time management

How To Get Better Results From Less Work

September 25, 2015 by Marc Guberti Leave a Comment

Do you have a philosophy that goes along the lines of the more work you put in, the better your results will be? It’s a conventional way to view work that is reinforced by wages.

If you make $10 per hour, and you work for 10 extra hours every week, you make an extra $100 every week. That’s an extra $5,200 every year just by working 10 additional hours every week.

An extra $5,200 isn’t something to laugh at. But what if you were making $20 every hour. You would make the same amount of money by putting in half of the work.

Entrepreneurs don’t get paid a wage. In the beginning, most entrepreneurs get paid well below minimum wage. Some of these people make less than $1 per hour. Some of those same people eventually became millionaires.

Entrepreneurship is a journey and true test of patience. However, it’s different from the workplace. You don’t make more money by putting in more hours. You don’t make the extra $5,200 every year by working an extra 10 hours per week. As an entrepreneur, you may actually lose money (and your sanity) by working those extra 10 hours every week.

How then does an entrepreneur make that extra $5,200? How do entrepreneurs like Bill Gates make astronomical incomes (Gates makes over $25 every second)? The answer isn’t in the working hours. The answer is in the working efficiency.

It is possible to live the Tim Ferris lifestyle and only work four hours every week while making a few million dollars every year. It is also possible to work 80 hours every week and end up with no extra money on the table. Two different extremes with very different lifestyles.

The goals most people share are to work less and earn more. We want that balance with our lives so we can spend more time with family and friends. It’s a matter of saving time and getting better results. Here’s how you find time and get better results:

Examine Every Opportunity

Don’t be a yes-man/woman. Saying no more often than you say yes keeps your time and resources more open to the people and opportunities you say yes to. I don’t say yes to every joint venture proposal. But when I do say yes, I can spend more time on my end of the joint venture.

I am not crushing it on every social network because I know that would take too much time. I’d have to acquire a certain amount of knowledge and put in a lot of work for each of those social networks.

If you want to see successful no-men/women in action, then look no further than Shark Tank. Maybe you’ve seen some of the episodes. If you have never seen an episode, watch one of them to understand.

Most of the deals on Shark Tank get turned down. Even when one of the sharks agrees on a deal, there are several sharks who shoot it down first.

They rarely say yes, and that’s what makes them successful. Just because you get an opportunity does not mean it will have a big impact on your success.

In the beginning, take almost any opportunity you can get. However, as more opportunities—and in particular, the time-consuming ones—come your way, you must make choices.

Outsource The Maintenance Work

Ever wonder if everything you do is important? For most people, the answer is no (sorry to disappoint). Some of the work we do on a daily basis is maintenance work. Maintenance work is the (possibly tedious) work that any other person can do for you.

The list is big. These are some of my maintenance activities:

Follow people on Twitter
Unfollow people on Twitter
Send pins
Create pictures for my blog posts

If I stop growing my Twitter audience, it spells disaster for my social media strategy. Something I considered so important was actually maintenance work. So I got that work off my back by outsourcing it to someone else.

Now someone else follows and unfollows people for my Twitter accounts. I also have people who send pins on my account and create pictures for my blog posts. No wonder the pictures for my blog posts have been better lately 🙂

Create Time Efficient Processes For What You Do

One thing I will never outsource to anyone is the content that goes on my blog. However, I am always looking for ways to write the typical 2,000 word blog post in 20 minutes instead of 30 minutes.

In other words, I am always looking for ways to write the same amount of content quicker.

Now I have a time efficient process that lets me write blog posts quicker. Here’s a basic summary:

Write a bunch of blog post titles (I’ll usually write 20-50 at a time depending on how I feel)
Outline those blog posts
Identify which five blog posts I will write first
Repeat

This process allows me to save more time when writing content. Typing faster also allows me to save more time.

To create time efficient processes, you must specifically focus on the work that doesn’t fall under the maintenance category. Then search on the web and think of ideas on your own that can help you save time. Create your time efficient processes so you can allocate your time to other tasks.

Some methods you come across for creating time efficient processes may involve an investment. You may have to upgrade one of your social media tools to get access to certain time saving features.

The only reason I went from HootSuite to HootSuite Pro was so I could get access to the bulk scheduler. The bulk scheduler allows me to schedule over 100 tweets in six clicks. If I manually scheduled that many tweets, it would take me over four hours every day.

Spend More Time Marketing Than Creating

Walk into a library or bookstore, and it won’t take long for you to find a New York Times bestseller. Libraries and bookstores like to put the most successful books and new releases where we can see them.

So what makes a book a New York Times bestseller? The answer isn’t the content. The answer is the marketing. If Freakonomics got zero sales, it wouldn’t have been a New York Times bestseller (even though it is a fascinating book). It ended up getting over four million sales, all because of marketing.

It’s great to create numerous products, but you must spend time marketing them so they thrive. If you create a product but keep it a secret, you won’t get many sales (if any at all). It could be the most valuable product in your niche, but if you don’t market it, people won’t know to buy it.

Spending more time marketing than creating will allow you to get better results from your overall strategy. The best part is that as you accumulate more revenue, you can put that revenue into other areas of your business such as advertising and outsourcing.

In Conclusion

The amount of time you spend working is irrelevant with getting results. The way you utilize your time ultimately determines the results that you get. Understanding this fact will inspire you to utilize your time more effectively and focus on efficiency over hours worked.

What are your thoughts about working less? Do you think working less can lead to a bigger profit? Do you find yourself working too much? Have any insights for us? Sound off in the comments section now!

10 Misconceptions About Productivity

August 28, 2015 by Marc Guberti Leave a Comment

Productivity Misconceptions — Are you falling for these common (but deadly) misconceptions

One of the questions on everyone’s mind is, “How can I be more productive?” We go about our every day lives trying to get more accomplished so we can be “more productive.” However, in our pursuit to becoming more productive, we often make mistakes. Some of the mistakes we make are because of common misconceptions associated with boosting productivity. These are the 10 worst ones.

#1: Taking Breaks Is Bad For You

I see fewer people taking breaks. The common theory is that taking a break means taking yourself away from your work. People who believe in this theory also believe that taking themselves away from their work means less productivity.

Part of the reason people don’t like taking breaks is that our world moves so quickly. We don’t want to sit still because the moment that happens, we may miss something. We may fall behind.

However, you need to recharge. Taking regular breaks allows you to refuel, get healthier, and stay on schedule.

#2: Create A Five Year Plan

Many productivity experts have hailed the five year plan as critical. They see the five year plan as a roadmap to your future. The logic behind the five year plan is that it is supposed to serve as inspiration. You are supposed to look at the plan, envision your future five years from now, and then go after it.

The problem with a five year plan is that many things can change in just one month. According to John D. Krumboltz’s Happenstance Learning Theory, unplanned events are inevitable and to be expected. These unplanned events may require a change in direction that impacts the likelihood of you accomplishing a goal on your five year plan.

A long time ago, I created a five year plan. I envisioned surpassing 100,000 Twitter followers in five years. When I created that five year plan, I was gaining a few dozen Twitter followers every day. A few months after I created the five year plan, I learned more about Twitter.

It turns out I started gaining hundreds of Twitter followers every day. I reached my milestone with three years to spare. Now that part of my five year plan was invalid. As I continued growing my business, other goals on my five year plan became irrelevant as my interests changed.

While having a vision is helpful for inspiration, a five year plan can change too often. One day you may want more Vine followers. The next day you may be after Periscope followers.

#3: Sleep Less

Most people live on a sleep deficit. It’s so bad that 30% of adults from 2005-2007 got less than six hours of sleep every night. Insufficient sleep has been associated with many car crashes, industrial disasters, and medical errors.

Part of the problem is that successful are praised for getting a very small amount of sleep. Leonardo Da Vinci only needed two hours of sleep every day. Thomas Edison needed five hours of sleep every day. Marissa Mayer, the CEO of Yahoo, worked hard when she was a Google employee. She still works hard to this day, and only on 4-6 hours of sleep every day.

While a few successful people find it possible to do well on little sleep, they are the exception, not the rule. Getting an insufficient amount of sleep has been linked to health problems—and we know the difference between how we feel after sleeping for eight hour compared to sleeping for two hours.

Getting more sleep also helps out with productivity. If you get the right amount of sleep, you will wake up feeling more refreshed. Waking up and feeling refreshed will help you have a more productive first hour. That first hour sets the barometer that determines how productive you are throughout the day. Getting a good night’s sleep helps you feel better and productive during the first hour. That translates to an entire day of productivity and achievement.

#4: You Must Accomplish All Of Your Goals

Biggest lie in the book. I am a 17 year old entrepreneur who gets more work done than most people. The funny thing is that for some reason, I never accomplish all of the goals I give myself each week.

That’s not a deficiency on my part. I just choose which goals are more important and more deserving of my time. I may write down a goal today and realize it is irrelevant tomorrow.

Some people say that adding one word to a sentence can make a big difference. Let’s give that a try:

You must accomplish all of your important goals.

Goals with close deadlines and/or big impacts are the goals that matter the most. When you choose to put in work for a goal, only choose to put in the work if you are passionate about the process. The moment you no longer enjoy putting in the work is the same moment that goal might no longer be the right one for you.

#5: Do It Yourself

We have embraced a DIY culture. We constantly look for life hacks and ways to do things on our own. If we can save $20 by doing something alone, most of us would take up that offer. Anyway to save money and embrace the DIY culture.

It’s funny that we embrace the DIY culture even though the most successful people aren’t the DIY types. The most successful people have a team behind them. Derek Jeter was a great baseball player, but not even he could have won World Series after World Series by himself. Tim Cook alone can’t keep Apple in business. He needs employees in the stores, product creation teams, and people to ship out the products.

The most successful people don’t live in the DIY culture, so why do so many of us live in that culture with our productivity? If you outsource some of your work to other people, you will have more time to do other things.

Find yourself on social media too often? Outsource the work. The more you outsource, the more time will open up. Suddenly, you may end up writing that book or launching that product quicker than expected.

#6: Being Busy Is The Same Thing As Being Productive

Not every hour in your day is created equal. On some hours, you are productive. During other hours, you may find yourself busy doing something that won’t help you achieve one of your goals.

When I schedule my tweets with HootSuite’s bulk scheduler, I am not being productive. Scheduling tweets on HootSuite doesn’t help me create a training course or write a blog post quicker. Scheduling tweets helps me provide value to my Twitter audience, but it isn’t productive.

Part of the reason I don’t see scheduling tweets as productive is because of the way I define productivity. My definition of productivity is writing blog posts, writing books, creating training courses, and marketing. Scheduling tweets isn’t in that definition. That’s why I view it as busy work instead of being productive.

Your definition of productivity will most likely differ from the people around you. That’s because people pursue different interests which impacts their definitions of productivity. Once you establish your definition of productivity, everything else is busy work—busy work that can be outsourced.

#7: Naps Are Terrible For Productivity

Naps get a bad rap for productivity. Some people think that napping makes them fall behind. Part of this belief goes back to the fact that some superhumans only need four hours of sleep instead of the usual eight.

Naps are actually great for our productivity. Leonardo Da Vinci only needed two hours of sleep every day. That two hours was the sum of six 15-20 minute naps that he took throughout the day. He took one nap every four hours.

Napping is one of the best ways to refuel yourself without calling it a day. According to ABC News, dozens of studies have confirmed that a 30-60 minute nap in the early afternoon increases a person’s productivity, alertness, and sometimes even their mood.

#8: Saying Yes To All Opportunities

All successful people have one thing in common. They like to say no. According to Warren Buffett, “The difference between successful people and very successful people is that very successful people say no to almost everything.”

Yet most of us say yes to any type of opportunity we get. The truth about opportunities is that not all of them are created equal. The next time you are presented with an opportunity, consider these two things:

Your desire to put in the work
The impact of the opportunity

Getting on a podcast with 100 listeners is different from getting on a podcast with thousands of listeners. Getting the $50K per year job that you hate is different from getting the $30K per year job that you love. The last thing you want to do is say yes to an opportunity at the expense of your happiness.

Each opportunity you choose has a certain time commitment. You want to make sure you are getting the best possible results from the time you commit towards an opportunity.

#9: Most Work Gets Done Under Pressure

Many people believe that the only way they will get their goals accomplished is by waiting for the last minute. Some people start working on the report the night before. Other people play catch-up during their lunch breaks.

The problem with constantly working under pressure is that your stress will build. Maybe you get your work done while working under pressure, but as the stress builds up, the long-term impact can be deadly. Constant work stress results in health and relationship problems. It won’t take long for these problems to creep into your work and productivity.

According to Inc Magazine, happiness increases productivity. Even if it didn’t increase productivity, who can imagine a day when they wouldn’t want to be happy? Stress isn’t a part of that equation. While working under your pressure may work, it sets you up for disappointment over the long-term.

#10: Multitasking Is The Greatest Thing Since Sliced Bread

Multitasking is seen as a way to save time by getting two or more things done at the same time. The way multitasking actually works is quite different.

Multitasking your work is a way to poorly do two things in the same amount of time it would take for you to effectively do one thing. Here is a quote that perfectly describes multitasking.

“If you chase two rabbits, both will escape.” —Anonymous

You can’t chase two things at the same time. If you want to catch two rabbits, you chase one rabbit at a time. If you want to accomplish your goals, you accomplish one goal at a time.

Multitasking is not only bad for productivity, but also bad for our brains. Taking some inspiration from Taylor Swift’s Blank Space, multitasking is a nightmare dressed like a daydream. When you choose to multitask, you also choose to hurt your brain.

In Conclusion

We all want to be more productive. While we discover different tactics to boosting productivity, we must be wary of which methods work and which methods are false. You don’t want to implement a misconception that hurts your productivity.

Which of these misconceptions have been tricking you? Have you risen above these misconceptions? Do you see any other misconceptions in productivity? Have any tips for us? Sound off in the comments section now!

5 Lessons I Learned From Overwhelming Myself With Work

August 17, 2015 by Marc Guberti 4 Comments

Productivity

Ever feel the workload get too tough? Whether you are productive or unproductive, it doesn’t make a difference for this example—some of the workload becomes too tough. I wanted to finish writing a book before July and then finish a training course before August.

I could have easily accomplished those two goals—if I did a Twitter hibernation, had this blog fend for itself, and said no to socializing. Basically, I could only get it all done if I ate food, worked, and slept. I quickly got overwhelmed and tried to push through for as long as I could.

I made the mistake of setting an impossible goal for myself. It’s one thing to write a book or create a training course. It is something else to create a high-value book along with a high-value training course. I aimed to write the best book I ever wrote and have my training course exceed 10 hours.

I’ll let you know when they come out. That’s right. I didn’t even finish them yet, and I am happy it is that way. I changed my schedule because I saw summer slip away just as quickly as it began—one of the worst feeling for a teen to have getting out of junior year in high school.

I changed my schedule so I could say yes to socializing, not go on a Twitter hiatus, and continue growing this blog. I also got to expand in new horizons that I never thought were possible for a 17 year old. While I became more successful by making the change, I learned five important lessons along the way.

If you get stressed out because you overwork yourself, these five lessons apply to you too.

#1: Go On A Journey That You Would Enjoy

Why do something if you know you won’t have any fun. Right now, I am having fun writing this blog post. I have fun when I write books and create training courses. I don’t have fun when I try to do all three of those things at the same time on a tight schedule.

If you do not have fun doing the work that you do, then your lack of enthusiasm will be reflected in the quality of your work. More mistakes get made, errors don’t get detected, and worst of all, you aren’t having any fun.

Some people insist that it is okay to not have fun at the workplace because that’s how you get the paycheck. Remember that if you live like most people, you will spend at least 33% of your life working. That is a huge amount of your life, and it is your choice to be happy or miserable during that span of your life.

I know some people are quick to point out they have 67% of their time to be happy, but it doesn’t work that way. First off, you will spend another third of your life sleeping. Only one-third of your life left—to not think about your work while with your family, to be happy, and not let negative emotions from the workplace make it into the rest of your life.

You can do a lot of work in your lifetime, but you only have one life, so do the work that matters and makes you happy.

#2: Don’t Launch Multiple Products So Quickly

Each time you want to launch a successful product, you must have a lengthy prelaunch first. The prelaunch and launch phases of your product should both take up more time than it did for you to actually create the product.

That is why I don’t publish one book every month anymore. I want to have a powerful prelaunch that leads into a powerful launch. If I create multiple products at the same time, it becomes more difficult (and stressful) for me to do the prelaunch and the launch on my own.

That is why I decided to write the book first, then create the training courses, and then do the prelaunch and launch of the products afterwards (I can do the prelaunch and launch at the same time for two products if I don’t have to worry about creating them).

Now, it is possible to use a training course to promote a book. However, if you don’t have experience with creating multiple products, get better at the prelaunch and launch before you promote multiple products in short time intervals between each other.

#3: Focus Most Of Your Time On Your Marketing

Some marketers believe we should focus as much as 80% of our time on marketing, and I don’t blame them. My original plan had a strong focus on creating the products in a time effective manner but no focus on marketing. That’s a big no-no in business.

Consider this. If you could focus 100% of your time creating products or 100% of your time promoting yourself, where would your time be better spent? The answer is promoting yourself because when you finally create your own product, you have a large audience. If you spent 100% of your time creating products and finally start promoting yourself, it will take a long time for those products to get enough sales to generate a full-time income.

Now I spend most of my time creating podcast episodes and connecting with key influencers. When I do launch a product, I know it has a greater chance of succeeding than my past products.

#4: Make Your Work More Manageable

In order to finish writing my entire book before July, I had to write 3,000 words every day for two weeks. I already wrote 24,000 words for the book. I wanted it to surpass 60,000 words.

Writing 3,000 words every day isn’t a challenge for me. Some of my blog posts are over 3,000 words long. However, hibernating from all of the other parts of my business wasn’t an option. I write anywhere from 5,000 to 10,000 words every day, but those words are spread out across blog posts, tweets, emails, and of course, my book.

I also faced complications with my plan because I run 1-2 hours every day (something that will never change unless I intentionally take a day off), read books to learn more about my niche, and need some downtime (Super Smash Bros, anyone).

Deciding to finish the book in July and wait a little longer to start the training course opened up more time for me to promote myself. I optimized my tweeting schedule to get more traffic and better serve my followers. I started my own podcast. Most importantly, I spent more time having fun with my family.

It is necessary to grind to get some tasks done. However, don’t just grind for the sake of grinding.

#5: It’s Better To Get One Big Project Done Than Stress About Two That Go Nowhere

In this particular example, my book was actually going somewhere. I wrote over 24,000 words for it before the stress piled up. However, I have assigned myself multiple big projects in the past and never started them.

One day, I remember writing a list of potential eBook titles. The list exceeded 50 potential eBook ideas, and I thought about all of the money the books would bring me (another big mistake). I hide the list from myself and now focus on one big product at a time. While it is great to think about possibilities, overthinking and overworking will put too much stress in your life.

In Conclusion

We have to put in work every day, but the amount of work we give ourselves can sometimes create stress. The next time you find yourself stressed out, ask yourself why you are stressed. It may be that the workload has gotten too tough or (even worse) that you are not passionate about your work.

Do you find yourself stressing out when you work? How do you respond when you overwork yourself? What are your thoughts about work? Sound off in the comment section below!

Why The 10,000 Hour Rule Is Legit And How To Make It Happen

December 26, 2014 by Marc Guberti 2 Comments

Why The 10,000 Hour Rule Is Legit And How To Make It Happen

Patience is a virtue for a reason, but unfortunately, patience is also rare to come across. There are many people who are frustrated with where they are and wondering why they are not at where they want to be. They want the vision to be accomplished now, not later.

There were times when I was this person, and I believe it is fair to say that we have all had this kind of experience at some point in our lives. It is the feeling of impatience and a desire to move up. It is the feeling where we realize that putting in an immense amount of work does not result in an overnight change. Instead, these changes are gradual, and I would argue that it takes 10,000 hours to go from unsuccessful to successful in any area.

Where and when I first heard of this rule, I don’t quite remember. There are many people who reference the 10,000 hour rule. If I had to take a guess, I would say that Buffer was probably the blog where I first learned about the 10,000 hour rule.

When I first heard of the rule, I was skeptical. How can we possibly know that it takes 10,000 hours to become successful in any field? Why can’t it just take 5,000 hours instead? Why is it an exact number?

This is where patience becomes important. The people who think, “Why not 5,000 hours?” may eventually come to think, “Why not 1,000 hours?” Many people have a desperate desire to get the journey over with that forget to enjoy every second of the journey.

In this journey, it is entirely possible for you to invest 10,000 hours of time into one area, and it is in this area where you will become the established expert of your niche. If you ask numerous professional athletes whether they practiced for 10,000 hours or not, I am sure that most of those athletes would say they have practiced for over 10,000 hours within their lifetimes.

Many of the successful bloggers have been at it for several years. Some of these people have been blogging for multiple years while others have been blogging for more than a decade. Within that time period, it is easy to assume that these people worked in those areas for 10,000 hours within their lifetimes.

Benefits To Putting In The 10,000 Hours

There are many benefits to putting in 10,000 hours of your time into one area. Although some of these benefits are obvious, others are not as obvious.

Including these benefits in an article about the legitimacy of the 10,000 hour rule serves as motivation for everyone who aspires to become a leader of their niche, do something really well, and be known for something remarkable by putting in the time.

The most obvious benefit is that you achieve your goal. If your goal was to be a blogger with a full-time income, putting in the 10,000 hours will most likely result in you becoming the blogger with the full-time income.

Another benefit that exists that some people know about is the ability to raise the bar higher. You can aspire to make double the income you are making within a certain amount of time. Then, you can dream bigger for your next 10,000 hours.

One of the benefits depends on what you pursue, but it is a benefit that few people know about. Each time you implement the 10,000 hour rule and become successful in an area, it is easier to become successful in another area in a shorter amount of time.

Neil Patel is a successful blogger who has multiple blogs that get hundreds of thousands of monthly visitors. It took his blog Quick Sprout 4 years and 9 months to get 100,000 monthly visitors. For his next blog, KISSMetrics, it took 1 year and 10 months to achieve the same goal. After KISSMetrics was Crazy Egg which reached the same milestone in 1 year and 6 months. The reason why Neil was able to get each blog passed the milestone faster than the previous one was because be knew more about blog traffic each time he started a new blog.

It is easy to imagine that Neil learned a lot about SEO, blogging, social media when he created Quick Sprout. Quick Sprout took the longest to grow because Neil had to start from square one. By the time he created KISSMetrics, Neil already know a lot about blogging.

After KISSMetrics’ success, he learned more information about blogging. This resulted in Crazy Egg quickly reaching 100,000 visitors per month. It got easier for Neil each time just as it will get easier for you to achieve the same goal once you accomplish it the first time.

In Conclusion

The 10,000 hour rule is one of the most powerful rules ever invented. This rule emphasizes the need to be patient and put in the time and effort to accomplish your biggest goals. Goals do not get accomplished just by thinking about them.

In the end, it is how you utilize these 10,000 hours that will determine how quickly you become successful as well as how you become successful. Showing up is not good enough. You need to be effective when you show up to get better results. The more you work on your goals, the quicker they will be accomplished.

According to the 10,000 hour rule, working for one hour every day on becoming a key player in your industry will result in this status becoming a reality in 27 years. Putting in four hours every day will result in the same goal getting accomplished in seven years.

Putting in 8 hours of work every day (which is possible if you are not in the 9-to-5 status quo) will result in you getting this goal accomplished in a little under three and a half years. These numbers indicate that the more work you put in (as long as it is productive work), the earlier you will be a key player in your industry.

What is your opinion on the 10,000 hour rule?

New Year’s Resolutions: Memory Or Lifestyle?

January 21, 2014 by Marc Guberti Leave a Comment

new year resolutions

It no longer seems as if the New Year was yesterday. Creating the list of resolutions is now a memory of the past. This is the part of the journey where many people give up on their New Year’s resolutions. Writing down your New Year’s resolutions will be a memory for all of us. However, the motivation we had on New Year’s Day cannot be a memory. Instead, the motivation we got on New Year’s Day needs to be a lifestyle.

There are 365 days in a year, and in order to accomplish your resolutions for the year, you need to have the lifestyle that will set you up for success. Today is a very important day to remind yourself about the motivational feeling you felt on New Year’s Day. You need to bring that motivational feeling back into the present and keep it there. Even if this process takes an entire week, it is important to bring back that sense of motivation.

When you bring back a sense of motivation, you will give yourself a new mental mindset as you tackle your goals. By combining your motivation with effective time management, you will be able to get more accomplished in a shorter amount of time. The motivation will be surging within you, and the output will be all of the results you wanted.

In order to accomplish your resolutions, the motivation you felt on New Year’s Day needs to be carried from the starting line to the finish line. After the first mile of a marathon, many runners forget about the beginning of the marathon when they were motivated. In order to cross the finish line, you need to have that motivation from the start and carry it all the way. Once you carry the motivation all the way to the finish line, never let go of that motivation.

The 12 Week Year, Page 3

October 21, 2013 by Marc Guberti Leave a Comment

I recently got the book The 12 Week Year, and I’m almost done reading it. The first full sentence on page 3 is one of the most important sentences you will ever read.

“The marketplace only rewards those ideas that get implemented.”

I’ll be coming out with a YouTube video about The 12 Week Year soon enough, but here’s a brief review of the book:

The 12 Week Year, written by Brian P. Moran and Michael Lennington isn’t a book for you to get a good kickstart for 2014. This book kickstarts you for every 12 weeks. The problem with a year is that there is no sense of urgency. If you don’t get anything done in January, there’s always the other 11 months to catch up. This mentality will take most people past March, April, May, and so on without getting anything done. The 12 Week Year creates a sense of urgency for every week . After you read this book, you’ll find it much easier to successfully execute your ideas and thrive.

If you want to get more accomplished in a much shorter amount of time, The 12 Week Year is the perfect book for you.