different, you will stand out from the crowd. It’s like wearing a green blazer. Whether you want to or not, you will stand out with the green blazer. People will pay attention to what you do and what you have to offer.

Set the standard; don’t let the standard set you.