Traffic

6 Methods To Promote Your Blog Posts

October 15, 2014 by Marc Guberti 2 Comments

6 methods to promote your blog posts

Your blog is a powerful tool to get more traffic and allow people to see free content so they are enticed to subscribe and buy products. The main way to get blog traffic is by promoting your blog posts and getting more traffic for each individual blog posts. If 10 of your blog posts get 20 visitors, that’s 200 visitors total just from those 10 blog posts.

That means promoting your blog posts so they reach more people is essential to getting more traffic. In this article, I will share with you six different methods you can use to promote your blog posts.

Include pictures in your blog posts and pin them. It is a shame that many marketers are not putting pictures on their blogs and are forgetting about Pinterest. Not only is Pinterest popular (it has over 70 million users), but it is still growing. Pinterest may even exceed 100 million users by the end of the year. Better yet, content spreads rapidly. 80% of pins being repins is one statistic that indicates how far content on Pinterest can spread.
Tweet your blog posts more often. Tweeting your blog posts more often means increasing the frequency in which you tweet and the percentage of tweets that contain your blog posts. Tweeting about your blog often is entirely okay, and tweeting more frequently will not annoy your followers. In fact, tweeting more frequently will help you a lot.
Create a Facebook Page. Although not everyone gets to see your Facebook posts, Facebook is still the largest social network of them all with over 1 billion users. These Facebook users are very active on the site and like/share other people’s content often. Here are some additional reasons for why you need a Facebook Page.
Create SlideShare presentations. SlideShare is the social network to watch out for this year and the year after that. SlideShare has had great success with big businesses and companies who boast getting more traffic from SlideShare presentations than from audiences that range from hundreds of thousands of people to millions of people on other social networks.
Promote your blog posts within your blog posts. The three links you see above this text are examples of this method in action. Including links to your older blog posts allows those blog posts to get more views while reducing your blog’s bounce rate at the same time!
Email the people on your list about your blog posts. Every week, I send out one email containing all of the blog posts I wrote for the week. These emails have seen massive success and numerous clicks. Writing multiple blog posts every day and using RSS to send people emails did not work as well.

Promoting your blog posts will allow more people to see your content. Some of the people who see your content will decide to subscribe to your blog and buy some of your products. What were your thoughts on the list? Do you have a 7th method to promoting blog posts? Please share your thoughts and advice below.

5 Ways To Get More SlideShare Followers

October 10, 2014 by Marc Guberti Leave a Comment

Although SlideShare is a powerful social network, few people take advantage of it. There are plenty of reasons to use SlideShare, but in order for you to utilize SlideShare properly, you need to grow a big audience. Some big businesses and companies get more traffic from SlideShare with 10,000 followers than on other social networks where they have millions of followers. That means if you really want to grow your blog traffic, get more subscribers, and boost sales, you need more followers on SlideShare. Here are five ways to get those followers.

Have a lot of SlideShare presentations. The more presentations people can go through, the more likely that person is to follow you. You do not need hundreds of presentations to grab people’s attention. You only need a few dozen.
Create great SlideShare presentations. No matter how many SlideShare presentations you have, they need to be good. One amazing presentation is better than 100 crummy presentations any day of the week.
Follow other people. There are many people on SlideShare who will follow back if you follow them. Following other people will also allow you to develop strong connections with more people.
Embed SlideShare presentations on your blog. You want as many people to see your presentations as possible. Embedding a SlideShare presentation on your blog’s sidebar is a great way to introduce something that will grab a visitor’s attention.
Use your other social networks to tell people about your SlideShare account. Whether you have a big following or a small following, anyone in your audience can end up following you on SlideShare. While you’re at it, tell your friends about your account and get them to take a look at your SlideShare presentations.

You do not need hundreds of thousands of SlideShare followers to bring in massive traffic. Based on statistics provided by big companies like Mashable, you only need a few thousand followers to get massive traffic from the site. What were your thoughts on the list? Do you have any additional tips on getting more SlideShare followers? Please share your thoughts and advice below.

How To Create An Effective SlideShare Presentation And Make It Popular

October 8, 2014 by Marc Guberti Leave a Comment

SlideShare one of the most underrated social networks for getting more visitors and subscribers. I was inspired by successful Kindle author Steve Scott who mentioned how he was able to get over 1,000 extra subscribers from SlideShare in just three months. After hearing that, I decided to do some searching. Besides, wouldn’t you want an extra 1,000 subscribers?

That’s why I gave SlideShare a try, and since then, I have been amazed at its potential. These were the three things that amazed me the most:

#1: The number of followers you have is not as important on SlideShare.

You do not need to have 1,000 SlideShare followers to get 1,000 extra visitors from your SlideShare presentations. SlideShare presentations are shared all over the web on different social networks and get embedded on blogs.

Just to give you an idea, Mashable gets more traffic from SlideShare (a little under 10,000 followers and 32 total presentations) than from Google Plus (over 3 million followers and 10 daily posts) and YouTube (over 130,000 subscribers and 2,300 videos). All of the numbers are true. There is also a SlideShare expert who gets more traffic with 100 SlideShare followers than 4,000 people on Twitter and Facebook combined!

#2: The average blog visitor from SlideShare will stay longer than the average blog visitor from somewhere else.

This means the people who see your SlideShare presentations stick around longer. Although that is definitely long enough to read through some of your articles, it may also be long enough for someone to enter their email and subscribe to your blog.

#3: SlideShare is popular and only growing.

SlideShare has a global Alexa rank under 150, and it shows no signs of plummeting. Big organizations and people such as The White House and Guy Kawasaki are using the social network. I came aboard when I heard about SlideShare’s great potential for marketers, and I expect other marketers to come on board too.

Here’s How You Create Effective SlideShare Presentations That Become Popular

Now that you know why SlideShare is a powerful social network for getting more traffic and subscribers, it is important to create an effective SlideShare presentation that gets a massive amount of traffic.

The quality of your SlideShare is one of the decisive factors that determines how far it spreads. There is marketing involved with any product, but you can’t be polishing junk either. In order to create a quality SlideShare presentation, it needs to have these four components:

More pictures. SlideShare is ideal for sharing pictures, but you want to make sure you have permission to use your pictures. PhotoPin and Pixabay are two free picture services with a variety of options available.
Better looking pictures. The look of your pictures and the overall design of your presentation have a big impact on how far people go in the presentation as well as how many people share it.
Call to action. Make sure you have a link that allows the people viewing your SlideShare presentation to visit your blog and/or subscribe to it.
Compelling topic to your target audience. That means you are not using SlideShare to show everyone what you ate last night. For me, that means using SlideShare to offer digital marketing advice.
In Conclusion

Now, before you start abandoning all of the other social networks for SlideShare, there are a few important things to note. The first thing is that you need to bring in some views to your SlideShare so it can become more popular. This is where the audience you have already built on your social networks and blog is very valuable. After you SlideShare gets enough views, it will be promoted in SlideShare’s different sections, and that extra exposure will also get Google’s attention.Effective SlideShares spread on the web. Chances are you have seen one of them well before you saw mine about getting more Twitter followers. Some people have gotten hundreds of thousands of views on their blog just from SlideShare. What are your thoughts on SlideShare? Have you used it in the past? Please share your thoughts below.

How To Save Your Valuable Content From Getting Deserted

September 25, 2014 by Marc Guberti 4 Comments

Save Valuable Content From Getting Deserted

As you write more blog posts, your older blog posts will get pushed farther below your blog’s main page until they get kicked off the first page. The typical blog post that gets kicked off the first page gets a significant decrease in viewership. However, there are blog posts that were written several years ago that are still getting thousands of daily visitors leaving most bloggers stumped. The question everyone wants to ask is how this happens and how the results can be replicated.

The most important thing for you to know about these types of blog posts is that they dominate the search engines. If you search a term like “Top 100 Inspirational Quotes,” chances are you will still see the Forbes article written in May 2013. Social media is a great way to get initial traffic, but to get consistent, long-term traffic on a daily basis without having to post a tweet on the same blog post every day, incredible SEO is the way to go.

I have been using social media to save my articles that get old but still provide value. However, my most popular articles are the ones that I don’t have to tweet about every day. They bring in traffic through the search engines. I put in the work at one point, and now these articles bring in passive traffic.

What are your thoughts on making sure your blog does not get deserted by using SEO? What advice do you have for people who are trying to pull it off? Please share your thoughts and advice below.

The 5 Pillars Of Successful Blogging

September 13, 2014 by Marc Guberti 2 Comments

The only two things that separates a newbie blogger from an expert blogger is time and knowledge. Bloggers who have been keeping at it for a few years and have an abundance of knowledge about blogging have more successful blogs than the bloggers who just started. It is great for new bloggers to write blog post after blog post, but it is essential for new bloggers to learn as much as they can about blogging. That is why if you are a new blogger, you definitely need to continue reading through this blog post, and if you have been blogging for a while, it is possible for an old dog to learn new tricks. Here are the five pillars of successful blogging:

Write one blog post every day. The more you write, the better you get, and writing every day will give you discipline you need to take blogging to the next level. Writing one blog post every day at the same time will also make more of your readers expect you to publish a blog post at a certain time. That means if you publish a blog post at 9 am Eastern, some of the people on the East coast will be refreshing their email at 8:59 am until your blog post shows up.
Have your blog optimized for subscribers. It’s great to get more visitors, but it is critical to turn those visitors into subscribers. You need to be using the right mailing provider and have plugins on your blog that get attention and email addresses.
Have a product. In order to be successful with a blog, you need to monetize it…and not with ads or affiliate marketing. Although those are two great ways to bring in some income, having your own product allows you to get a bigger chunk of the commission, and the more products you create, the more math stacks in your favor towards your goals. It is mathematically easier for 10 books to bring in $100,000 every year than it is for 1 book to bring in the same amount of revenue.
Grow your social networks. The presence you have on your social networks is powerful. The bigger your audience is (assuming you did not buy followers), the more people you will be able to interact with. Social media is a great place to interact with your readers and engage with them.
Love what you write about. Without this, you will not succeed as a blogger, and there are no questions about it. You need to love what you do to the point where you would continue to enjoy writing about the same topic for many years. Some bloggers have been at it for over 10 years without a loss in enthusiasm.

Those are the five pillars to a successful blog. What are your thoughts on the list, and how have these pillars impacted your blogging? Do you have a 6th pillar that you go by. Please share your thoughts below.

Five Awesome Lessons You Can Learn From My Blog Traffic Case Study

September 10, 2014 by Marc Guberti 2 Comments

Blog Traffic Statistics

In February 2014, my blog got over 5,000 visitors which resulted in a little over 9,000 views. It was the first time my blog got fewer visitors in a particular month than it got the month before since March 2013. At the time, I was unsure of this blog’s future because a blog of mine that was getting hundreds of daily visitors also went through this trend and did not quite recover. I did more research so this blog could avoid the other blog’s fate, and this research led to me learning more about getting blog traffic.

My traffic consistently increased month by month, and the statistics show no signs of decline. In July 2014, this blog got over 17,500 visitors which resulted in over 26,500 views. In the short span of five months, I was successfully able to triple my traffic. Now, I no longer do research to see how my blog can survive. I do research do see how I can make my blog thrive more than it already is. Throughout the journey, I have learned five core lessons that you need to takeaway from this blog post.

If you want it, you can get it. Although I had no plans on tripling my blog’s traffic in five months, I wanted to get 20,000 views in one month. That evolved into getting 26,500 views in one month. Right when I saw the potential at the end of July, I gave myself the goal of tripling my traffic yet again in the next five months. That means my goal for December 2014 would be get over 52,500 visitors resulting in 79,500 views for the month. I want it, and I know I can get it. I’m going to need help though. *Pauses and gives a wink*
Social media is everything. If you are not using social media to promote your blog, then you are not using it properly. Social media has attributed to an overwhelming majority of this blog’s success. Social media traffic even resulted in this blog’s search engine traffic rising dramatically. In July 2014, traffic from social media and the search engines contributed to about 70% of this blog’s traffic. A large portion of the other 30% came as a result of people writing about me or sharing my blog posts because they heard about me through social media.
Be patient. Blogging takes a very long time before you start to see the traffic. There are some experts who say that if you are not seeing a lot of blog traffic in 6-12 months, then blogging is not for you. It took over six months for me to get over 200 views in a month and over a year to get over 4,000 views in a month. It takes time to grow a strong presence on the web.
Make sure you do something that you love. The only reason I was able to reach this point, and the only reason I will continue to excel is because I love what I do. There are other components such as me knowing some things about how social media works and the 100,000 Twitter followers I have, but I started off with zero knowledge on social media and 0 Twitter followers.
Always look for more ways to grow. Right when I optimized my social media presence, my SEO traffic also went up. Since my success on Twitter, I still invest a majority of my time on Twitter, but now I am starting to give more attention to Facebook, Pinterest, and YouTube.

I take #5 deep into heart because it forces me to never settle. I always look for more avenues of growth for traffic, revenue, and other things as well. Pinterest and YouTube have really been picking it up lately. I just passed 14,000 Pinterest followers, and I’m aiming for over 20,000 Pinterest followers before the end of the year which now seems much easier than it was before. My YouTube channel is approaching 20,000 channel views, and my goal is to bump it up to 30,000 views and exceed 400 channel subscribers before the end of 2014. I am also paying more attention to my Facebook Page, and my goal for that is to have over 1,000 likes before the end of 2014.

That’s the social media side, but there is also another side of blog traffic that I have not paid equal attention to, until now. I did not take growing an email list seriously. I offer the free prize and make the subscription box easy to see, but with only 0.3% of my visitors subscribing, I am taking further action to dramatically boost the number. Now I am finding more ways to grow my email list, and my goal is to be at 5,000 subscribers before the end of the year. With the amount of traffic my blog gets, it can be done. I would just need 5% of all of my blog visitors to subscribe to my blog from now until the end of the year to make it happen. With the new plugins I have added to me blog bringing in numerous subscribers, I have been getting much closer to this goal as the days pass by.

What are some of the lessons you have learned from your own blogging experiences?