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3 Steps To Ensure You Follow-Up With Anyone

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The follow-up…a wicked creature that puts our memory and prioritization skills to the ultimate test.

Not now, but later…and a very specific later.

Mess up or forget, and you might not get a second chance.

Dig through your inbox like a junk draw, and you might find a follow-up request from one year ago. Ugh!

Being asked to follow-up isn’t enjoyable. We crave instant gratification, and in a world that says, “Follow-up,” we’ve got to put the instant gratification on hold.

Following up with people at the right time is an essential skill to master. It leaves a solid impression that can open the door to more opportunities.

With that in mind, here are three ways that you can ensure that you’ll follow-up with anyone who asks you to follow up with them.

 

#1: Set A Reminder On Your Smartphone

If you’re like most people, you spend more time with your smartphone in your pocket or in the same room than time sleeping in your bed.

We’ve become attached to our smartphones, and we can use that to our advantage.

Each smartphone comes with a few apps. One of those apps is the reminder app.

Whenever someone asks that you follow-up with them, set a reminder to follow-up with that specific person on the specific date they asked you to follow-up with them.

This is by far the best tactic of the three, but this isn’t the only one you should utilize.

 

#2: Get Active On Their Social Media

Grant Cardone knows who I am. Why is that? I’ve been trying to get him on Breakthrough Success since Summer 2017.

I had a brief email conversation with Grant and some back-and-forth with his assistants. I’ve been setting reminders on my iPhone to ensure I reach out to the right people at the right time (this is still in progress).

But someone like Grant Cardone gets so much interaction each day that it’s hard to keep up. We’re talking about a guy who gets over 100,000 views for his IG TV video 5 hours after he publishes it…

And that’s just one post. We’re not even talking about other social networks or his inbox. Think about how many people are reaching out to Grant and requesting an interview or something else.

It would probably take more than a day for him to read every email or comment he receives today. And people like Grant also get super busy with new products and opportunities.

I bring this up because these kinds of people are some of the people who may ask you to follow-up. If you set your reminder and reach out 6 months later as told, it’s going to feel like a re-introduction for the other person.

To mitigate this effect, I go on social media and engage with their content.

I like and comment on many of Grant’s posts. He’s liked some of my comments and even replied to some of them. Sadly, I couldn’t find a screenshot of these exchanges, but I did find one I had with Lewis Howes…another great person I will have as a guest on Breakthrough Success someday.

 

I bring this up because if you engage with people on social media, they remember who you are.

If they remember who you are, the follow-up becomes much easier. When you do follow-up, they know who you are and don’t have to scroll through all of the previous emails to remember (something that few high profile people have the time to do).

 

#3: Network With People In Their Networks

The easiest way to get on my mom’s good side is if I say you’re a great person, and then when you meet her, you’re still that same great person.

It’s a different dynamic if I reach out and make that kind of a recommendation.

In business, it’s no different. In between now and the follow-up date, you can reach out to people close to the person you’re following up with.

Let’s say you wanted to meet up with Mark Cuban from Shark Tank. If he says, “I’m interested. Let’s follow-up in six months,” you can follow the first two tactics we covered earlier.

However, what if, during those six months, you reach out to all of the other sharks from Shark Tank and they all like you and go on your podcast.

Now you have more leverage with Mark Cuban. You can mention in the follow-up that you’re friends with the other sharks, and they might recommend you to Mr. Cuban.

While this is an unlikely scenario since all of the sharks are super busy working on their businesses and others, it adds meaning to the concept.

A more plausible route would be to build relationships any existing partners, brand ambassadors, assistants, and former employees of the person you’re reaching out to.

Having those people in your network serves as validation. It’s like reaching out to me and saying Seth Godin thinks you’re awesome and you had my brother on your podcast. Seth Godin has been my role model since the very early stages of my entrepreneurial journey.

And if you do something good for my brother first, you’re getting moved up higher on the priority list.

 

In Conclusion

The more you personalize your emails and the relationships you build from now to the follow-up, the more likely you are to get a positive response.

Depending on who you reach out to, it can take time for the relationship to reach new levels. Almost two years later, I haven’t given up on having Grant as a guest on the show.

Our relationship has grown during these two years. It’s just that in between world tours and organizing one of the biggest business events in the country, he has to be careful with how he uses his time–and with all of the engagement he gets, that means turning down some really good opportunities.

What are your thoughts on these follow-up tactics? Do you have any questions for me? Sound off in the comments section below.

The Biggest Lie Entrepreneurs Tell Themselves…

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One of the biggest myths people keep telling themselves is that they don’t have enough time.

Have I been guilty of this in the past? Absolutely.

But we all have the same 24 hours in a day. It’s more than enough time to get our work done if we use those hours correctly.

In this video, I’ll share the mindset you need to have so you feel like you have enough time and how to get more productive.

Get my entire Free + Shipping Book Funnel For Free:
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PODCAST:
https://marcguberti.com/breakthrough-success-podcast

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Just Listen To Me And Hire A Business Coach

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I don’t force people to do things. I recommend tactics people can use to grow their businesses. However, if I could force you to do one thing for your success, I’d force you to hire a business coach.

Hiring a business coach represents an investment towards yourself and your brand. Some people don’t see the merit behind hiring a business coach when all of the information they’ll share with you is accessible on the web.

The first business coach I hired helped me grow my podcast (Note: only hire business coaches who specialize and have seen massive success in the area you wish to master). He shares a lot of great insights in each of our calls. One piece of advice he had for me was to incorporate music into the intro for each episode.

I already know it’s important to have music in my intro. While my podcast coach shared plenty of insights I never knew before, there were other insights he shared that I already knew (to be honest, I only knew about 10% of the insights he shared before I hired him. Most of the stuff he says is new to me).

Back to the main point. I knew X was important, but I did not do X. When you’re making a monthly payment to a coach and jumping on multiple calls, your productivity spikes. I quickly found music for my intro and also the closing for each episode.

In fact, I’m making a major revamp to Breakthrough Success episodes very soon. They’ll come out much smoother and be jam packed with the value you’re used to. Also, the music choice was a very special one for me to make. I’ll have to talk about the music choice in the future.

 

Pick The Right Business Coach

I’m not telling you to hire the first business coach you come across. Only hire a business coach who has achieved the same results you wish to achieve. If you want to make a 6-figure income, hire a business coach who makes 6-figures doing what you do.

The more you invest in your business coach, the more committed you’ll be to taking action. Combine that with the business coach guiding you towards optimal actions that will move you forward, and you have a winning formula. This is the dynamic that comes forth between a business coach and the client.

You’ll need to do a lot of looking before you come across the right business coach. I recommend you keep your eyes open even if you’re convinced a business coach won’t work for you. I found my first business coach because of Breakthrough Success. I interviewed him on the show before I hired him.

If you pick the right business coach, the extra work you put in will yield a significant ROI that at the very least pays off all of the coaching payments. Never hire a business coach unless you can see how that business coach can make you all of your money back and more and/or make your life significantly better.

I know that for some people, making more money means a significantly better life, but I mention that for everyone because there are some coaches who specializes in non-revenue generating activities that are still important (i.e. work-life balance, relationship coach, etc.)

 

Ask Questions

When you contact a potential business coach, ask them several questions. What are their expectations for you and how much better off can you be in a few months? Most business coaches will say they can’t guarantee results and that it’s different for each person, but you can get a past client’s success story.

A success story from one of my podcast coach’s clients sealed the deal. I saw the potential for myself to be the next success story, and I didn’t want to turn down the opportunity to reach significantly more people with Breakthrough Success.

I recommend coming in with 3-5 questions. That way, it’s enough questions to learn how the business coach will help you, but it’s not too much to overwhelm that coach and get no response (business coaches usually have their inboxes filled to the brim).

 

Don’t Stop At One

Hiring a business coach is a great step towards success. If you want to achieve monumental success, you’ll need to hire multiple business coaches. That’s multiple incentives for you to take action and people telling you the right actions you need to take right now.

The entrepreneurial lifestyle can get overwhelming at times, and business coaches will keep you on the right track. Most people I’ve come across in person and by reading books recommend having anywhere from 2-3 business coaches. I’d only recommend hiring an additional business coach when you’ve made your ROI from the first business coach you hired.

You may also have to fire a business coach even if that individual has helped you move forward. We’re good at firing people when they don’t do their jobs. Just look at the payments heading that person’s way, and ask yourself if you can justify that person continuing to receive your money.

However, it’s much harder to fire someone doing a good job. Sometimes you’ll have to fire a great business coach when that person has helped you achieve what you wanted to achieve. By firing one business coach, you’ll make room for another business coach.

With that said, if a business coach continues to significantly help you, then you should continue working with that person. However, understand that as your interests change, you may have to fire a business coach who helped you in the past to hire a business coach that better aligns with your new interests.

 

In Conclusion

No one will know everything about a single niche. Some people may get close in their respective niches, but no one gets to know everything. To expand your knowledge, you can read books, watch training courses, listen to podcast episodes, and even hire a coach.

But if you actually want to implement what you learn, and implement the right actions instead of random actions, you’ll need a business coach. Books, training courses, and podcast episodes can inspire you and expand your knowledge. Effective business coaches get through the information overload and guide you towards the right actions that will move you farther at the fastest pace.

What are your thoughts about hiring a business coach? Do you have any recommendations? Do you have a question for me? Sound off in the comments section below.

Why I Hire Employees Before I’m Ready

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I frequently hire employees before I feel ready. In fact, I often hire new employees not being fully sure if I can pay them. This is why I usually go for a part-time route. If something bad happens, I can decrease hours or pause the contract but not terminate it.

However, that rarely happens, even when I don’t feel ready upon the hire.

The truth is that you will never feel ready to hire your first few employees. As you hire more employees and generate more income, you may feel ready to add several employees to your team at once.

So why do I recommend hiring employees before you feel fully ready? You’ll learn why in this blog post.

 

This Is An Important Skill

Building your team is vital to your success. Learning how to hire the right employees will allow you to make better decisions in the future. You need to practice making these types of decisions now so you can make the right decisions when you’re ready to significantly expand.

Every successful entrepreneurs reaches the point of massive delegation. There are many tasks that are necessary for the company’s survival but not for the CEO’s to-do list. Delegating tasks within your business will help you advance to the next level.

 

Another Reason To Make More Revenue

If you want to achieve something, give yourself as many reasons as possible to achieve it. If you add more people to your team, you have two new reasons:

  1. Make more money so you can pay for the new employees
  2. Make more money so you can help your employees pay for their living expenses

I don’t take any hiring or firing lightly. It’s a big moment when you realize that you are someone’s primary source of income. You want to perform better so your team can pay for their food, homes, and other essentials.

I almost always make more revenue when I hire someone because of the extra time and boosted impact of my success on others.

More Time To Generate More Income

Hiring an employee to take on various responsibilities within my brand gives me more time to pursue the most profitable activities. I can also explore new opportunities that I wouldn’t have had the time to pursue.

Without delegation, I would have never started the Breakthrough Success Podcast or hosted two virtual summits which each had over 50 speakers. Delegation makes more possible, and when you explore other areas, you find tasks within those areas that you’ll soon need to delegate.

 

Better Life-Balance Possibilities

While it’s not my style, if I needed to, I could outwork almost anyone. I’d strategically split my exercising routine to several 5-10 minute bursts instead of running for at least an hour.

My preferred style is to strike an overall balance. On some days, my only break is going out for a run. On other days, I literally do zero work. Last year, I took a two week vacation that actually felt like a two week vacation. I did virtually zero work during the day.

All I did was interact with my social media audience and schedule some prewritten emails for an affiliate launch. For two weeks.

I’d be very bored if I only had to work four hours each week, but I want that luxury for moments when I want to use it.

I work hard and play hard, and delegation allows me to capture the best of both worlds. I know that I have to continue putting in the effort to keep this lifestyle going, and this desired lifestyle motivates me to work harder when I’m working.

 

Expand Your Thinking

People spend so little time expanding their thinking. I’m not expanding my thinking as I write this blog post. I am thinking of specific words, sentences, and ideas that will add value to this blog post. I’m not thinking about my Instagram strategy right now. It’s something I want to address, but I can’t right now.

That’s because I’m writing this blog post.

That same example holds for virtually any activity. You can’t think about X when you’re doing Y. It just doesn’t work that way. If you attempt it, you’ll produce mediocre work on Y and have a clouded mind about X.

In order to expand your thinking, truly freely, you need to pause everything you are doing. No interaction or active task. Just you, pieces of paper, and a trustworthy pen or pencil. That’s what you need to expand your thinking. When all of those opportunities present themselves at once, I can plan out my Instagram strategy.

Most people never reach that moment because of all of the tasks they need to do. There’s always something.

You can always schedule social media posts. You can always optimize the ad. You can always write another blog post.

There comes a time for doing, but there’s also a time for expanding your thinking. I’ll have some workweeks that seem like they’re only four hours. However, I’ll spend much more than four hours of those weeks thinking and contemplating my next moves.

I go as far as to have a Think Day every once in a while. I literally do nothing for my brand but think of ways I can advance it the next time I’m working. I look at opportunities I wouldn’t have even considered in the hustle and bustle of today’s world.

It’s great to hustle, but you need to occasionally remove yourself from the hustle to take a satellite view of everything you’re doing. With that satellite view, you can see what you’re doing right, what needs to be improved or eliminated, and what opportunities you need to explore next.

 

In Conclusion

In the short-term, hiring an employee will take up your time. You need to find the right person and filter out the wrong fits. Even when you find the right person, you need to train that individual.

You can’t assume that the employee will flawlessly perform the task. You’ll need to frequently communicate, especially in the beginning. Only after this process will you see the long-term benefit.

You’ll have more time to pursue more important areas in your brand. You’ll have a better work-life balance.

The most successful people are long-term thinkers. It’s why Amazon is so successful. While it’s easy to look at their success and think they were always like that, it actually took several years before Amazon even broke even.

Anytime it looked like Amazon would finally break even, Jeff Bezos decided to invest for the long-term and continuously sacrifice the short-term. That’s why Amazon may become the first trillion dollar company.

You may not report a net loss of $39 million. However, you can learn from the most successful entrepreneur right now.

Making the move towards delegation is an example of long-term thinking. There may be some bumps, but hiring employees will open up more time and boost effectiveness.

For instance, I had no idea how to optimize Amazon Ads. That’s why I entrusted a service to help me create and optimize Amazon Ads for one of my books.

What are your thoughts about hiring employees? Do you have any tips for us? Do you have a question for me? Sound off in the comments section below.

How To Use Facebook Groups To Grow Your Business

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Facebook advertising is one of the best forms of advertising ever available to business owners. It’s no wonder that most business owners think about growing on Facebook as nothing more than optimizing Facebook ads.

Yes, ads are powerful, but they are not the only viable way to grow your business on Facebook.

Enter Facebook Groups, a very old but seriously underrated feature on Facebook. In a group, you can interact with people who share specific interests. Get in the right groups, and great things happen.

But before we can approach using Facebook Groups to grow our businesses, we need to plan our approach.

Set Goals

The first step to approaching Facebook Groups is to set goals. What do you wish to gain from your experience? How do you wish to help others?

Getting clear on what you want will allow you to spot more groups that would be a good fit. I want to join groups that help me land guests for my podcast, get on more podcasts, and land speaking gigs.

I don’t just join any random Facebook Group. I join groups that help me achieve at least one of those three key objectives.

You need to set your goals before you consider joining a Facebook Group. Action without clear goals leads to misdirection and untapped potential.

Find The Right Groups

Once you set clear goals, the next step is to find the right groups. Search for groups on Facebook and look for active groups in your desired area.

Let’s say you want to become a better blogger. In that case, you’d look for blogger groups on Facebook and join them. However, you don’t want to join the inactive groups.

Facebook makes it very easy to determine the level of activity within each group. You’ll ideally want to join groups where new posts get published every day. Daily posts indicates an active group.

Participate

Once you find the right group, it’s time to participate. While lurking around in some groups will help you achieve your goals, putting yourself out there is more powerful…100% of the time.

You can ask your own questions and answer other people’s questions. You can get immediate feedback on what you should and shouldn’t do. You can test out your ideas to a small group to determine which ideas would work well with your targeted audience.

Make it a goal to post at least once per day in any of the groups that you are in. Chances are you use Facebook every day. Make some of that time productive.

Create Your Own Group

Joining other Facebook groups and participating in them will give you a better feel for the process. When you’re ready, you should start your own Facebook Group.

Facebook Groups are one of the most underrated features available to Facebook. While their ads work really well, you can optimize a group to work just as well if not better than Facebook ads.

It’s difficult in the beginning to grow the group. But once you show some effort on your side, Facebook will use its leverage to promote your group to more people.

Promote your Facebook Group to any of your existing audiences. Tweet about it, tell your Instagram followers, email your list about it, and promote it through any other means. Getting friends to help spread the word is another important promotional tactic.

They know people you don’t, and growing your Facebook Group through virtually any means will put you on Facebook’s radar in a positive way.

Managing Your Group

Success is not final and failure is not fatal. To rise above failure, you must change your input so you get different outputs.

To preserve a successful Facebook Group, you need to manage it well. Managing the group means the following:

#1: Ensure Members Follow The Rules

Every Facebook Group has a set of rules. These rules are designed to provide a better experience and dissuade spammers from joining the group.

If someone does break the rules, you must take swift action. If someone promotes their Facebook Group in your group, and that’s against the rules, you need to delete that post within 24 hours and issue a stern warning to that person. If you clearly stated this was a rule, you can issue the ban right then and there.

#2: Engage With Members In The Group

There’s more to managing your Facebook Group than policing your members. Members enjoy it when the group owner takes some time to engage with their posts.

If your members are actively posting, reward this behavior by jumping into the conversation. Whether it’s something as easy as a like or slightly more detailed as a comment, your members will feel appreciated if you initiate this level of engagement.

#3: Post In The Group

You constantly set the example for all members in your group. If you don’t post often, your members won’t post often. In the beginning, you need to post once per day to make other members realize they can do the same.

Turn some of your posts into questions. Ask for a tactic or recommendation. Get more members more comfortable with contributing more activity in the group.

If you stick with it long enough, this high level of activity will soon generate itself. Remember that you set the culture within the group. If you become inconsistent before the group takes off, you’ll rarely see another member post in the group.

#4: Encourage People To Post

Each of your posts is designed to get more people to post in the group. People will fill in the gaps if they see a benefit.

In other words, why would someone want to post in your group in the first place?

I joined the Podcast Movement Facebook Group to learn more about podcasting, find guests, and land more interviews. When I asked my first question, past members were quick to respond with very useful information.

Their responses cut my episode storage costs in half. Now I post something into the group every week.

Providing more benefits like those will encourage more interaction within the group. Even if you’re the only person answering questions in the beginning, you’ll encourage more people to post questions and share their answers.

In Conclusion

Facebook Groups are one of the most underrated features on social media at large. Utilizing them will take time, but once you generate the initial momentum, Facebook will start generating more momentum.

As long as you continue to drive engagement within the group, Facebook’s momentum will seem to continue forever.

What are your thoughts on leveraging Facebook Groups? Do you have any tactics for us? Do you have a question for me? Sound off in the comments section below.

How To Promote Your Brand During Industry Events

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To succeed in business, you need to constantly perform at your best. The better you promote yourself, and the more people you connect with, the more your brand will grow. We’re good at promoting ourselves online. Use social media, grow an email list, and interact with people. Promoting your brand during an industry event is completely different.

Industry events are different because of their structure. You have a limited time window to learn from speakers and connect with attendees. Within your limited time, you need to build relationships that will continue after the event.

Promoting your business is much easier if you are the speaker at a industry event. As an attendee, it’s more difficult.

Regardless of whether you are a speaker or an attendee, the insights in this article will give you a leg up at the next industry event you attend.

 

Determine Your Objectives

Determining your objectives revolves around this question:

What do I want to get out of this event (other than learning from speakers)?

Do you want to recruit more affiliates for your upcoming launch? Do you want more clients? Are you looking for a coach? These are some of the questions you need to ask yourself as you ponder the primary question.

Without determining your objectives, none of the other tactics in this article will carry any weight. Determining your objectives is the first step to achieving them.

 

Meet Up With The Right People

When you walk into an industry event, you’ll be walking within a sea of people. Not all of these people are equally important for your objectives. Some people are more enthusiastic than others to hire a coach. Some people are downright negative, and you need to get out of those conversations as quickly as possible.

The event’s structure will make it easier or more difficult to meet up with the right people. If an industry event has many presentations, you can attend the presentations where more of your potential clients will be.

Let’s say you coach people on launching and scaling a successful podcast. You can either go to the presentation about podcasting or the presentation about Twitter.

Go to the presentation about podcasting, connect with people before it starts, and then connect with more people after the presentation.

If presentations are not segmented in this fashion, arrive earlier than usual and talk with the other early birds. The early birds are usually some of the most determined attendees at the event.

Even if these people aren’t the right people for your coaching, affiliate program, or anything else, chances are they know a good fit.

 

Talk With The Speakers

If you go to an industry event, you owe it to yourself to talk with the speakers. Getting on these individual’s radars will open the door to more opportunities in the future.

This is how some of my best friendships with top players in my industry get formed. I watched people like Seth Godin, Mike Michalowicz, and Ramon Ray deliver awesome presentations multiple times. I interacted with all three of these marketing legends multiple times.

You only get that level of interaction and friendship by continuing to show up and interacting with the speakers. If you want to take this specific tactic to the next level, you can follow a speaker around to multiple locations.

Just make sure you can go up to the speaker and say what you were able to implement from the previous speech.

Influencers appreciate it when you consume their content and pay attention to their brands. They love it when they hear people say, “This is what you taught me…and this is how I applied it to my business.”

 

Make A Profit From The Event

Have you ever wondered why people are willing to spend hundreds or even thousands of dollars for a single ticket at an industry event? Most people view these events as opportunities to learn from the leaders and interact with them.

Savvy marketers view these industry events as a way to make more money. The moment I graduate college, I’m going to more events like Social Media Marketing World regardless of whether I am a speaker or an attendee.

Tickets cost anywhere from a several hundred to over $1,000 depending on when you get them. At an event like this, I would build relationships with people and hope at least one attendee becomes a client.

The lowest I charge for any of my services is $497/mo with a 6-month commitment. That’s $2,982 in six months—way more than the price of a Social Media Marketing World ticket.

And that’s if I just get one client for my lowest-priced service.

But an event like Social Media Marketing World attracts thousands of social media marketers, so if I only got one client from SMMW, I definitely did something wrong.

 

Practice Your Pitches Beforehand

The second worst time to start practicing is on the day of the event. The worst scenario is to not practice at all.

If you can’t effectively communicate with attendees, you won’t achieve your objectives. No matter how great your product is, you won’t get affiliates if you don’t effectively communicate.

I advise practicing every day for moments like this. Getting in front of the mirror helps some people, but I don’t see the need. As long as you continue practicing your pitch, you’ll give a better pitch when you need to.

Start with practicing your various elevator pitches. Various elevator pitches?

One person would be a great guest on your podcast. Another person would be a great client. Each person gets a different pitch.

You don’t tell the potential guest about your coaching services. You don’t focus your conversation with the potential client about your podcast.

As an added bonus, you can practice the pitch with someone. Make your pitch, and have your partner control the rest of the conversation.

How will you react when your partner says, “This works”, “This isn’t for me right now”, or something similar?

How will you handle questions like “What’s the price?” and “What’s your podcast all about?”

Don’t just get a partner who listens to your elevator pitch. Ask that partner to get actively involved and ask questions as if this wasn’t a rehearsal.

 

The Post-Event

This is where the magic happens. You’ve gone back-and-forth between sessions, attendees, and speakers. Understand that everyone else at the industry event followed that same schedule.

A day after the event, everyone begins to play catch up mode. People respond to emails, address backlogged tasks, and do everything else that they missed.

But during this time, many people are catching up with their inboxes. You need to get into the attendees’ and speakers’ inboxes during this time.

Continue the conversation you were having before. This email will be different depending on who you were talking to. You may decide to send a potential client a link to schedule a free 30 minute call. You may provide a speaker with a link to schedule a time to appear on your podcast.

For people you want to know better but don’t have a call-to-action for, you can simply email them and mention the following:

How great the event was (great practice for any post-event email)

How much you enjoyed meeting the person and/or learning from them

To help you with this process, write some notes on the back of every business card you receive. Write what you and the other person just discussed and some points you can bring up during the post-event conversation.

What were the topics you discussed? Did anything personal come up from either side? Did this person have a kid, upcoming birthday, or anything else? Who’s their role model? You won’t know the answers to all of the questions like these. Knowing the answer to a single one will allow you to write a more personalized email.

 

In Conclusion

Why would I write a blog post about industry events when I rarely attend them? The answer is that I set a goal to attend a few industry events in 2018. I’m going after the more high-ticket industry events where I know I can positively impact attendees.

I’m going where more of my targeted audience goes. But these aren’t just people in my targeted audience. These are people who care… a lot.

If you’re willing to spend hundreds or even a little over $1,000 on a single ticket, and that doesn’t include traveling expenses for people who live in different countries, you know this is a serious crowd.

They’re super successful already or willing to put in as much effort as possible to become super successful.

You don’t just spend that much money for a single ticket and plan out your travel just to be wishy washy during the event.

Seriously committed people attend these types of events, and you should too. My school schedule makes it more difficult to attend a variety of these events, but I’ll tell you this…

I’ll be at Podcast Movement 2018.

What are your thoughts on attending industry events? Do you have any tips for making the most of these events? Do you have a question for me? Sound off in the comments section below.