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YouTube

Why You Need To Include Videos In Some Of Your Blog Posts

July 26, 2014 by Marc Guberti Leave a Comment

Video

There are going to be some instances when your visitors will not feel like reading a blog post. Even if you make your paragraphs bite-sized, there will be some instances when your visitors will prefer to watch a video. Going from reading to watching allows the reader (now a viewer) to absorb more information just by listening.

If you are occasionally sharing your own videos in your blog posts, there are other benefits that occur. The first one is that you get more views for your videos. Getting more views will make your videos look more popular, and if those are YouTube videos, you will also be able to get more subscribers.

Imagine what would happen if your YouTube channel got 100 views every day. Then, imagine if it was more than that. Your YouTube presence would probably grow dramatically. Embedding your YouTube videos on your blog is a powerful way to grow your YouTube presence and get more engagement on your blog at the same time. This is a simple blogging and YouTube tip that few people implement, but implementing this tip will lead to better results for your blog and YouTube channel.

What are your thoughts on including YouTube videos in your blog posts? Please share your thoughts below.

 

Filed Under: Blogging, Traffic, YouTube Tagged With: how to get more youtube subscribers, how to get more youtube views

7 Steps To Increase The Amount Of Time Someone Watches Your YouTube Video

July 23, 2014 by Marc Guberti Leave a Comment

video retention rate

Many people are looking for ways to get more views on YouTube. These people believe that views play a big factor in going viral and allowing their content to spread. That used to be the case, but few people know that views are no longer the big factor towards going viral and allowing content to spread.

Now it’s the amount of time someone watches your YouTube video.

That means you can get 1 million views, but if people only watch 10 seconds of your video, then it is not engaging people in a way that YouTube would start to pay attention (and promote your video). Time retention, not views, is now the key to going viral on YouTube. In order to increase the amount of time people watch your videos, follow these seven steps.

  1. Get more people to subscribe to your channel. Did you know that subscribers watch your videos longer than anyone else? I didn’t know either until I saw some videos on YouTube Creator Academy.
  2. Have a professional introduction. Your introduction is the deciding point of your YouTube videos. The more professional your introduction is, the more people will enjoy your video.
  3. Have an incredible channel trailer. Believe it or not, there are some people who will not know who you are. You need to have an incredible channel trailer that sums up who you are in an effective manner.
  4. Make your videos shorter. Just to put it simply, would you rather watch a 1 hour video or a 1 minute video? The shorter your videos are, the more likely people will be to watch to the end.
  5. Have two camera angles. That way, it is okay to mess up. You can continue your video with the second camera. The moment you realize your babbling in your YouTube video, you can stop recording from the first camera angle and then record from the second camera angle. If you sound like you are babbling, then people will not bother watching the entire video.
  6. Your videos need to be good. People will not watch a bad video just because it has all of the other factors of getting more retention rate optimized. You need to constantly practice on improving your videos. They may be valuable now, but how can you make them more valuable.
  7. Show people that you are popular. Most people still believe viewership has a big impact on how YouTube ranks videos. That means most people think that popularity is measured by the number of views a YouTube video has. If your YouTube videos have thousands of views, people will watch those videos from start to finish just because thousands of other people have watched those videos as well. Here are some ways to get more YouTube views.

Increasing the amount of time people watch your YouTube videos will allow you to rank higher on YouTube’s search engine where you will be able to access more viewers who can possibly subscribe to your channel. What are your thoughts on this article? Do you have any tips on getting more people to watch your videos longer? Please share your thoughts and advice below.

 

Filed Under: Traffic, YouTube Tagged With: how to get more youtube subscribers, how to get more youtube views

5 Lessons We Need To Learn From YouTube Creator

July 22, 2014 by Marc Guberti Leave a Comment

YouTube Playbook

One of the things most people do not like about Google products is that they are difficult to use. To some people, using Google products correctly is like trying to solve a giant jigsaw puzzle the size of the Empire State Building. Google Adsense and Google Hangouts are some of the many Google products that people have difficulty using. However, there is a bright spot, and that bright spot is YouTube Creator. For the first time, YouTube, owned by Google, decided to listen to what its users were recommending. In addition, the people working at YouTube Creator actually tell us about the changes YouTube is implementing so we can give them feedback. If only all of Google’s products were like this. Since YouTube Creator is offering something never offered before, we need to learn as much from this as possible. Here are five things that we need to learn from YouTube Creator.

  1. Allow users in the same tribe to easily communicate with each other. Ever since YouTube Creator came around, users have been commenting on numerous videos with suggestions. Some users supported getting rid of certain features while others supported the addition of other features. Regardless of what everyone said, this resulted more engagement.
  2. Ask for suggestions. If you ask for suggestions, you are opening yourself up to more ideas. Chances are someone has a great idea that you don’t know about. If that person tells you their idea, you can implement that idea for your product or service. Even the big players such as YouTube ask for suggestions. It is okay to ask for help. In fact, asking is powerful.
  3. Make a lot of information easy to access. I had to disconnect from the internet to stop exploring YouTube Creator so I could write this blog post. YouTube Creator has a sleek design and valuable information. Right when you click somewhere and think you are going to read an article, YouTube Creator gets more specific. If you are looking for something specific about building your YouTube audience, you will be able to find most of it on YouTube Creator.
  4. Identify and solve the problems. Crowdfunding campaigns to Indiegogo, Kickstarter, and all of the other crowdfunding sites would get promoted on YouTube. The problem for YouTube was that people were leaving YouTube so they could support a crowdfunding campaign on Indiegogo, Kickstarter, or somewhere else. One of the promised updated from YouTube Creator was that YouTube would offer crowdfunding. Now, less people are going to leave YouTube, and more people are going to go to YouTube for their crowdfunding campaigns since it gets over 1 billion unique monthly visitors and attracts an international audience.
  5. It must be easy to communicate to the people in charge. Good leadership is listening to the people who follow you. If you do not do what the followers want, those followers will leave. YouTube Creator is further strengthening YouTube’s reputation as a leader by allowing anyone (including you or me) to contact the people in charge of YouTube’s updates.

YouTube Creator is simply brilliant. If you have not seen it already, I highly recommend searching it on Google and giving it a look.

 

Filed Under: YouTube Tagged With: how to be successful on youtube, youtube tips

How To Double Your YouTube Channel’s Views In 30 Days

July 9, 2014 by Marc Guberti 2 Comments

youtube channel growth

In order to go viral on YouTube, your videos need to get more views. Imagine what would happen if you were able to double your YouTube views in the next 30 days. You may not go viral right away, but doubling your YouTube views in 30 days would give you a stronger presence on the third most popular website on the web. Imagine how different your channel would look if it got 50 views every day instead of only 25 views every day. Then imagine what it would look like if your YouTube channel got 100 views every day instead of only 50 views every day.

It is important to remember that although quality is important, quantity is also king. It is much easier for 100 YouTube videos to get a combined total of 100 views (each video gets 1 daily view) than it is for 1 YouTube video to get 100 views all by itself. You need to be able to upload at least 1 video on YouTube every week so you can ensure quantity but not a decline in quality. Implementing this method would result in 4 YouTube videos by the end of the month. Let’s say you have 2 YouTube videos that get a combined total of 20 views every day. At this rate, each YouTube video would need 10 daily views. However, if you upload and publish four additional videos, then all six of your videos only need 6-7 daily views in order to get a combined total of 40 views.

Another way to boost up your views is by getting more subscribers. One of the most powerful ways to get more subscribers is by including an annotation in your YouTube video that automatically subscribes someone to your channel when it gets clicked. One month after adding the annotation to my videos, I saw a 120% increase in the number of subscribers I got. As I got more subscribers, I also noticed an increase in my YouTube views. Your views will not go up dramatically as you see a big increase in subscribers, but you will see a gradual increase that shows no signs of decline.

The key to getting more viewers is to get more returning viewers. Subscribers are valuable because they become returning viewers. However, there are some people who do not necessarily subscribe to any channels but still become returning viewers. These types of viewers are the ones who need to see a couple of your videos before they finally decide to subscribe to your channel. In order to make these people more likely to subscribe to your YouTube channel, you need to increase the retention rates for your videos. If people stop watching your videos after a few seconds, you need to learn from that mistake and create better videos. An easy way to increase your retention rate is by having a three second or less introduction to your YouTube videos. It is a very helpful feature that automatically makes your YouTube videos more professional.

30 days may not seem like a lot of time to double your YouTube channel’s views. It is how you utilize these 30 days that will ultimately decide where your YouTube traffic ends up from this month to the next month. I would love to hear about anyone who is taking the challenge as well as the progress they are making.

 

Filed Under: Traffic, YouTube Tagged With: how to get more youtube traffic, how to get more youtube views

10 Tremendous Tactics To Attract People To Your YouTube Videos

July 7, 2014 by Marc Guberti Leave a Comment

YouTube on iPad and Mac

Getting to that step from where your YouTube video is uploaded to when it gets thousands of views (or goes viral) is how attractive your video is. If you can get your YouTube videos to attract people, the people who got attracted to your YouTube videos will share those videos with their friends. Then, your YouTube video will continue to spread across all of the social networks. In order to attract people to your YouTube videos, follow these 10 tactics.

  1. Get the traffic first. In order to attract people to your YouTube videos, you first need to get the traffic. Embed your YouTube videos in certain blog posts, tweet about your videos, share them on Facebook, and do anything else to spread your videos. The more you spread your videos, the more people will be able to see those videos.
  2. Boost your credibility. Credibility is one of the most important parts towards anyone’s success. Having a lot of credibility means more people see you as a better expert in your niche, and the people who see you as a better expert will easily get attracted to your YouTube videos.
  3. Have a good introduction. YouTube recently made a big change where they now allow you to have a three second or less introduction of yourself that you can put on your videos. Having a good introduction automatically enhances the rest of the video in the viewer’s perspective. Better take advantage of that new update!
  4. Have some annotations in your video (but don’t go crazy). The best annotation to have in your video is the one that automatically subscribes someone to your channel right when it gets clicked. Having an annotation will make your video look more sophisticated, and therefore, more attractive.
  5. Have a strong message in your YouTube video. You can have the joke of the year or a powerful motivational speech, but you need to have a strong message in your YouTube video. Unless you are a celebrity, it won’t be enough to show people that you eat a hamburger every morning.
  6. Have words occasionally pop up. If you are talking about Twitter, have the word “Twitter” pop up. It keeps readers engaged and makes your videos more attractive.
  7. Have pictures. Pictures also do a good job at grabbing attention, but they only work for so long. The longest amount of time you should have the same picture on your YouTube video is 30 seconds…because for the most part, people want to see you.
  8. Combine several retakes into one video. Not only does this make it a little easier for you to cover all of your main points, but it also keeps your viewers engaged. Imagine what would happen if you were listening to someone, that person suddenly stopped speaking, appeared slightly to the left or right from where they were, and continued talking. Viewers would notice the change and continue to watch the video because they are engaged by your video.
  9. Have professional lighting. People do judge books by their covers exactly like how people judge a YouTube video based on how that YouTube video looks in the first couple of seconds. If you have professional lighting, people will continue to watch your video. Without professional lighting, you run the risk of losing viewers. If there is a giant shadow, people will notice. If there is a small shadow, people will not notice as much, but in order to keep your viewer retention rate high, you need to have professional lighting.
  10. Make sure you only upload quality videos. Quality videos get more attention and have higher retention rates than low quality videos. You get better with experience, and as you get that experience (and even now), you need to think of ways to make your YouTube videos even better than they already are.

Attractive videos tend to grab everyone’s attention, get thousands of views, and possibly go viral in the process. By implementing these 10 tremendous tactics, you will be able to upload the videos that your target audience would enjoy watching. What are your thoughts on the list? Do you have any additional tips? Please share your thoughts and advice below.

 

Filed Under: Traffic, YouTube Tagged With: how to get more youtube views, youtube tips

The Biggest YouTube Blunder That Everyone Makes

July 3, 2014 by Marc Guberti 2 Comments

Or at least almost everyone makes this blunder. I just thought the title would be more catchy.

A while ago, I got a comment on a YouTube video from someone who was inspired by one of my videos who said she would try to find me on Facebook.

Do you see the mistake? This person ended up finding me on Facebook because she really enjoyed my YouTube video, but that is a rare example of someone taking an extra step to hunt down your Facebook Page. We had a good conversation afterwards through Facebook messaging, but I knew something was wrong. She had to look for my Facebook Page. Why couldn’t my Facebook Page have been in the description for my YouTube video in the first place.

While your YouTube video’s description is a key way to tell people what your video is about, it is also important to include links to your social networks and your blog at the start of your YouTube video descriptions. If viewers were brave enough to click the like button for a YouTube video, then they will also be brave enough to click the like button on a Facebook Page, the subscribe button on a blog, and the follow button on Twitter (or any other social networks with a follow button).

That only happens when you include links to those places in your description. Having the tiny icons on your channel is not enough to get more followers. Some people only watch your video and won’t even go to your channel. Including links to your blog and social networks allows you to keep the connections you get when people view your YouTube videos. In addition, implementing this tactic will strengthen Circular Viralocity and boost your chances of going viral.

One final note. When you include the URL’s to your blog and social networks, you must make sure to include the “http” part of the URL. Including the “http” allows people to click on the link. A link in a YouTube video description that does not start with the “http” can’t be clicked on.

What are your thoughts about this blunder? Have you made this blunder in your YouTube videos? Are there any other blunders that people make in their YouTube videos? Please share your thoughts and advice below.

 

Filed Under: Connections, YouTube

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I am a business freelance writer who writes for individuals, small businesses, and corporations. My content will help drive engagement and sales to your business. I have produced content for several companies, including…

  • Upwork
  • MoneyLion
  • Freight Waves
  • Westchester Business Journal
  • Property Onion

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