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How To Get Over 2,000 New Subscribers In One Day With Udemy

January 13, 2016 by Marc Guberti 4 Comments

Every blogger wants more subscribers. They put in the effort to create landing pages, promote those landing pages, create pop-ups, and do anything else possible to grow the email list.

Growing the email list makes sense. That’s where the money is. In addition, an email list allows you to know who your visitors are. Knowing who your visitors are allows you to write blog posts and products tailored to them.

Some bloggers gain a few new subscribers each day. Only a handful of bloggers gain dozens of subscribers every day. An even smaller number of bloggers gain hundreds of daily subscribers.

What if I told you there was a way for you to gain over 1,000 new subscribers in one day. Imagine taking your email list from zero to 1,000 in less than 24 hours.

This isn’t wishful thinking. This goal can be easily achieved.

The way you gain 1,000 subscribers in one day (regardless of your audience size) is with Udemy. Udemy is a platform that allows you to create your own training courses.

You can get students to join these training courses and learn from you. The cool thing about the students is that you can send them all email blasts just like any other service.

Udemy also provides options that allow you to segment which students receive your email blasts.

Udemy Segmented Email Blast

For the newcomer to Udemy, students are just like subscribers. The only difference is that these students are also enrolled into one of your training courses.

But how do you get 2,000 of these students in just one day? The answer is by creating a free coupon for your course and promoting it to the mountain tops.

I recently created a new training course with Joe Parys about developing a winner’s mindset. It only took us a few hours to create the course.

Udemy training course

Then we went to work promoting the free coupon that we used for the course. Creating free coupons for Udemy courses is important for social proof and growing the email list that you have on Udemy.

We had to promote the free coupon to the mountain tops. It’s funny that when it comes to free coupons for Udemy courses, marketing them is the easy part.

For most products, marketing the products is more time consuming than actually creating the product. It takes less than 10 minutes to promote a free coupon. After those 10 minutes, the students come flooding in.

Our course currently has over 2,000 students. Most of those students came within the first day the course was created.

Here is how we promoted the course (this is the same method you can use to promote virtually ANY Udemy course).

#1: Promote The Course To Facebook Group Pages

Udemy is well-known for its discounts and free coupons. This reputation is so strong that many Facebook Group Pages have emerged in which instructors post free coupons to their courses.

Some of these Facebook Group Pages have over 10,000 members. All you have to do is post the link to your free coupon, and then hundreds of people will enroll into the course.

You may be offering a lot of content for free, but you are getting more students on your list. Think of offering a free coupon to one of your courses as promoting a landing page with a massive offer.

Here is one of the Facebook Group Pages that I am a part of

Udemy FB Group Page

The best part is that the audience is right there waiting for you. It doesn’t matter how many likes and followers you have. Post a free coupon into several Facebook Group Pages like this one, and then the magic happens.

#2: Promote The Course In Forums and Bargaining Sites

Promoting the course in Facebook Group Pages is a great way to easily get hundreds of new students. Some people who use this method even manage to get a little over 1,000 students.

But in this blog post, I promised methods that would let you get 2,000 students from one of these coupons.

The truth about Facebook Group Pages is that they are just one part of the equation. For all of the work we put into Facebook, we got a few hundred visitors from Facebook.

Udemy free coupon results graph

Facebook gets the wheel rolling. Some people who see your free coupon may decide to promote it in other places such as popular forums and bargaining sites.

But promoting the course on your own guarantees that your courses get promoted in forums. Moreover, there are forums specifically for Udemy coupons.

The one forum that you must get your course on is the OzBargain forum. Out of all of our sources of traffic, OzBargain brought forth the most visitors. In that same graph picture above, OzBargain is the green bar on the stacked bar graph.

And it makes sense that OzBargain would be the best source of traffic. Take a look at that beautiful Alexa rank

Ozbargain Alexa Rank

Udemy instructors can’t promote their courses directly on OzBargain due to OzBargain’s terms, but if you create a really good course, someone may promote it on OzBargain for you.

So now you know how to promote your course so it gets over 2,000 students in one day. You will then be able to communicate with those students in almost any way you please.

Udemy has some restrictions, but these restrictions are not severe.

The most notable one is that you can’t promote any paid products other than your Udemy courses. In addition, you can’t promote landing pages. Udemy doesn’t want their students to have to enter an email address somewhere else to access something.

Other than that, Udemy promotion rocks. You can promote your blog posts even if your blog includes a pop-up or has an opt-in box in the sidebar. You would suddenly have 2,000 extra people to send the email to.

Imagine how much extra blog traffic you would get. 50 extra visitors? 100 extra visitors? 500 extra visitors? That all depends on the click-through rate.

In Conclusion

Growing an email list is made easy with Udemy. While there are some restrictions in place, Udemy lets you do most of the things you can do with something like iContact or Aweber.

I personally use iContact and Udemy jointly since I believe they are both good to have. However, if you are on a small budget, then it is better to exclusively focus on Udemy.

That’s because one of the coolest parts about Udemy is that it’s all free. It doesn’t cost a penny to put up a training course. You and Udemy share the profit.

Email subscriber fees? No problem with Udemy. They have you covered too. Imagine how much you would have to spend if you had 10,000 subscribers. Here are iContact’s rates:

iContact Rates

I highly recommend something like iContact in joint with Udemy if you can fit it within your budget. However, if you replace the word subscriber with students and use Udemy instead, it costs you $0.00/month to have 10,000 people on your list. You don’t get autoresponders or that advanced type of stuff, but Udemy is a reliable place to grow your email list.

What are your thoughts about using Udemy to grow your email list? Do you have any other tips for getting more free coupon sales? Sound off in the comments section below!

7 Reasons To Jump On Udemy Now

November 27, 2015 by Marc Guberti 4 Comments

Welcome to the Udemy Express. All aboard!

Okay, maybe I exaggerated that. But the main point is that Udemy is the opportunity you need to jump on now. Udemy is the main platform I devote my attention towards. The only reason the other parts of my business grow and stay afloat is because of outsourcing.

Udemy is a free platform that allows you to create and sell training courses. The way Udemy works is that they promote your course, and you split the commission 50/50. If you promote the course on your own and get a sale with one of your coupons, then you get a 97% commission.

Udemy makes it easy to create training courses, and those training courses can be highly profitable. In this blog post, I am going to share with you seven reasons why you need to get started on Udemy now:

#1: You Get To Make Revenue

This is the most obvious point, so I’ll get it over with. Udemy does a good job at promoting your course through its coupons. Once you publish a training course, you can literally get sales from Udemy without promoting the course.

Of course, you make more sales and rank higher on Udemy’s search engine if you decide to promote your own courses, but if you don’t promote your own courses, you can still make money. Some people like my friend Jerry Banfield make over $1,000 per day from Udemy sales.

#2: Free Email List Growth

Each person who gets access to one of your courses is a student. You can send email blasts to all of your students or a certain segment of the student body. Does that sound familiar? It should.

It’s just like email marketing, but for free. Email marketing with something like iContact or Aweber provides you with more capabilities, but it comes at a cost. Having 10,000 subscribers on iContact costs $79 per month. Having the same number of subscribers on Aweber costs $149 per month.

Having 10,000 students and emailing them with Udemy costs $0 per month. Not only does Udemy do the promotion for you, but you also get to save thousands of dollars by emailing your students instead of emailing your subscribers on iContact and Aweber.

I still recommend iContact and Aweber since your email list is critical, but Udemy is the ideal option for people who are starting out.

#3: Facebook Group Pages Dedicated To Udemy Promotions

Not only is Udemy a platform where you can grow a free email list, but it is a sophisticated platform with sophisticated users. There are many Facebook group pages that let you promote free coupon codes to your courses. You can choose the quantity of coupons you offer and the deadline of those coupons.

One of the best ways to get more students to your Udemy courses is by promoting the free coupons to these courses in those Facebook Group Pages. This is an easy way to get hundreds of new students on a platform that was just waiting for you.

In other words, an extra 100 subscribers. And you don’t have to pay for any of them. Some people get thousands of new students from these promotions alone. They work well, and if you effectively communicate with your students, many of the students who used the free coupon for one of your courses may decide to buy another one of your courses at the full price.

#4: Video Is A Requirement

Video is huge and Udemy is a wonderful opportunity. However, you can’t do anything with Udemy unless you start making videos. This restriction is a blessing in disguise because it makes you better at utilizing the most impactful type of content on the web.

As you get better at creating videos, you will also get better at making speeches. You will articulate yourself more clearly and learn more about your niche.

If you are not utilizing videos yet, but you want to utilize Udemy, then you will be forced to utilize video. If you don’t want to worry about lighting or are afraid of showing yourself on camera, then you can opt to use ScreenFlow/Camtasia and a good microphone for your computer.

That way, your videos are KeyNote/PowerPoint presentations with epic audio.

#5: Udemy Has A Large Student Base

While marketing will never present us with a true scenario of “create it and they will come,” Udemy comes close. With millions of students already on the platform, Udemy presents you with a massive audience.

If you do well with promoting your own course, and it performs well in Udemy’s search engine, then Udemy will kick the promotion of your course into hyper gear.

In the past, Udemy has sent email blasts to all of its users about special discounts. Imagine your course performs so well that Udemy promotes it in an email. Imagine, in other words, your course getting seen by millions of people.

The payoff is bound to be massive. And you didn’t spend any time building that audience of millions of people. Udemy did it for us (well, the instructors help out too. When people want to buy our courses but don’t have accounts, they create Udemy accounts to buy our courses).

#6: No Technical Work Required

Udemy is not a place where you have to know code and make sure the PayPal and Credit Card integration works. Udemy has all of that handled for you. All you have to worry about is creating your courses and getting them into the Udemy marketplace.

You don’t have to verify that the technology works by making $0.01 purchases of your courses over and over again until you know the technology part works.

In addition to not worrying about the technology, you also don’t have to worry about creating an affiliate program for your courses. Udemy has all of that handled for you too. They have their own affiliate program through LinkShare that all courses automatically become a part of. You get paid, the affiliate gets paid, and Udemy gets paid. Everyone wins.

If you don’t have the audience to promote your courses to, you can contact potential affiliates and have them promote the course for you. The way Udemy’s affiliate program is set up, every affiliate gets a 50% commission per sale while you and Udemy split the rest of the commission down the middle.

A 50% commission is desirable enough to get the attention of many affiliate marketers. Even if you don’t make as much per sale as you would by promoting your course with your own coupon, you still make revenue.

It is better to make some extra revenue than it is to make no extra revenue at all.

#7: YouTube and Udemy Go Hand-In-Hand

If you want to dominate YouTube, then Udemy is the right place for you to be. Many Udemy instructors who create dozens of courses become great at creating videos. This talent is visible on their YouTube channels which happen to have hundreds of videos.

These instructors can easily publish one YouTube video every day because some of them are creating 5-10 videos for their courses every day. For these people, publishing one YouTube video per day is light work.

If you take the time to create numerous Udemy courses, creating 5-10 videos per day will eventually become a comfortable habit. Then, your YouTube channel will get filled with awesome content and you will do better as an Udemy instructor.

In Conclusion

Udemy is a great opportunity, regardless of the size of your audience. While it is appealing for people with large audiences, it is especially appealing for people who have smaller audiences. Many of the most successful instructors came to Udemy before they had a large audience. These same people now have empires because of their success on Udemy.

The best way to learn about Udemy is to interact with other instructors and learn from them. That’s why I enjoy co-creating courses with other instructors (especially the ones who are more successful on Udemy than me).

Do you have any questions about utilizing Udemy? Is this your first time you have heard about Udemy or have you come across it before? Do you have a course up, and if not, do you plan on creating one? Sound off in the comments section below.

Turn Your Expertise Into Training Courses With Udemy

December 3, 2013 by Marc Guberti 2 Comments

Training courses allow you to teach people how to perform a specific task with videos. There are plenty of training courses, and many people want to start their own as well. However, when it comes to finding the domain and doing everything else, creating a training course of your own proves to be a challenge.

This is where Udemy comes in. Udemy allows you to create training courses for free, and they give you a template which shows potential buyers a summary of everything they will get. When you make a sale, Udemy gives you a 70% commission. If you sell a training course for $100, you make $70.

The best part about a training course is with the exception of answering questions once in a while (if you give your students that option), you don’t have to do anything else. Once you get the training course up, Udemy helps you out with the marketing. The only thing you have to do is tell people about your training course and get paid.

I just started using Udemy, and I already put up my Twitter Domination Training Course. Using Udemy is easy, convenient, and it is also a big money-maker.