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membership site tips

6 Components Of An Effective Membership Site

April 13, 2014 by Marc Guberti 6 Comments

Over the years, membership sites have turned from experiments to giant revenue making machines. Some people make millions of dollars every month from their membership sites. More people than ever are trying to create their own membership sites because of the possibility of making a lot of revenue with a systematized process. In order to get more sales for your membership site and eventually have it systematized, you need to have these 6 components.

  1. Know your price and why you chose that price. A low-priced membership site ($19.99 a month to $29.99 a month) will get a big volume of sales while an expensive membership site (anything over $100 a month) will get less sales, but you will make a higher commission for every sale.
  2. Create a sense of urgency in your intro video. “The world is changing fast, and although there are thousands of “claimed” solutions out there, my membership site offers the real solution that you need for this problem. Here is exactly what my membership site is and has.” If you can explain that in a 2 minute introduction video, you will be able to get more sign ups.
  3. Have a membership site with a tiered price system. Many thriving membership sites have a tiered price system, and for the ones that do not have a tiered price system, chances are the person who created the membership site has multiple membership sites at different prices. Different prices will open your membership site to a wider audience. For $9.99 a month, people can get some of your content, for $19.99 a month, people can get all of your content, and for $49.99 a month, they get all of your content, access to a Facebook Group Page, and access to two teleseminars every month. The more options you give your potential customers, the better.
  4. Have the “Buy Now” button show up on the sales page three times. This is the ideal number of times for the “Buy Now” button to appear on your sales page while generating a lot of sales. Many people make the mistake of only showing the “Buy Now” button at the bottom of the page. However, this button needs to be shown three times so no one overlooks it.
  5. After you get the sale, have videos, PDFs, and teleseminars waiting. Once you get someone to buy access to your membership site, you need to have videos, PDFs, and teleseminars waiting for everyone. You want your members to know that their investment was worth every penny.
  6. Give your members a sense of direction. New members will have no idea what to do when they access your membership site. When new members see 50 different videos, many of them will have no idea where to begin. Others will freestyle, watch videos in a random order, and not get the best results from your training course. By giving your members an order (weeks, modules, lessons, etc) to view your content and introducing the content to your members in bite-sized pieces, your members will have a better understanding of what is going on.

Those are the 6 components for successful membership sites. What are your thoughts on the list? Do you have any additional tips about creating successful membership sites? Please share your thoughts and insights below.

 

Filed Under: Sales Tagged With: membership site tips

6 Reasons Why You Need A Membership Site

March 11, 2014 by Marc Guberti 8 Comments

Did you know that there are many advantages to having a membership site? Most people create products and only make money when the transaction takes place. However, membership sites are different. These are the 6 reasons why you should have a membership site.

  1. Consistent revenue with a gradual rise. This is the big one. Instead of hoping your products keep on making sales and you keep on seeing a profit, a membership site will bring in consistent revenue with a gradual rise. Imagine charging $49 a month and having 200 members. That’s $9800 every month! Products that don’t have a membership do not bring in this consistent revenue as often.
  2. There is less work on your part after the first year. During the first year of a membership site, you would have created the videos and content that went into the membership site. In future years, you will already have the product in place which will allow you to spend more time creating other membership sites and promoting the ones that you already have.
  3. Having a membership site is one of the seven traits of internet millionaires. The membership site also does a good job at laying out 5 of the other traits as well. Imagine how your life would change if you were making over $1 million every year.
  4. Membership sites give you the option to promote your other products. There are many people who give away free products just for joining the membership site. These people commonly give away their own books to all of their members. These people still get to make a profit, and being a bestselling author becomes a lot easier.
  5. You can build a community in the membership site’s forum. The first year is a challenging process because responding to other people in the forum may take up a lot of your time. However, the forum puts you as the #1 go-to expert, and the forum will eventually become a strong community. Then, members will be answering other member’s questions. Everyone ends up winning!
  6. You gain credibility. Imagine you met with two entrepreneurs. One entrepreneur says he has a lot of potential while the other says he has multiple membership sites and books. If you could only choose one, which entrepreneur would you choose to work with? Chances are you would choose the entrepreneur with multiple membership sites and books. These are also the kinds of decisions that big media outlets make before interviewing people.

Those are the 6 reasons why you should get a membership site. I am going to have my own membership site up before the end of the summer (about social media, of course). What will your membership site be about?

Filed Under: Sales Tagged With: how to become an internet millionaire, how to make money online, membership site tips

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I am a business freelance writer who writes for individuals, small businesses, and corporations. My content will help drive engagement and sales to your business. I have produced content for several companies, including…

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  • Westchester Business Journal
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