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how to be a successful entrepreneur

16 Ways To Build A Big Social Media Audience From A 16 Year Old

August 16, 2014 by Marc Guberti 2 Comments

16 Ways To Build A Social Media Audience

Growing a social media audience and getting the best out of that audience is so easy that a 16 year old can do it (that would be me). In a span of less than 3 years, I have been able to get over 100,000 Twitter followers, over 14,000 Pinterest followers, over 10,000 Vine followers, and I’m working on Instagram and Facebook. My audiences continue to grow as the days go by, but many people wonder how I was able to get to this point. I decided to come up with 16 different methods you can use to build your social media audience (that has nothing to do with my age. That just happened to be the number I pulled out of my head).

  1. Focus most of your time on one social network. If you master one of the social networks and sort of know the other ones, you are going to do very well with the social network that you successfully mastered. I decided to master Twitter because it is a social network of simplicity, and now that I know Twitter Domination by heart, I have been able to continue dominating Twitter while growing my presence on other social networks.
  2. Use the big player social networks. Even if you have no plans on using a Facebook or YouTube account, create them. When you master one of the social networks, you need to learn how to master a second social network. It’s the whole idea of being bilingual is better than only knowing one language while being trilingual is way better than being bilingual. Creating the accounts now and tinkering around with them will allow you to be prepared to master them later.
  3. Post on them all often. It is important to post on all of your social networks at least once every week. That indicates to all of your audiences that you are active, and being active is one of the crucial steps towards allowing your content to spread on those social networks.
  4. Interact with your audience. Interacting with your audience will allow you to build stronger connections with the people in your audience. You want to be well acquainted with as many people in your social media audiences as possible. My recommendation is to look at your notifications three times each day to see if you can interact with any of your followers.
  5. Post motivational quotes. No matter what niche you are in, motivational quotes hands down never fail at increasing engagement. Motivational tweets are more likely to get retweeted and motivational pins are more likely to get repinned.
  6. Post articles on your social networks. Posting articles is a great way to provide informative content that your followers would enjoy.
  7. Post valuable content. Valuable content is the kind of content that your targeted followers would like. You can’t satisfy everyone with your social media strategy (you can’t even do that in life. Shocker!) so it is more important for you to focus on satisfying your targeted audience.
  8. Post pictures. Social media posts with pictures get more engagement than social media posts without pictures. We are a visual generation that needs to see everything in pictures. That’s why movies are more popular than books.
  9. Grow your presence on all of your social networks. On the social network you are trying to master, you need to build a powerful presence. However, you should also be growing a bigger presence on your other social networks. Even if you are only gaining five followers every week on a social network you are not focusing on, that is still growing.
  10. Find patterns. Some rules for one social network will apply to another social network. That means if you become successful at one social network, it becomes easier to be successful at other social networks. Here are some of the universal laws of all social networks that I was able to find.
  11. Be an expert in your niche. People follow the experts, not the people who have no idea what they are talking about. Telling people that you are an expert in your bio is a great start, but you need to prove to people that you are an expert with valuable social media posts and a professional picture.
  12. Be humorous. Whenever you can, mix in some humor with your other social media posts. There are numerous examples of content going viral because it was humorous.
  13. Be creative. If your content is creative, then it will gather attention. Creative content is the type of content that the average person could not think of. There is a difference between valuable content and creative content, but if you mix the two together into one social media post, your content is going to spread faster.
  14. Host a giveaway. Giveaways allow you to easily bring in more followers. Some people will follow you just for the giveaway. The only problem associated with the giveaway is that once the giveaway ends, many people unfollow the host of the giveaway. Esurance is a brilliant example of this. If you want people to continue following you after the giveaway, tell everyone that you will be hosting another giveaway three months later.
  15. Interconnect your social networks together. That does not mean connecting your Twitter and Facebook accounts together so all of your tweets end up on Facebook. Linking those two accounts together is not even a good idea to begin with. I am talking about promoting each of your social networks and their posts on your other social networks. If you have a YouTube video, promote it on Facebook. In your YouTube video’s description, have a link to your Facebook Page. Here’s a more in depth analysis of how this strategy works.
  16. Be patient. Don’t you wish certain things could happen faster? Unfortunately, when it comes to growing a social media audience, fast is not a part of the vocabulary. You are not going to get 100,000 followers in one day. You will most likely reach that milestone years after you create the social media account. However, by sticking with it and learning new techniques along the way, you will be able to dramatically grow your following.

Those are the 16 ways to grow your social media audience. What are your thoughts on the list? Do you have any additional methods on growing a social media audience? Please share your thoughts and advice below.

Filed Under: Blogging, Business, Connections, Entrepreneur, Goals, Mindset, Motivation, productivity, Sales, Social Media, Success, Targeted Audience, Time Management, Twitter Tagged With: how to be a successful entrepreneur, how to be successful, how to get more social media followers, how to grow a social media audience

6 Characteristics That Every Successful Entrepreneur Has

May 16, 2014 by Marc Guberti 2 Comments

There are millions of entrepreneurs in the world. Some entrepreneurs own thriving businesses while others are creating startups. Successful entrepreneurs possess characteristics that separate them from the average entrepreneur. These characteristics allow successful entrepreneurs to get better results and get more accomplished in a shorter amount of time. In order to become a successful entrepreneur, these are the 6 characteristics that you need to have.

  1. Persistence. There will be a complaint. There will be a day (and a string of days) when your product does not make any sale. You need to stay strong during these times and know that your business has a positive future. You just need to take it there.
  2. Dedication. This characteristic decides how many hours you are willing to put into your business. By being dedicated and loving what you do, you will spend more hours working on your business than you would if your business was something that you did not like at all. Having a lot of dedication makes going through the bad times easier.
  3. The champion attitude. In order for your business to be successful, you need to be a good champion for your business. You need to be the role model for others to follow and raise the bar higher. Every successful business has a good champion, and you need to be the champion of your business.
  4. Effective time management. It takes a lot of time and effort to create a business. Making that business successful takes more time and effort as well. By having effective time management, you will increase your productivity, get more done, and move your business farther.
  5. The desire for success. We all want and need to be successful. However, the successful entrepreneurs are the ones who have a strong desire for success. This desire inspires successful entrepreneurs to get more work done every day so their businesses become successful faster.
  6. Connections. Every successful entrepreneur has strong connections. In order to be successful, people need to know about your business. Making the right connections can get you referred customers, appearances in newspapers, and more. In order to get more connections, you need to use your social networks.

Those are the 6 characteristics that every entrepreneur has. By implementing these 6 characteristics, you are more likely to become successful and own a thriving business. You will not have a successful business overnight, but by consistently living by these characteristics, you will thrive. What are your thoughts on the list? Do you have any additional characteristics you would like to mention? Please share your thoughts below.

 

Filed Under: Business, Entrepreneur Tagged With: entrepreneur tips, how to be a successful entrepreneur, how to be successful

How To Build Your Entrepreneurial Stamina

May 15, 2014 by Marc Guberti 8 Comments

Stamina

Every entrepreneur is encountered with the option of giving up. Every business out there has experienced bad days, and many of them have experienced a chain of bad days. However, it is important to note that every business out there means every business out there. Amazon had some bad days as well as a chain of bad days. Let’s not forget to count Apple, JetBlue, Samsung, WalMart, and Whole Foods Market. The difference between these businesses and the ones that feel apart are that the entrepreneurs behind the businesses had more stamina. Once they discovered an idea they wanted to pursue, these entrepreneurs did not back down. In order to see your startup or product become successful, you need to have entrepreneurial stamina.

In order to build your entrepreneurial stamina, you need to respond to criticism very well. Many people are afraid of the critics. Some people act like the zombie apocalypse just happened when their book gets a 1 star review. Others are simply intimidated when someone says that the idea is doomed to fail.

Another way to build your entrepreneurial stamina is to have a vision in place. Where do you see your business down the road? Having a vision can give you the motivation that you need to keep the business open even when all odds are stacked against you. Apple was falling apart, went bankrupt, and only got saved because Bill Gates and Steve Jobs came to the rescue. Bill Gates came to the rescue financially while Steve Jobs came to the rescue with his vision and innovative mindset. Reading stories like Apple’s also helps towards boosting your entrepreneurial stamina.

A big part of your entrepreneurial stamina comes from your desire to do what you do. If you do not like your business, then your stamina will not last long. However, if you love what you do, then your stamina will be stronger. As a kid, Steve Jobs would create, tear apart, and recreate computers for fun. When Steve Jobs founded Apple, he was the head of a business that he loved.

In order to have a successful business, you need to have entrepreneurial stamina during the developmental stages of that business. You need to see the developmental stage of your business as a stepping stone towards success. With this kind of mindset, your business will go far.

 

Filed Under: Business, Entrepreneur, Motivation Tagged With: how to be a successful entrepreneur, tips for entrepreneurs

Give People A Reason To Choose You

April 12, 2014 by Marc Guberti 1 Comment

No one is going to choose you just because you are there.

People are only going to choose you if you give them a reason to do so.

If someone were to choose your product or service instead of a competitor, why would they choose you?

 

Filed Under: Entrepreneur Tagged With: business tips, how to be a successful entrepreneur, startup tips, tips for entrepreneurs

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I am a business freelance writer who writes for individuals, small businesses, and corporations. My content will help drive engagement and sales to your business. I have produced content for several companies, including…

  • Upwork
  • MoneyLion
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  • Westchester Business Journal
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