Uncategorized

10 Easy Ways To Enhance Your Blog’s SEO

January 26, 2014 by Marc Guberti 6 Comments

In order to get your blog to rank well on search engines, you need to pay special attention to your blog’s SEO. Search engine optimization is something that some bloggers know very well while others find it very confusing. When I first heard of SEO, I was completely confused. I had no idea how SEO would help my blog or how to apply SEO. You may be confused about SEO as well, but in this article, I am going to make SEO easier to understand. In addition, I will be showing you 10 easy ways to enhance your blog’s SEO.

Blog consistently. Consistency is one of the keys to success. It is better to blog once a week than it is to blog inconsistently.
Link to your older blog posts in your new blog posts. This helps out with your blog’s bounce rate which plays a role in SEO. It’s as easy as inserting a link to another blog post.
Share your blog on social networks. Getting traffic from social networks helps out with a blog’s SEO.
Verify your blog on Pinterest. This way, people know it’s you, and in addition, you get a backlink from Pinterest. Backlinks are important towards SEO, but if you can get a backlink from Pinterest (one of the highest ranked websites on the web), that is a quality backlink. The more quality backlinks you have, the more traffic your blog will get.
Be a guest blogger. This also contributes towards backlinks if you put a link to your blog in your bio. People will see your name on more places in the web, and that will make people to trust you more.
Have a Top Posts & Pages widget on your blog. This is another easy addition that helps out with bounce rate. When someone clicks on the link to one of your popular posts (which many people believe are your best posts), that will lower your blog’s bounce rate.
Use keywords in your title. What are going to be the words and phrases people search to find you? Use some of these keywords in your title so it is easier for people to find you.
Include tags for all of your blog posts. I recommend having 5-10 tags per blog posts because having too many tags is not good for SEO. Tags are the keywords people use to find you. If you want someone to find you for “Twitter tips,” have “Twitter tips” as a tag.
Choose your tags and keywords carefully. Let’s say you wrote an article about getting more retweets on Twitter. A big mistake people make with tagging is that they decide to tag “Twitter” for their articles. If you tag that way, you will be competing with millions (or maybe even billions) of different blog posts and web pages. If one of your tags is “Twitter tips,” you reduce the competition size. If one of your tags is “how to get more retweets on Twitter,” you have reduced the competition even more. Choose the keywords
Write a series of blog posts. I wrote a blog post called 5 Pinterest Mistakes to avoid. Then I wrote a Part 2. By writing a series, all you need to do is get your visitor to enjoy reading one of those blog posts. Then, the visitor will automatically look at the other one as well.

By implementing these 10 easy tactics, you will be able to see an increase in your search engine traffic. I can’t guarantee immediate results, but over the long-term, you will see an increase in traffic from Google and other search engines as well.

Metisme: The Perfect Productivity App For People With Gmail

January 25, 2014 by Marc Guberti Leave a Comment

I recently learned about the Metisme app which is an app that makes using Gmail more productive. Metisme makes finding attachments very easy, allows you to delete attachments so your Gmail does not take forever to load, helps out with forwarding attachments from multiple emails with a single click, helps out with sending attachments directly to numerous cloud services such as Dropbox, Google Drive, and Evernote, and Metisme allows you to display all of your attachments at one place.

Metisme also has other features such as the ability to sort attachments, filter attachments, and download attachments from multiple emails in bulk with a single click.

Metisme will dramatically increase your productivity on Gmail because it allows you to organize your attachments. This will save you a lot of time, and by saving a lot of time, you will be able to accomplish more of the things that you are destined to accomplish.

Metisme is always getting better, and the people who made this app happen are open to suggestions on making Metisme even better. You can learn more about the app here.

The 5 Most Common Twitter Mistakes

January 25, 2014 by Marc Guberti 15 Comments

Twitter has helped transform numerous businesses, and there are more businesses using Twitter in order to get the transformation. However, many people and businesses are making these 5 common mistakes on Twitter. If you want to know if your account is good or needs to have some changes, read this entire blog post. These are the 5 most common mistakes people make on Twitter:

Having a bad bio. Many people know that not having a bio is a big mistake on Twitter, and that’s why few Twitter accounts don’t have bios. However, not everyone writes a good bio. These are some ways to write a higher quality bio with those 160 characters.
Not tweeting about your blog enough. The rule everyone has been led to believe is that 20% of your tweets should be about your blog while the other 80% should be about other things. Many people with thousands of followers (and some of these people have over 100,000 followers) make this mistake. I made this mistake until I reached 20,000 followers. I decided to tweet about my blog for most of the day. The result was a dramatic increase in traffic. I did not lose followers when I tweeted about my blog. In fact, I gained more followers when I tweeted about my blog. Twitter is all about building awareness for a blog or product while meeting other people. The more you tweet about your blog, the more awareness you are building.
Not interacting with your followers. HootSuite and other tweet scheduling tools are incredible. You don’t have to be on Twitter every hour in order to tweet every hour. There are people who use these tweet scheduling tools and forget to login to their Twitter account. Followers with questions don’t get answered. That’s a bad move, and all you have to do to avoid that is to check Twitter three times a day and reply to your followers when they want to talk with you or have a question.
Not following back. Too many people make this mistake. Every newbie at one point thinks that they are going to be the next verified person with 100,000 followers while only following 10 people. That’s what I thought, but when that didn’t happen, I decided to follow people. Following others is an essential way to get more people to follow you back and hear about you.
Not tweeting enough. Many people make the mistake of only tweeting a few times throughout the day. I define too few as tweeting 5 times in the day. In order to get more attention, you need to be tweeting more often. When you tweet more often, you should also tweet consistently. I consistently tweet once every hour (I’ll eventually bring up the rate to one tweet every half an hour). The more I tweet, the more followers and blog traffic I get.

By avoiding these 5 common mistakes, you will be able to get more out of Twitter. By consistently avoiding these mistakes and tweeting along the way, you will be able to transform your business with Twitter.

How To Successfully Respond To Change Just Like Squidoo Did

January 24, 2014 by Marc Guberti Leave a Comment

The internet changed a lot in 2013. Many popular websites that were getting numerous visitors were getting the slap from Google. One of those websites was Squidoo where I have over 150 lenses (micro blogs).

Ever since Squidoo got the slap, and the slap really hurt, they have been making big changes. Many of these changes turned me off as a user. I only created a few lenses in 2013 because that’s when all of the crazy changes started to happen.

Then came 2014 when Squidoo decided to have all Giant Squids reapply to the program. Giant Squids are the people on Squidoo with over 25 quality lenses that members of Squidoo HQ have looked at and approved. Getting there is a big accomplishment, and I did not want it to be taken away from me. As a result, I reapplied and as a result created 3 new Squidoo lenses. I used a format that makes the new Squidoo lenses similar to a blog post. These were the three lenses that I created:

How To Get A Targeted Following On Twitter
How To Lower Your Blog’s Bounce Rate
How To Find The Best Guest Blog For You

I would have never created those three lenses if my Giant Squid status was on the line. After creating those three lenses, I was able to see once again how easy and fun it is to use Squidoo. I may schedule some tweets with my Squidoo lenses in the future as well.

I highly doubt I was the only Giant Squid who reapplied. There must be thousands of Giant Squids on Squidoo. If 2,500 Giant Squid lensmasters created 3 lenses each, that would be an additional 7,500 lenses on Squidoo. If those lenses all get 1 visitor every day, that’s an extra 7,500 visitors every day. In addition, some lensmasters such as myself will be more encouraged to create lenses and share them with everyone.

I will be writing more Squidoo lenses like the three above and sharing them on my blog and on my social networks. This change was a really good one. Squidoo did get the slap, but it is on the rise.

Create an account here. It’s fun and easy. I promise.

How To Get Found By People With Guest Blogs

January 24, 2014 by Marc Guberti Leave a Comment

Finding guest blogs can be a gruesome process. There are a lot of factors that go into finding the perfect guest blog such as the traffic, approval rate, and several other factors as well. First you have to find those guest blogs, and then you have to go through all of those factors. However, what if all of the people with guest blogs found you.

It should work like that. However, that is not the case for many people. In the beginning, everyone who pursues guest blogging needs to find guest blogging opportunities. I had to do a lot of searching before I finally found the Business2Community blog where I have been writing guest posts ever since.

The approach that saves a lot of time is for the guest blogging opportunities to find you. In order to get the opportunities to find you, you need to establish yourself as an expert of your niche. You need to show off your knowledge in your blog posts and follow people on your social networks who would be your target audience. Some of these followers will eventually read your blog and have a guest blog. These people will like the content on your blog and ask you if you can submit a guest post.

This is the method that I use in order to get more guest posting opportunities. I no longer need to spend as much time looking for guest blogging opportunities as I have to spend writing guest posts. As more people see your content on different parts of the web, their trust for you will grow.

How To Create A Powerful KeyNote Presentation

January 23, 2014 by Marc Guberti Leave a Comment

There are several reasons why people create KeyNote presentations. Some people create KeyNote presentations for school projects. Other people create them for fun. There are also those experts that create KeyNote presentations so they can present them to the public. By creating a powerful KeyNote presentation, you will be able to captivate the audience.

In order to create a KeyNote presentation that captivates the audience, you need to have pictures on multiple slides. A picture is worth a thousand words, and the pictures will grab everyone’s attention. By adding special effects to your KeyNote presentations (but not going overboard), you will be able to grab more of your audience’s attention.

After you grab the audience’s attention, your KeyNote needs to be something that your audience will want to pay attention to. If your audience is people who want to learn more about Twitter, a KeyNote presentation on Twitter will be something your audience will want to pay attention to.

In your KeyNote, you need to provide essential information that your audience will be able to retain and implement. In a Twitter presentation, the essentials would be how to get more retweets, how to get more followers, how to get more engagement, and so on. These are the basics, and as your presentation progresses, introduce some of the advanced information you know about your topic of choice.

If you are presenting your KeyNote to an audience in public, have a Q&A page where people in the audience get to ask you questions. The Q&A acts as a mini break that allows people to engage in conversation with each other and you. Giving your audience good answers will further establish yourself as an expert of your niche.

Whether you are a public speaker, or you are going for an A in your class, creating powerful KeyNote presentations is a skill with many benefits. In order to create compelling KeyNotes that captivate your audience, you need to make sure these aspects are in your KeyNotes.