Marc Guberti

5 Secrets About Blogging That Others Don’t Want You To Know

August 12, 2014 by Marc Guberti 12 Comments

Blogging has become a complex art. What started as an online diary has turned into a way for people to build powerful presences on the web. Now over 150,000 blogs get created every day, and there are millions of blogs on the web. Some of these blogs have Alexa ranks under 100,000 while other blogs have no Alexa ranks at all. What’s the difference between the blogs getting thousands of daily visitors and the blogs that struggle to get one thousand visitors every year? The answer is these five secrets about blogging that others don’t want you to know.

The subscriber list is everything. Even if your blog is getting hundreds of daily visitors, you need to grow your subscriber list. Your subscribers are the ones who get emailed each time you come out with a new blog post, share your blog posts, and buy your products. Optimize your blog for subscriptions by offering free prizes and having a pop up show up on your blog.
SEO is overrated. I relied on SEO for over a year and saw small increases. These increases allowed me to go from 170 monthly views to 200 monthly views. When I focused more of my time on social media, I got the exponential traffic that continues to grow to this day.
You need to have your own product. Affiliate marketing is a great way to make extra income, but if you do not have your own product, you are not establishing yourself as an expert in your niche. In order to make revenue from your blog, you must have your own product in place. On a successful blog, the blogger’s products bring in far more revenue than advertisements. Some of these successful bloggers don’t have advertisements at all.
All social networks are important. You want to offer as many sharing options for your blog posts as possible. The only reason I now include pictures in my blog posts is so other people could share my blog posts with Pinterest. Make it as easy as possible for others to share your blog posts on as many powerful social networks as possible.
Big social media audiences look really good. We have a natural tendency to believe that the person with the bigger audience is more credible than the person with the smaller audience. The power bloggers also happen to have big audiences on social networks, and those big audiences allow their content to spread while boosting their credibility.

The beans have been spilled, and the methods to grow your blog are right here. What are your thoughts on the list? Do you know any additional secrets about blogging? Please share your thoughts and advice below.

7 Ways To Turn Your Facebook Fans Into Email Subscribers

August 12, 2014 by Marc Guberti Leave a Comment

Did you know that two-thirds of Facebook marketers are either uncertain about whether their methods are working or don’t even believe in their methods? That’s a big portion of marketers, and that’s because most of them are making the same mistake. Chances are you are making the same mistake with your Facebook page that a majority of other Facebook marketers are making. Advertising is a great way to promote your Facebook Page, but then what? Getting a bunch of likes is not the answer, and only 1 out of every 6 people will see your Facebook Page posts. The answer is turning those fans into email subscribers. Here are seven things you need to know so you can make that happen.

Host a giveaway on Facebook. When you host this giveaway on Facebook, you need to make sure that the only way for a person to win the prize is by subscribing to your blog.
Promote a free product. This free product needs to be enticing. In addition, it must only be available to the people who enter their name and email address in a form.
Post valuable content. Posting valuable content will allow you to spread on Facebook. By spreading on Facebook, more people will learn about you. Then, by implementing the other tactics, you will be able to get more subscribers.
Engage with your fans. Engaging with your Facebook fans is the key to your success. Engaging with these fans will allow you to have longer conversations and build stronger connections. This engagement will encourage new fans to have conversations with you, and if you have good conversations with your fans, those fans will become your subscribers.
Offer discounts. Discounts encourage people to buy products. Some people only buy a discounted product because they save money. Some products that people buy for a discount never get used, but buying a product at a discount makes a customer feel smart at the moment. People must be required to subscribe to your blog in order to take advantage of the discount.
Give subscribers access to a private FB group page. A private Facebook group page allows you to connect with more people, and it is a free prize worth winning. Only give your subscribers access to a private Facebook group page.
Share customer testimonials. Some people subscribe to bloggers who provide valuable content. Providing customer testimonials will prove to your Facebook fans that you provide valuable content. Posting testimonials will encourage more people to subscribe to your blog.

Your email list is the most powerful list you have. You can promote your products and blog posts to the people on that email list. If you have 100,000 people on your email list, and a tenth of one percent of those people buy your $2,000 product, that’s 100 sales (and $200,000 extra in your pocket). What do you do to grow your email list?

4 Ways To Increase The Life Span Of A Tweet

August 11, 2014 by Marc Guberti 4 Comments

On Twitter’s news feed, it is easy for a tweet to lose importance. Within a few minutes, the tweet that was once on the top of people’s newsfeeds is no longer to be found. The only way to view those types of tweets is to view the person’s profile and scroll down until the tweet gets discovered.

There is no such thing as the immortal tweet. Even Ellen DeGeneres’ famous selfie at the Oscars is not an immortal tweet. Although there is no such thing as an immortal tweet, you can increase the life span of your tweet. Here are four ways to do that:

Pin your tweet to the top of your profile. Pinning your tweet to the top of your profile will ensure that more people see it. My recommendation is that a tweet only stays pinned on the top of your profile for 1 week so you can have a variety of tweets pinned to the top of your profile.
Make your tweet something that others would want to retweet. In order for your tweet to have a better life span, it needs to spread on Twitter. In order to spread content on Twitter, your tweet needs to be something that others would want to retweet. Is it a motivational quote, a valuable article, or something else? Regardless of what that tweet is, it needs to be something that your followers would want to retweet.
Embed the tweet in a new blog post. As your tweet is about to become forgotten, you can write a new blog post that has the tweet embedded. In most cases, it takes longer for a new blog post to get forgotten than a new tweet, and by promoting that tweet in the new blog post, your tweet’s life span will increase.
Get more targeted Twitter followers. The bigger your audience is, the more powerful that audience will be in spreading your content. Power to the people! I almost forgot to mention these methods you can use to get more Twitter followers.

By increasing the life span of your tweet, more people will be able to see that tweet, and your content will spread across the powerful platform. What are your thoughts on the list? Do you have any additional tips on increasing the life span of your tweets? Please share your thoughts and advice below.

5 Ways To Improve Your LinkedIn Profile

August 11, 2014 by Marc Guberti 6 Comments

Many people visit your LinkedIn profile before they decide whether to connect with you or not. People look at your profile to decide whether they are going to send one of their 3,000 invitations for you to connect with them. That means your profile needs to look nice and spiffy to bring in more connections. So how does that happen? How can your profile attract people and get them to connect with you? Here are five ways to do that:

Make sure your picture on LinkedIn is professional. Although not recommended, you could possibly get away with an unprofessional picture on Twitter and Facebook. LinkedIn is completely different. It is a social network in which professional business people connect with each other. Make sure you are wearing a tie and buttoned down collared shirt and having someone else take the picture so your LinkedIn profile shines.
Write a longer bio. Your bio represents who you are. If you have a short bio, visitors may believe that there is not much to know about you. Having a long bio tells your visitors that you have an interesting life and numerous accomplishments.
Have a blog. There are more reasons than ever to have your own blog. Having a blog gives you your own home on the web and boosts your credibility. It seems as if more people and organizations on LinkedIn than ever have their own blogs.
Have your own products. Having your own products is another way to make you look professional. A product tells people that you have enough expertise to create a product out of it. If you don’t have your own products, create them.
Include your location. It is okay for people to know what city you live in. People are shy of sharing their location because of the potential risk. You are still safe by sharing the city you live in. The only way someone could pinpoint your exact location is if they knew your address which is something that should not be put on a LinkedIn profile (unless the address is for a business). Including this in your LinkedIn profile will allow you to connect with people nearby, and you will appear in LinkedIn’s search engine more often.

Those are the five ways to improve your LinkedIn profile. Which methods on the list are your strengths and which ones are the weaknesses? Do you know of any other methods out there to improving a LinkedIn profile? Please share your thoughts and advice below.

I’m On A Mission To Change The World By Empowering One Teen At A Time

August 10, 2014 by Marc Guberti 10 Comments

Teenager Entrepreneur

For a very long time, there were many things that I did not take as seriously as I do now. I did not take my Twitter account or blogs seriously until I went into what I call the grow your powerful presence on the web niche. It was at that moment when I started to consider taking blogging and social media very seriously, and then it took off.

For a very long time, I did not take my expertise seriously either. I published my first book later than I would have liked. Then, I published a few other books but never decided to promote them. In addition, I never thought of creating my own training course even when the tools to do such as Udemy and Optimize Press were staring right at me. Now I promote those products often (especially on my blog’s sidebar).

I have over 100,000 Twitter followers, over 100,000 all-time blog views, and aspire to make a six figure income very soon. However, after looking past all of the numbers and being able to see the big picture, I have a new aspiration as well. This aspiration is the most aspiration I have ever pursued, and it may very well be the most important aspiration I pursue in my entire life.

I want to change the world.

Sure, there are plenty of ways to change the world. Steve Jobs changed the world with Apple’s high quality products while Mark Zuckerberg changed the world by making communication easier than ever. There are more examples throughout history of people changing the world, and I want to become a part of that history. In particular, I want to become a part of that history by transforming teenagers into entrepreneurs with their own thriving products, services, and businesses.

The biggest reason why most people are unable to unlock their potential is because they get trapped in the status quo. Many people believe that they cannot pursue their dreams until they get out of college. By that time, these individuals want to live on their own and go for the short-term money by joining the status quo, entrepreneurialism’s Darth Vader. Many of today’s entrepreneurs get out of the status quo in their 30’s or 40’s, but most people stay in the status quo because it is their only option.

What is the solution to this problem? Is the solution to go to a good university or just spend more money on lottery tickets? Absolutely not. No matter how good a university is or how many lottery tickets you buy, that means nothing unless you have the right mindset. Some of the people who graduated Harvard, Stanford, and the other prestigious universities ended up becoming billionaires (there were a lot more millionaires though). However, there were some people who graduated from these schools that currently cannot find jobs, are in debt, or have a combination of the two. The people who did get jobs may be good wage, but they are still stuck in the status quo with no control over their schedule.

I want to stop that from happening. I want to live my life the way I want to live it, and there is no reason why someone or organization should stop me from doing that. I should be able to take a four week vacation, work on my own schedule, and change the world.

That is the main reason why my brother and I founded Teenager Entrepreneur, a business that empowers teens with the knowledge they need to be successful at a young age. In less than a week, our students were able to go from the typical teen to teens who create their own products and frequently add new content to their blogs.

I’m sure it is easy to find an inspirational quote like, “It’s never too late to start,” on the web. The next book I was going to start writing would have been Twitter Domination, but I am bumping that book back for that exact reason. The next book I am going to write is It’s Never Too Early To Start, and the message I am going to convey in this book is that any teenager can become successful.

There’s no release date for It’s Never Too Early To Start yet, but when it comes out, it’s going to create a ruckus and redefine what is possible for teenagers around the world.

5 Things Your Competitors Can Teach You About Social Media

August 10, 2014 by Marc Guberti Leave a Comment

In the thick waters of competition, many people want to do everything in their power to ignore the competition. Every competitor is rushing so quickly to rise above the other competitors that they forget to look around. Believe it or not, there are many things you can learn from your competition, and there are five things you can learn about them from social media.

How to get more followers. Your top competitors are getting more followers every day than the average people. Chances are these competitors know a trade secret that few people know about. You can dig for articles about them on the internet to find out their secret method, and it works. As you become better at picking up on social media strategies, you will not need to search through as many articles. I know exactly how people get 1 million likes on Facebook, but it involves a lot of advertising.
How to get more engagement. We have all learned at some point in our lives that some social media posts are better than others. Some of your competitors are getting more engagement than others. The competitors who are getting the most engagement are the ones you need to look at carefully. How are they putting it off? Is a giveaway the answer, a powerful article, motivational quote, or something else?
What kind of content to post. All you need to do for this part is browse through your competitors’ timelines. When you browse through these timelines, pay special attention to the posts that get the most engagement. Do they have anything in common? If so, then that’s something you need to replicate.
Which social networks to use. Some of your top competitors will have their strongest presences on the same social network. Pinterest is a great place for jewelry stores and tech gadget sellers. You can grow a presence on any social network for anything, but some social networks allow you to speed up the growth process based on users’ interests.
How the audience engages. By looking at your top competitors, you will see how a targeted audience engages with them. By knowing how an audience engages, you will be able to provide the type of content that encourages those people to engage with you.

Competitors are constantly striving to push each other down and move up in their stampedes. However, if one person takes some time to analyze the leaders of the stampede, that person will be able to develop the same mindset and implement the same tactics as the leaders. Soon enough, that person will move closer to the front of the stampede, not the ones who constantly try to push each other around.