Marc's Blog

How To Prepare For Your Podcast Launch

June 10, 2016 by Marc Guberti 4 Comments

Podcast Launch

After many false starts, it’s finally happening. A few weeks ago, I had a spur of the moment idea.

Create a podcast!

It was a spur of the moment idea, but it’s not the first time I thought of creating a podcast. I thought of creating a podcast in which I would provide digital marketing advice the way I do on YouTube.

That never happened.

I also thought of hosting a podcast where I would answer people’s questions. People emailed me their questions, and although I answered those people individually, I never turned those questions into a podcast.

I have all of those emails saved, so the possibility of me finally answering those questions for everyone (over a year later) is VERY strong.

Podcasting has eluded me for a long period of time. I always felt as if an invisible wall stood in front of me. But the spur of the moment idea got stronger, and I was sending out emails to potential guests.

Once the first guest said yes, I knew I was committed. Whatever was holding me back no longer stood in my way.

How To Find Great Guests For Your Podcast

If you don’t have guests in your podcast episodes, then you don’t have to worry about this step. However, having guests is a great way to get more exposure for your podcast because the guests will promote the episodes they are featured in.

I decided to have guests on my podcast. Once I was committed to the podcast (the first guest said yes), I had to think of ways to get more guests on the show.

I started off by asking people who I know within my niche. Some of these people said yes while others were too busy at the time.

However, this tactic will only work for a short period of time. You have to come across new people and ask them to be a guest on your podcast. These people must also be the type of guests you are looking for.

Now it’s time for the power tip. Believe it or not, it’s easy to find great guests for your podcast. I often read blog posts on ProBlogger. For a long time, I read those blog posts with a focus on obtaining more knowledge.

I still read ProBlogger’s content with the aim of learning something new. But now I look at the author. Getting your content on ProBlogger is tough. You have to be a highly skilled blogger to get your content featured there.

When I read guest contributions that I liked, I’ll read the author’s bio. If I like the content, and the author seems like the right fit for my podcast, I contact that author.

I’ll let the author know how I found him/her, invite the author as a guest, and then tell him/her what the podcast is all about—all in five sentences or less.

I am replicating this method across various blogs and media sites with prominent writers who would be great to have on my podcast.

The One Picture That Saved Me

So I have several guests. Now what? I had to get back to them but knew nothing about creating a podcast episode and how to interact with the guests as the show date got closer.

It was a picture I saved over a year ago in case I ever started my own podcast. It revealed the workflow that goes into a seamless experience.

podcast workflow

If you are worried about what type of work creating a podcast entails, this workflow will bring a lot more clarity to what type of work creating a podcast entails—and how to get it done.

Building Relationships With Influencers

I know many people within my niche, so I had a group of people who I could contact. I asked them if they would like to be a guest, and a bunch of these people said yes.

But at some point, I didn’t know any of these people. How did they get to know me?

To put it simply, I helped them first. I wrote guest posts, promoted products, appeared on their podcasts, and similar things of that nature. When you help someone in a big way, you get that person’s attention.

A successful relationship between you and any influencer starts with an imbalance. You help the influencer as much as you can (multiple guest posts, promote the person’s product multiple times, etc) before that influencer does anything for you in return.

Then, you ask for the favor. In the case of a guest appearance on a podcast, the favor benefits both you and the influencer because you’ll both get more exposure.

The key thing to take away is that it takes time to get the influencers on your podcasts. You have to build relationships with them if you want them on your podcast. The more credible your podcast becomes, the easier it will be for you to get influencers.

If you are considering creating a podcast, then my recommendation is to build relationships with influencers now. Even if you don’t launch your podcast, those relationships will help you in the long-run.

You’ll Need Help

No, this is not the part where I promote consultation services or anything like that.

There are a lot of components that go into a successful podcast launch and successfully maintaining the podcast. You’ll end up doing most or all of the work associated with your podcast’s launch.

To save time, you’ll want to eventually outsource some of the tasks to other freelancers. I am a big fan of outsourcing, and it saves me countless hours of time in a given day. If I didn’t outsource, it wouldn’t be possible for me to expand into new opportunities—like podcasting.

I don’t have a team of freelancers helping me with my podcast yet, but I have given it a lot of thought. I am considering hiring someone to edit the audio and help me with the show notes. I’m sure I will consider (and hire) freelancers with more roles as time goes by.

Don’t be afraid of hiring freelancers to help you out with your podcast. Even if you feel like you have your podcast under control, you can hire freelancers to help you with tasks outside of your podcast. That way, you’ll have more time that you can utilize towards your podcast’s success.

In Conclusion

If there was one thing I thought I would NEVER do, I thought I would never start a podcast. So many false starts, a demanding schedule, and a vague idea of how I would get started.

Now I finally have my own podcast, and it feels great. When I first considered launching a podcast, it seemed very difficult. I have learned that things only look difficult when you haven’t implemented them yet.

Then you are forever stuck at square one having no idea how to advance to the next level. The decision to implement is the equivalent of driving on the road to success instead of walking on that road with mental baggage.

If you want to create a podcast, my best advice is to just do it. Once you begin the process, creating and maintaining the podcast will automatically become easier. The work will be the same, but now you’ll have clarity on what to do.

What are your thoughts on launching a successful podcast? Which of these tidbits was your favorite? Sound off in the comments section below.

The Ultimate Productivity Set Up

June 7, 2016 by Marc Guberti Leave a Comment

The thumbnail only tells part of the story.

I reveal all of the methods I use to continue boosting my productivity while living the teenager lifestyle. With the help of the set up, I have written 14 books, created 22 training courses, published 1,300+ blog posts, and accumulated an audience of 400,000+ social media followers.

Plus I go into detail about how I actually use my sticky notes to boost my productivity. I assure you that I don’t use sticky notes for the pure reason of creating a better thumbnail.

Watch the video to learn the productivity set up that you need to adopt today!

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How To Put On Your Marketing Hat

June 3, 2016 by Marc Guberti Leave a Comment

If you write enough blog posts, you become very comfortable with the experience. All I need is an outline about a topic I would enjoy writing about, and then I’m off to the races.

Producing content eventually becomes effortless. However, if you want to turn content creation into a business, then you need to be prepared to put on your marketing hat.

Creating the content is not the marketing. Create it, and no one may show up. Marketing can get very confusing very quickly. You think you are on the right path, and then all of a sudden, you get a curveball.

It’s possible to achieve effortless marketing, but you have to treat marketing in the same way you would treat writing content and producing videos.

You have to work on marketing your business every day. Some days will be easier than others, but if you pursue someone every day, you will eventually become a master at what you are pursuing.

Putting on the marketing hat correctly means putting the marketing hat on and keeping it on for as long as possible. I sometimes find myself producing content without thinking about the marketing.

I used think about marketing for a few days, grind at it, and then go back to spending my time only creating my content. Now I market my brand every day.

Consistency is vital in everything that you do—especially with marketing. I feel like content creators have consistency down with their content, but the marketing consistency isn’t there at all.

Now it’s time to get the marketing consistency down.

Identify HOW You Will Market Your Business

When you identify the ways you will market your business, it’s always a rough draft. You’ll never have the final copy because you’ll keep on making changes to the draft.

Identification will give you an idea of what needs to be done. The word “marketing” doesn’t indicate what workload you are going to embrace. Will you use social media marketing (which ones), email marketing, local marketing, or something else.

Once you know what you must do, you can implement. During this identification process, write down all of the tactics you will use to market your brand. More specifically, what will you do EVERY DAY in order to achieve the results you are looking for?

With all of this marketing, I’m sure that many content ideas will arise from your efforts.

Set Goals

Setting goals with a deadline gives you more urgency to put in the work. If your goal doesn’t have a deadline, it’s probably not going to get accomplished.

If you create a lot of content, then you are good at setting goals with a deadline. Chances are you have a blog or YouTube channel that must have at least one piece of new content every week/month. The consistency grabs your attention.

Forgetting to write and schedule a blog post for a given day would be devastating.

We need to think about marketing in the same way. To not market your brand on a given day must possess the same feeling of devastation as forgetting to write and schedule a blog post.

One important thing about setting goals is that you must make them attainable. If you set a goal that is impossible for you to reach, then you may get discouraged right from the beginning. In the beginning, set a goal for yourself that is very easy to reach, and then gradually rise your standards.

Do Research

I wish I could accomplish a goal just by writing it down. Writing the goal down significantly helps out with goal achievement, but you have to put in the work.

Putting in the work is an obvious need for goal achievement, but what type of work do you have to put in?

The answer to that question comes with research. If you want to grow your email list, you would go on Google and type in phrases like “How to grow an email list.” Then immerse yourself in as many email list growth related articles as possible.

Make this research a daily habit. That way, your knowledge will expand—and this knowledge will be SPECIFICALLY RELATED to the goal that you are trying to achieve. And this is knowledge that will actually be worthwhile—unlike other forms of knowledge.

Only the implemented, relevant knowledge is power.

Experiment

After you have the rough draft (plan) and have done the research, it’s time to take action. Some parts of your marketing will be flawless, other parts will be beyond your expectations, and there will be some duds.

That’s one of the universal truths about all of marketing. But the only way you determine which tactics are good is by experimentation.

The most important part of experimenting with your marketing is that you must have data. The data lets you know exactly how successful or unsuccessful one of your tactics is.

You should experiment with at least one marketing tactic per day. That way, you’ll learn more things about how to most effectively market your products and services.

With that said, you don’t want to take experimentation too far. Each change an individual product or service receives should be at least two weeks separated from another change. Here’s an example.

Let’s say you have a Kindle book that is getting two sales per day. You decide to change the description and the book’s cover at the same time. You analyze the results a month later and discover that your book is still averaging two sales per day.

What if changing the cover doubled your sales, but changing the description cut your sales in half? Or vice-versa?

The problem is that you can’t tell. You have no idea what those two changes did to your book sales. If you have two Kindle books, you can change the cover for one of those books and then change the description for the other book.

The key thing is to experiment every day, but at the same time, you don’t want to over experiment to the point where you can’t tell what changes with each new variable (i.e. changing the book cover, changing the description, etc).

Outsource Some Of The Marketing

When you have mastered a certain marketing tactic, it’s time for you to outsource the work. With the mastery, you can easily explain to a freelancer what type of marketing needs to get done.

There’s a smaller chance of error, and if the freelancer is a dud, you can still do the work until you find another freelancer.

Outsourcing some of your marketing is important because outsourcing opens up extra time. With the extra time, you can experiment with more marketing tactics and analyze the results.

As you continue to master more marketing tactics and outsource them, your brand will start growing exponentially. At a certain point, all of the marketing you do will put your content into the hands of thousands of people who would love to share your content.

Now you have a free army of people who will promote your content for you. The Huffington Post, BuzzFeed, and Mashable among others have done a great job at putting their content in front of people who would love to share that content with their audiences.

In Conclusion

Content creators know how to consistently put out new content. Now, it’s time to consistently wear our marketing hats and put our content in front of people who would love to share it.

What are your thoughts about marketing? Have any tips for us? Sound off in the comments section below.

How To Get More Sales With A Custom Thank You Page

May 31, 2016 by Marc Guberti Leave a Comment

Every time someone enters their email address into your opt-in box, they get sent over to a thank you page. Most thank you pages let people know how they can access the freebie they were promised.

However, people are incredibly savvy these days. Getting access to any freebie is just a matter of going to the inbox and reading the automated welcome email.

So why do we continue providing something on the thank you page that people will get in their inbox anyway?

Beats me. I do this for some of my landing pages to this day because of all of the social proof the thank you pages have received. My newer landing pages redirect people to something very, very different.

And I make more money because of this decision. Watch the video to learn more.

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My May 2016 Monthly Performance Report

May 31, 2016 by Marc Guberti 8 Comments

I will begin doing monthly recaps at the end of each month. The monthly recaps are designed to let you know what I did this month and what I aim to do next month. I’ll share some insights along the way.

May 2016 Summary

May was my last month of high school. I received my diploma and said goodbye to many of my classmates.

I had a slow start in May because I had to finish some end-of-the-year assignments, but once school concluded, I got more productive.

One thing I started to do more of was exploration. I watched a video from Michael Stelzner this month that explained how we need to do more exploration while continuing to put in the work for our businesses.

Finding that time to explore without your business declining is an intricate balance. You want to explore to learn about more opportunities, but too much exploration leads to analysis paralysis.

I decided to explore for a bit and then either implement or forget what I learned. Now that the background has been set, here’s what I did in May 2016.

#1: I Changed My Blog’s Theme.

I used the same theme for my blog for so long that I didn’t think about changing it…until now. Remember when it used to look like this?

marc guberti theme

I thought that theme was beautiful until I invested in a Genesis theme ($60 value). Ever since I changed my blog’s theme, it has loaded faster which helps out with SEO.

And it looks a lot better.

I only changed my blog’s theme a few days ago so there’s still some work to be done. I’ll go more into detail about that when I discuss my goals for June 2016.

#2: I Created An SEMrush Account.

So many people recommended SEMrush to me. At first, I didn’t listen to them because I was under the belief that if your social media traffic was good, then your SEO traffic would be good too.

I decided to invest in SEMrush this month, and I am absolutely blown away. SEMrush is great for finding the perfect keywords to rank for and learning a lot about your competition.

Right now, I have been using SEMrush to fix my blog. I get to see all of the errors that are hurting my blog’s SEO ranking. Knowing these errors allows you to identify what needs to get fixed.

Once all of those fixes are made, your blog will start getting more search engine traffic.

#3: I Decided To Finally Start A Podcast.

Out of everything I did for my business this month, starting the podcast was the best thing I did. The podcast isn’t up yet, but I already have over a dozen guests slated for different times and dates. I said I would start a podcast twice. This is the third time, and this time it’s happening.

The podcast is about achieving breakthrough success. I find experts who have achieved success and/or know certain expertise that millions of people want to know for themselves.

The focus of each episode will be on the expert’s journey towards success (a.k.a. all of the work that led to the breakthrough).

My friend Jeffrey Shaw suggested that I use the Skype Call Recorder and use ScreenFlow as a backup. That’s exactly what I am going with for my podcast episodes.

Blog Posts I Wrote:

If you missed the blog posts I wrote in May and want to read them, I have included them here as a reference. I published a bunch of YouTube videos too which can be found on my channel.

The 7 Essentials Of A Successful Online Business: I wish I could have read this blog post before I started. It would have made my journey a lot easier.

4 Ways To Read Twice As Many Books: I enjoy reading books just as much as the next avid reader. My busy schedule seemed to get in the way too much. That’s why I came up with four ways to read twice as many books.

The 4 Step Plan To Hulk-Smash The Wall That Holds You Back: I thought of the title in my excitement of Captain America: Civil War. I couldn’t think of a way to fit Captain America or Iron Man into the title, so I settled with The Hulk.

5 Ways To Boost Your Kindle Book Sales: A great article for self-published authors looking to boost their book rankings. It’s a combination of methods I knew and methods I learned from Chandler Bolt’s Self-Publishing School.

That’s May 2016 in a nutshell. It’s been a whirlwind of activity since the graduation since my time has opened up. This upcoming Sunday will be my last track meet as a high school athlete.

As for what I’ll be doing for my business this June, here are some of the highlights:

#1: More Udemy Courses

I was not a fan of Udemy’s new pricing system. I saw my income drop, but now I’m back and ready to create more courses.

The thinking is that the revenue will continue dropping, but eventually that revenue will rise as the Udemy Staff predicted. I want my courses to rank on the top of Udemy’s search results by the time Udemy is back in its prime form.

To make up for the lost income, I am also putting my Udemy courses on SkillShare. I currently have one course on SkillShare which is doing well with zero promotion on my part. Someday I’ll have all of my Udemy courses on SkillShare. It’s simply another stream of passive income.

Right now I am in the midst of creating a podcasting course based on what I have learned throughout my journey. I’ll probably create an SEMrush course next.

#2: Blog Transformation

The changes I made to my blog are new. I changed my blog’s theme less than a week ago and am starting to see the power of SEMrush. I have been going through my content and optimizing it for hours so I can get more search engine traffic.

SEMrush is like SEO learning and implementation on steroids, but you won’t get a 50-game suspension.

The other big change I’m making on my blog is giving it a new homepage that looks something like Pat Flynn’s homepage:

Pat Flynn Homepage

I hope to have a home page like that for my blog in the middle of the month.

I don’t fully know what I will do for the sidebar yet, but I know it will look better when I am done.

#3: Guest Interviews

I am interviewing multiple people every week. I am getting as many interviews done in the summer as possible so I would only have to interview one guest per week during college.

While I would like to interview more than one guest per week, there are certain times when that can’t happen (i.e. the week of final exams).

That’s one of the reasons I am interviewing a lot of people in June. Interviewing people for my podcast will also expand my knowledge and allow me to explore new opportunities.

Podcasting seems to strike the perfect balance between exploration and sustaining your business. You sustain your business by interviewing the guests, and you also learn more by interviewing different guests.

My only regret about podcasting was why I didn’t start earlier. The podcast itself will get published before the end of the summer.

#4: More Landing Pages

During my exploration, I came across a fascinating article from HubSpot. Here are some of the facts from that article about landing pages:

Companies see a 55% increase in leads when increasing from 10 landing pages to 15 landing pages.
Companies with 40 landing pages get five times as many leads as companies with only 1-10 landing pages.
More landing pages equates to more search engine traffic

I didn’t need any more convincing. Since reading that article, I have created two additional landing pages. I aim to create at least 10 landing pages this month.

The more landing pages I have, the more opportunities I have to get leads. And leads are something that every marketer wants more of.

Even the people with email lists exceeding 1 million subscribers want more leads.

In Conclusion

May was a productive month, but I am expecting June to be a more productive one since it’s summer time.

Most of the work I did in May was for my podcast. I contacted guests, had to learn the art of podcasting within two weeks, and had to figure out how I would record the episodes.

The main reasons I was able to explore several new opportunities was because I took rapid action. In April, I would have never thought of changing my blog’s theme, using SEMrush, and starting my own podcast (let alone do everything else that I do).

The moment I thought of changing my blog’s theme, I bought the Genesis theme. The very next day, I was using that theme for my blog.

Purchasing SEMrush involved no hesitation. I heard about it before and knew it was a great tool. Since I knew it was great, I didn’t have to think about buying it. I just bought it and began taking action.

Before I had the chance to give up on my podcast, I sent five emails before I had any time to think it over. One of those people I emailed said yes. I was suddenly committed.

At that point, I emailed dozens of people. Most said yes while others said no. As more people said yes, I was digging myself deeper and deeper into the hole.

This was a good hole to dig myself deeper into. I was committed to podcasting and was forced to take rapid action.

If you set a close deadline for a reasonable goal, you’ll push yourself to take rapid action.

Thank you for reading my month in review. I hope you enjoyed it.

The 7 Essentials Of A Successful Online Business

May 27, 2016 by Marc Guberti 4 Comments

What makes an online business tick? It’s a question I have been asking myself for many years. In fact, it’s a question I continue asking myself today.

I am what people would call an expert, but the playing field is constantly changing. Live streaming is now hot. Buying backlinks stopped working a long time ago.

In the midst of a changing playing field, there are certain essentials that make up all successful online businesses. It took me a while to discover what these qualities are.

Through a lot of stumbling, I finally ended up discovering what these seven essentials are. The playing field will continue changing, but these seven essentials will be around for a very long time.

#1: Social Media

Every successful business has some type of social media presence. While few business owners can truly master all of the social networks, most business owners master a few social networks and use that knowledge to expand.

You don’t want to approach social media with the intention of mastering every social network right away. The way to master social media is to master one social network at a time. I only saw social media success when I focused most of my time towards Twitter.

That’s the main reason why Twitter is still my go-to social network. Since I mastered Twitter before I mastered any of the other social networks, my Twitter audience continued growing and I know how to interact with them.

It doesn’t matter which social network you choose to master. What matters is that you choose a social network to master and then grow your social media presence.

Once you master one social network, you’ll have the skillset to expand into other social networks. I first mastered Twitter. Now I have a strong presence on Pinterest, YouTube, Instagram, and Facebook just to name a few.

But it all starts with mastery of a single social network.

#2: Email List

The money is in the email list. It is the best method of communication you have with your audience for getting clicks and generating sales. Every successful online business owner has a big, targeted email list.

There are a variety of methods for generating an email list. Facebook ads, AdWords, and organic promotion are some of the key tactics.

However, the email list is the most important platform you have. That is why it is necessary to take your email list growth one step further.

The purpose of EVERY platform you create must be to grow your email list.

That means if you have a YouTube channel, one of your goals for that channel must be growing your email list. The same rule applies if you use live streaming, Twitter, Facebook, any other social network, or any other platform/opportunity.

Always think about growing your email list.

#3: Landing Page

The landing page is the page on your blog that you promote in order to get more subscribers.

If you plan on using YouTube to get more subscribers, promote your landing page at the end of your YouTube videos. But don’t stop with YouTube. Use any of your social media audiences you have built up to promote your landing page.

Promoting a landing page with a free offer is how you get more subscribers. The more optimized that landing page is and the more traffic it gets, then the more subscribers you will get.

The main focus of a landing page is to get more subscribers. You don’t want people to go on your landing page and then find a way to read your blog posts. That’s why for all of my landing pages, I don’t have a navigation menu.

The navigation menu would distract visitors with too many options and result in fewer subscribers.

The landing page’s only mission is to get the visitor’s email address. If you don’t have a landing page yet, you can create one with either Optimize Press or LeadPages. Both of these tools are awesome, so no matter which one you choose, you’ll have awesome landing pages at your disposal.

#4: Product(s)

Every successful online business features a few products. The training course or book is the most popular route that online marketers pursue. Creating your own book or training course is easy with an outline, and it doesn’t cost much money to create the product.

Depending on how you create the book or training course, it may not cost you a single penny.

That makes it easier for you to achieve an ROI. More importantly, it is these products that you must promote to your email list in order to make money.

You can also leverage affiliate marketing to boost your sales. Affiliate marketing is the act of you promoting someone else’s product. However, you need to create your own product eventually, and offering your product as a free bonus can dramatically boost your affiliate sales.

In a split-test, affiliate marketing legend Matt McWilliams discovered that including a bonus to one of your products for a price similar to the affiliate product could result in a 650% increase in sales.

So even if you rely on affiliate marketing for your income, it wouldn’t hurt to create your own product. You’ll make more money when you promote your own product, and you will get more affiliate sales by offering your product as a free bonus.

#5: Mentor(s)

If you are a newbie and don’t do anything I have mentioned in this blog post, then you must start here. Having mentors will make a HUGE difference between success and failure.

The right mentors can arm you with new knowledge and present you with more business opportunities. I have had several mentors who have been critical to my success.

And yes, reading blog posts from experts in your niche helps, but I’m talking about mentors who know you by name and offer advice specifically tailored towards you.

I have a few mentors like that. They know more than me in certain areas, and when the path gets a little fuzzy, I’ll email one of my mentors and ask for advice.

I’d rather get the advice right away then continue for weeks, months, or even years to discover the same knowledge that I could have received just by taking five minutes out of my day to write an email to one of my mentors.

You need to have mentors. Even if you are successful right now and don’t have a mentor, your success will only be amplified with the aid of a mentor.

#6: Resources

If you want to become successful, you must analyze successful people and learn from them. When analyzing successful people, one thing you should pay attention to is the resources that they use.

What social media tools are they using to get better results in a shorter period of time?

HootSuite Pro and ManageFlitter (RAM actions) are the two main tools that I use to continue expanding my social media presence.

These tools do cost me money as do the other resources that I use for my business. However, they save time while providing better results.

I don’t want to go too much into the time concept because that’s the next thing that you must have to build a successful online business.

#7: Time

The importance of time is right up there with the importance of having a mentor. Every minute you spend doing one thing is a minute that you can’t spend doing anything else.

So one must prioritize. You look at how you are using your time, focus on what is bringing you the best results, and then focus most of your time and energy there.

However, certain things get in the way. Scheduling social media posts, creating or finding pictures for your blog posts, and email outreach are some of the things that may get in the way of that one opportunity that brings in the most results.

Becoming more productive will allow you to use your time more effectively. However, there is one rule that even the most productive people can’t escape.

There’s only 24 hours in one day. And most of that time is spent eating, drinking, sleeping, and doing other things necessary for survival that have nothing to do with the business.

While this is a rule that affects all of us, there is also a workaround—outsourcing.

You can hire other freelancers to help you pursue your goals. By allocating the right tasks to freelancers, you will take the workload off your shoulders. I used to do several tasks each day that I have now outsourced to my freelancers.

I save a little over two hours each day. Those extra hours add up, and those extra hours are the reason I can get more stuff done.

In Conclusion

Building a successful online business is NOT harder than ever. There are different platforms constantly emerging, but the basic storyline remains the same. Have persistence, have mentors, have the desire, and put in the work each day.

Maybe a few years from now, something completely new is superior to live streaming. However, these rules for online success will remain intact and continue to serve as an effective guide.

How do you define online success? Do you have any tips for us? Sound off in the comments section below.