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Take Out Your Magnifying Glass

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Chances are you have a Twitter account. Over 500 million people do. If you don’t have a Twitter account, you probably have a Facebook account. Over 1 billion people do. Maybe you have a Google+, LinkedIn, or another account that involves having fans and followers.

 

If you want to build on your fan base, you have to take out your magnifying glass. Take a look at the people who are following you. All of the followers who share your content, mention you, and favorite your tweets will have something in common. Maybe all of your followers are social media experts. Your followers might be sports fanatics. Most of the people who are following you will have something in common.

What does that tell you? Now you know what a majority of your followers want. The social media experts want articles about social media and the baseball fans want articles about the latest trades.

Know your audience. Knowledge is power.

The One Moment I Did Not Want To See A Chocolate Cake

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That was the one moment that the chocolate cake was in this room. Friends came over for the 4th of July, and it was fun. The only problem was that I couldn’t eat the cake right away

My stomach churned. My taste buds imagined the chocolate running down my tongue. I knew it tasted good because I had it many times before.

But I couldn’t eat it. The chocolate cake was for everyone who was coming over. It was very difficult for me to work that day. I couldn’t even get a spoon and take off some of the chocolate icing.

The chocolate cake had to be preserved. There was no way out of the fact that I was going to have to wait. As I wrote this blog post, I was staring at the chocolate cake wondering if it would be the best one I’ve had.

For anyone who questions the accuracy to this story, tell me if that chocolate cake is tempting to eat. (especially from this angle where I worked). It took all of the willpower I had to not eat some of that chocolate cake or the icing.

It was a decision between working or eating chocolate cake. Eating a chocolate cake (especially a chocolate one) is the easier of the two options, but it is the work that will allow us to get further. We can eat the chocolate cake now, or we can do the work that will eventually buy us two chocolate cakes. It’s your choice.

We must all be very patient in order to achieve great success. The chocolate cake was the biggest teaser I have ever experienced. The delicious chocolate cake was so close, but it was so, so far away.

Define Gradually

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The dictionary will say something like, “steadily moving at a consistent basis for a long period of time.” If someone asked me how entrepreneurs become successful, I would say their success comes to them gradually. I will keep on saying that the success of entrepreneurs comes gradually.

For the lucky few, being successful takes less than 3 years. Most of us will have to wait 5-15 years depending on how much work we do for our business. Do not take this as a sign of discouragement. Entrepreneurs who continue with their businesses eventually find themselves becoming millionaires, and in some cases, billionaires.

When things are going really good for a week or really bad, we need to remind ourselves of the definition of the word gradually. Entrepreneur’s businesses steadily move at a consistent basis for a long period of time. We can jumpstart our businesses and make the process faster, or we can wait for the riches to come and end up waiting for a life time.

Explore Your Possibilities

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We all have more possibilities than we realize. Some of these possibilities are better and more likely than others. What I ask you to do is to explore them all. There are more possibilities opening up every day. There are more places to guest post, more ways to sell a product, and ways to get your product in your customer’s hand without doing any work.

See what you can do with your business. Take a look at all of the different options, and then look at them again. One method that you won’t like now can be appealing months from now. This is because interests change. We can go from wanting one thing to wanting the other.

Explore your possibilities because you never know what you can find until you find it.

It Was Only 3 Years Ago

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I had no business. I was not productive during my summers. By the way, I didn’t like to read books or write essays. Dramatic changes have taken place in a short amount of time.

Your business might be on the decline, or you might not even have a business. It was 3 years ago when I was in your shoes. Now I have a business, and it is doing ver well.

Today is the day that your business makes an impact. No matter where you are now, if you put in the work, you can excel 3 years later…or less.

Know Who Your Top Clients Are

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The people who are your top clients are the ones you will be able to talk with about your business. They can give you tips about what you should do, and since they are your top clients, they will continue to buy your products.

Treat the top clients with the most respect. These are the clients that love what you do and keep on coming back…again and again. The clients who you are chasing for payments are the ones who aren’t good enough for your business.

The top clients should be treated very well. If they buy something from you, give them what they want. When a top client buys your product for the 5th time (or something like that), you should give them a free product.

You can lose all of the bad clients you want. Those clients won’t matter and won’t contribute to your business’ success. The top clients are the ones who buy your products and give you referrals without you even asking them to do so.