Is your social media strategy in trouble? We’ll share the common signs of a bad strategy that will hurt your business. Instead of only sharing warning signs and what not to do, I’ll also share some ways to fix these problems and strengthen your social media marketing results.
Sharpen Your Business Negotiation Skills with Christine McKay (Ep. 693)
Business negotiation skills help you secure higher rates, increase sales, and impress potential partners. This episode contains strategies to develop your negotiation skills.
About Our Guest
Christine McKay is a Business Negotiation Strategist, international speaker, host of In the Venn Zone podcast, and author of Why Not Ask? A Conversation about Getting More. She holds a Harvard MBA and is the CEO/Founder of Venn Negotiation. She has negotiated with more than half of the Fortune 100 & hundreds of small and mid-sized companies across 53 countries.
Key Links from the Episode
Connect with Christine on LinkedIn
Subscribe to Christine’s podcast In The Venn Zone
Tap Into Your Inner Power and Self-Worth — previous Breakthrough Success episode we talked about during the show
How to Effortlessly Get New Clients With LinkedIn (Ep. 692)
You don’t have to message 20 people per day, write several posts per day, or comment on 50 posts per day to get clients on LinkedIn.
Instead of doing outreach, you can get clients to discover you and inquire about your services. The secret is an optimized LinkedIn profile.
This episode will reveal LinkedIn profile optimization strategies to get noticed instead of seeking attention.
LinkedIn is one platform I use to get freelance writing clients. I’ll be releasing a free guide to help you grow your freelance writing business. Stay tuned for the release.
Crafting Your Omni-Channel Marketing Strategy With Ryan Urban (Ep. 691)
An omni-channel strategy puts your business in front of customers more often. You’ll build trust with your audience and reach out to new people. Not every strategy works out, but we want yours to shine. We’ll explore how to craft your omni-channel marketing strategy so you get visibility and sales.
About Our Guest
Ryan Urban founded Wunderkind, in 2012 from his studio apartment and grew it into a Inc 5000 Company. A veteran of the e-commerce space, Ryan has always had an obsession with undeniable performance. As the Head of Acquisition at Bonobos, Ryan recognized the need and opportunity for next-gen performance marketing. Under Ryan’s leadership, Wunderkind has been named one of the best places to work by both Crain’s New York and Fortune Magazine.
Key Links from the Episode
Want a business freelance writer to assist with your content creation? Send me an email marcguberti@gmail.com.
How Self Storage Investing Provides Cash Flow and Resists Recessions With Scott Krone (Ep. 690)
Looking for an asset that can resist a recession? Self-storage investing can be the answer for you. We’ll talk about this real estate asset in today’s episode.
About Our Guest
Scott Krone is the co-founder of Coda Management Group, a firm who specializes in managing real estate assets. The group manages single and multi-family homes, retail, commercial warehouse and self-storage and multi-use flex athletic spaces. Currently, the platform of investments is in excess of $30 million.
Key Links from the Episode
Get your free Feasibility Report — Send an email to Scott mentioning Breakthrough Success (SKrone@codamg.com)
Want a business freelance writer to assist with your content creation and growing your business? Send me an email marcguberti@gmail.com.
4 Useful Pieces of Career Advice for Any Young Professional Getting Started
Young professionals have the world at their fingertips. You’re young and have plenty of time to explore the career opportunities you have. Along with others your age, you also have the power to transform the current climate of work. The Department for Professional Employees reports that as of 2020, the 28 million young professionals aged between 18 and 34 comprise over 30% of the American workforce.
At the same time, all the possibilities these factors create can be overwhelming. Sure, you can pave your own career path — but the question is: how exactly should you get started? Below are a few pieces of advice that you can use to start your professional life on the right foot.
Make Long-Term Plans
Though you don’t need to set everything in stone, try to get a general idea of where you’re headed. Maybe you want to establish a startup in your industry within five years or become a partner at a prestigious law firm within 10. This helps you establish what you need to do to get where you want to be. You’ll find that there are things you need to start doing today, while other tasks can wait. With every item crossed off your list, you’ll be that much closer to your career goals. Entrepreneur Haris Reis summed it up nicely in Episode 360 of Breakthrough Success: “I started with the end in mind.”
Build Your Network
Your professional network will form the backbone of your professional life: it helps you exchange ideas, forge valuable business contacts, and open new doors for your career. That’s why talent advisory specialist LHH recommends maximizing your network connections as soon as possible. Join all the industry-related events you can find, whether they are seminars or webinars. Find online communities on sites like Slack and Reddit to discover the influential voices in your line of work. Use LinkedIn to connect to like-minded individuals you can refer to later on. These steps might even lead you to find your mentor — an industry expert who can pass on their knowledge to you.
Develop New Skills
Slowly but surely, industries are letting go of degree-based hiring and adopting skill-based recruitment practices, instead. Regardless of your occupation, this means that you have to stay competitive by adding niche, in-demand skills to your professional arsenal. Today, it’s not enough to have a degree in computer science or software development: employers are clamoring for people with advanced expertise in data analytics and cybersecurity. Find the gaps in your job market and learn relevant skills to match. By doing so, you’ll be future-proofing your career.
Get Out of Your Comfort Zone
Roll up your sleeves and take on things you’ve never had the courage to do. Take on a new and challenging responsibility at work, apply for that job you’ve been eyeing, or learn a new skill that’s been intimidating you. In the process, you’ll learn more about yourself. You’ll discover your strengths and weaknesses while learning how to enhance one and improve on the other. Find joy in what you do, keep an open mind, and bring yourself to places you’ve never even imagined. You might even find an opportunity to take your career in a promising and unexpected direction.
Probably the most important thing to do when beginning your professional career is knowing where to start. Hopefully, these nuggets of knowledge help you lay the groundwork for future success and encourage growth in both yourself and your career.