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The Leading Domino

September 8, 2013 by Marc Guberti Leave a Comment

When the leading domino falls, all of the other dominos follow as well. In a team, everyone is needed. Everyone is the leading domino because everyone has a different perspective and brings different ideas to the table.

When the leading domino falls, everyone loses. The result is scattered dominos on the floor that aren’t standing up. They’ve fallen.

However, as the leading domino falls, other dominos will try their best to prevent others from falling. In some cases, when the leading domino gets pushed, not all of the dominos get knocked down. Some are left.

Even when a team or business is crumbling, there will be people who try to keep the domino structure up and alive. Those are your true teammates or clients. The others are just dominos waiting to fall. Optimism beats pessimism, and optimism eventually beats adversity in the long haul.

When a domino structure falls, it’s time to start over. There are going to be some dominos that didn’t fall. Those are the ones you keep. The next step is finding similar dominos. Then, you form a new domino structure, and it is that structure that will be successful for a longer period of time than other domino structure.

Who are your leading dominos?

Filed Under: Uncategorized Tagged With: business, business tip, clients, sales

The First Adopters

August 19, 2013 by Marc Guberti Leave a Comment

Decide how well your product does. The first adopters of your product are the ones who decide how well your product does. Most people won’t tell others about your product unless it’s bad.

After the first adopters comes a majority of the other people who end up buying your product. The early majority is followed by the last majority, and then the laggards.

If the first adopters like your product, they will share it. If you please the first adopters, you will be able to please the early majority, late majority, and the laggards. Some of your first adopters are also going to be your top clients. Look for those top clients. They are the ones who are going to tell the most people about your product.

Filed Under: Uncategorized Tagged With: business, business tip, clients, product, sales

25 Ways To Market Your Product

August 8, 2013 by Marc Guberti Leave a Comment

  1. Write a blog post about your product.
  2. Use Google AdWords.
  3. Tweet about your product.
  4. Pin a picture of your product.
  5. Put videos up on YouTube.
  6. Put a picture of your product on your blog.
  7. Tell others about the product before it comes out.
  8. Build suspense for the launch.
  9. Guest post on other blogs.
  10. Comment on other people’s blogs.
  11. Better yet, comment on other people’s YouTube videos.
  12. Keep on telling people about it.
  13. Tell your friends about your product and get them to tell other people about it also.
  14. Be patient.
  15. Allow people to subscribe to your blog to receive free updates.
  16. Offer free books.
  17. Offer free videos.
  18. Offer free KeyNotes.
  19. Offer other free stuff.
  20. Create another product.
  21. Better yet, keep on creating products.
  22. Believe in your product.
  23. Use Twitter Advertising.
  24. After all of that work, the results will come.
  25. Be patient (did I already mention that).

Filed Under: Uncategorized Tagged With: blog, business, business tip, marketing, product, sales, social media marketing

Who Are The Over Promoters

July 14, 2013 by Marc Guberti 2 Comments

There are a lot of people promoting their products. Some people over promote their product to the point that it is annoying. Those are the products that don’t get as many sales.

You may be wondering if you are an over promoter without even realizing it. These are the ways that people are over promoters:

  1. Writing blog post after blog post about a product.
  2. A pop-up of your product appears on your blog.
  3. People with the really big “Buy Now” button (the big “Buy Now” button should only be used on a website that is all about the product).

 

Are you an over promoter. If your product isn’t getting as many sales, and you are still promoting it, make sure you aren’t being an over promoter.

Filed Under: Uncategorized Tagged With: business, business tip, products, sales

Take Out Your Magnifying Glass

July 5, 2013 by Marc Guberti Leave a Comment

Chances are you have a Twitter account. Over 500 million people do. If you don’t have a Twitter account, you probably have a Facebook account. Over 1 billion people do. Maybe you have a Google+, LinkedIn, or another account that involves having fans and followers.

 

If you want to build on your fan base, you have to take out your magnifying glass. Take a look at the people who are following you. All of the followers who share your content, mention you, and favorite your tweets will have something in common. Maybe all of your followers are social media experts. Your followers might be sports fanatics. Most of the people who are following you will have something in common.

What does that tell you? Now you know what a majority of your followers want. The social media experts want articles about social media and the baseball fans want articles about the latest trades.

Know your audience. Knowledge is power.

Filed Under: Uncategorized Tagged With: business, business tip, clients, sales, social media, twitter

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I am a business freelance writer who writes for individuals, small businesses, and corporations. My content will help drive engagement and sales to your business. I have produced content for several companies, including…

  • Upwork
  • MoneyLion
  • Freight Waves
  • Westchester Business Journal
  • Property Onion

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