Entrepreneur

Five Ways To Speak At More Public Speaking Events

August 15, 2014 by Marc Guberti Leave a Comment

While some people have spoken at thousands of public speaking events, other people are struggling to get chosen to speak at a single event. Sure enough, there is a way to hack the system, but few people know about it. Those few people are the ones who are getting speaking opportunities left and right. What’s the difference? These are the five things working for them that may not be working for you.

You need to have more credibility than most of the people in your niche. The person organizing the event would rather have the social media expert with 500,000 Twitter followers speak than the person with 100,000 Twitter followers. The more real followers you have on your social networks, the more credibility you have. In addition, the people who get the most speaking opportunities happen to be bestselling authors. That means in order to get more public speaking opportunities, you need to have a big audience and successful products.
Connect with people who have organized public speaking events in the past. Chances are those people will organize public speaking events in the future. If you contact that person and fit the bill, that person will have you speak at their next event.
Have recorded videos of your public speaking events. Many people who are organizing public speaking events are looking for the people who have experience in speaking to the public. When you get a public speaking opportunity, you need to take that opportunity and then record the video of your public speaking event. After that, put the video on your blog and post it on YouTube. One of the people who sees that speech is bound to be an event organizer.
Have a “Public Speaker” page on your blog. This page builds authenticity and allows people to know that you are available to speak at their event. Some people may want you to speak at their event but don’t know where they can contact you about that. The “Public Speaker” page on your blog solves that problem.
Post valuable content on your blog. In order to get many public speaking opportunities, you need to get the first opportunity first. The first opportunity usually comes from an event organizer looking for an inexpensive but effective option. If you post valuable content on your blog, event organizers who are looking at your blog posts and like what they see will decide to hire you. After you get a few public speaking opportunities like that, you will get more public speaking opportunities from bigger organizations.

Speaking opportunities will be difficult to get in the beginning. However, as you get some speaking opportunities here and there, and you continue posting valuable content while growing your audience, you will eventually get speaking opportunities left and right. What are your thoughts on the list? Do you have any additional tips on getting more public speaking opportunities? Please share your thoughts and advice below.

The 7 Wrong Reasons To Become An Entrepreneur

August 14, 2014 by Marc Guberti 8 Comments

Wrong Answer

Entrepreneurship has been the source of every billionaires’ success as well as most millionaires’ success as well. It has allowed these people to live more flexible schedules and truly fulfill their lives. Some of these entrepreneurs have changed the world in the process. However, many people are driven to entrepreneurship for the wrong reasons and motives. If you are an entrepreneur for one of these seven reasons, you need to change your mindset.

You’re in it for the money. Just stop now. Effective entrepreneurs are people who change the world, not people who are just in it for the money. That’s what people in the status quo do. In addition, it takes many years before entrepreneurs are able to turn in a big profit for their businesses, products, and services. It is great to have certain goals like make $100,000 every year, but if that is your sole aim in life, to bring in the green, your entrepreneurial journey will not go very far.
You hate work. Entrepreneurship requires more work than any job you could get in the status quo. Entrepreneurs avoid working for 40 hours every week in the status quo so they can work for 80 hours every week. All of this time and effort in the long term can possibly lead to making a difference in the world.
You want to make quick cash. The status quo is a great place for making quick cash. Entrepreneurship is a bad place to make quick cash, but it is a great way to make long term revenue that crushes the type of revenue you would get from the status quo. Understand that it will take a few years before turning in a big profit.
You want life to be easier. When you start your entrepreneurial journey, life gets a lot harder. There are many entrepreneurs who say they had to work for 25 hours a day and for 8 days a week in the beginning just to keep their heads above water. The journey is not pretty, but sticking with it for years will allow you to emerge as a beautiful butterfly.
You got an A in your Entrepreneurship course in college. BIG. DEAL. There is a difference between simulated experiments and you going through the actual journey with all to gain but also all to lose. Doing and knowing how to do something are also two completely different things.
You want to be in charge and have power. No one is going to know about you for a few years. I was by no means successful when I started, but now my blog and social media accounts have become very popular. There was a time when I had no followers and no blog visitors.
You want a better schedule for yourself. In the beginning, entrepreneurship creates a giant dent in your dream schedule. This is one of the reasons I started as a teenager. This giant dent just prevents me from going out with friends as much. By the time I do more important things like raise a family, I won’t have to worry about that giant dent. However, if you are like most people reading this blog post, you may have to worry about that giant dent in your schedule in the beginning. Your willingness to adapt to the giant dent will determine how successful you become throughout your journey.

Believe it or not, I started off as an entrepreneur for the wrong reason. I saw the potential for making money on the web, and that’s what lured me over to entrepreneurship. That’s also why it took me longer than it should have to reach this point. Realizing that teens do not know what I do gave me a stronger purpose. I decided that my purpose was to change the world by teaching entrepreneurship to other teens. This vision eventually turned into the Teenager Entrepreneur Bootcamp where my brother and I successfully taught our peers how to be entrepreneurs. Now the students have their own blogs, and some of them are writing new blog posts and doing other things for their businesses every day. The best part is that we still keep in touch with these students and are friends with them That’s not going in for the money. That’s changing the world, and that’s exactly what entrepreneurship is all about. What are your thoughts on this list and entrepreneurship in general?

How Creating Less Products Leads To More Sales

August 13, 2014 by Marc Guberti 2 Comments

Quality VS Quantity

There is such a thing as less is more. When some people create less products, each of those products become bestsellers in their markets while the people who are constantly creating new products do not become bestsellers as often. It’s not that the people who produce products quicker are creating bad products. On the contrary, this only happens because the people with fewer products make people very appreciative of the new product releases.

The best video games are the ones that get one or two new versions sold every year. The iPhone continues to dominate the market because one or two new types of iPhones get created every year.

There will still be people who will want to create product after product. Besides, I am one of those people as well. I envision being able to write and publish one book every 4-6 weeks. I have tried putting more content into each of the books I have written, but I am still able to finish them at a quick time. There are few things that a seller would rather not do than not selling the product that he/she already created. Holding off the release date seems like an impossibility.

You may have to hold off the release date in order to bring more attention to your product. Holding off the release date will allow you to get people to know about your product, and you will also be able to contact the big media outlets and get them to promote your product. If you still want to create products at a rapid pace, you can release them together in a series. That way, people are still eager for your products, can’t wait for their launch, you get to create multiple products, and customers get to buy multiple products from you at a time.

If you are new to creating your own products, and you create and publish them at a rapid pace, continue to do so. It will allow you to get better at creating products and build buzz at the same time. As your audience grows, put more time into individual products so you are able to create an experience that makes people do countdowns to figure out when your next product is going to get released.

Less is more with product creation if you are able to do a powerful prelaunch for the times you create a product. What are your thoughts about creating less products every year to generate more sales?

3 Bloggers You Need To Subscribe To (Other Than Me)

August 13, 2014 by Marc Guberti 6 Comments

Blog

If you are not subscribed to my blog yet, I really recommend going to the top right and entering your email address. After you are done with that, read the rest of the blog post, and if you are already subscribed, then you are awesome!

There are three bloggers who I admire because of what they do. They provide valuable content that spreads across various social networks. If you are not subscribed to these blogs yet, I highly recommend subscribing. Chances are you have heard of them before.

Seth’s Blog: Seth Godin is the best marketer in the world, and he really knows what he is talking about. He writes one thought provoking blog post every day that makes you think about marketing, social media, business, the status quo, entrepreneurship, or something else. Seth Godin has written 17 NYT bestselling books that have been written in over 30 languages. Seth Godin’s project Squidoo really encouraged me to take the steps that I have taken to reach this point. I look to Seth’s books and blog posts for guidance when I do not know what to do for my business or product creation. You can subscribe to Seth’s Blog by going here.
Jeff Bullas’s Blog: If you guessed that the name of this blogger is Jeff Bullas, then you’re right. This is a great blog for social media and blogging how-to, and new blog posts get published every 2-3 days. Jeff has a team of guest writers who pump out quality content for the blog. The only problem with the blog is that the blog posts are very long, but if you have enough time to read an entire blog post on his blog or skim through it, you will learn a lot about social media and blogging. Jeff Bullas’s Blog was one of the blogs I read through to obtain my social media and blogging knowledge. You can subscribe to Jeff’s blog by going here.
Mike Michalowicz’s Blog: I have never been on a blog that is so comical but information packed at the same time. Mike combines humor with business lessons that you can use to become successful. He is the bestselling author of three books including his newest book, Profit First. He does not send as many emails, but he does publish 1 blog post every day. You can subscribe to Mike’s blog by going here.

After you are done subscribing to those blogs, spread the word about them and tell your friends to subscribe too. Don’t forget to mention mine in the conversation 🙂

7 Ways To Turn Your Facebook Fans Into Email Subscribers

August 12, 2014 by Marc Guberti Leave a Comment

Did you know that two-thirds of Facebook marketers are either uncertain about whether their methods are working or don’t even believe in their methods? That’s a big portion of marketers, and that’s because most of them are making the same mistake. Chances are you are making the same mistake with your Facebook page that a majority of other Facebook marketers are making. Advertising is a great way to promote your Facebook Page, but then what? Getting a bunch of likes is not the answer, and only 1 out of every 6 people will see your Facebook Page posts. The answer is turning those fans into email subscribers. Here are seven things you need to know so you can make that happen.

Host a giveaway on Facebook. When you host this giveaway on Facebook, you need to make sure that the only way for a person to win the prize is by subscribing to your blog.
Promote a free product. This free product needs to be enticing. In addition, it must only be available to the people who enter their name and email address in a form.
Post valuable content. Posting valuable content will allow you to spread on Facebook. By spreading on Facebook, more people will learn about you. Then, by implementing the other tactics, you will be able to get more subscribers.
Engage with your fans. Engaging with your Facebook fans is the key to your success. Engaging with these fans will allow you to have longer conversations and build stronger connections. This engagement will encourage new fans to have conversations with you, and if you have good conversations with your fans, those fans will become your subscribers.
Offer discounts. Discounts encourage people to buy products. Some people only buy a discounted product because they save money. Some products that people buy for a discount never get used, but buying a product at a discount makes a customer feel smart at the moment. People must be required to subscribe to your blog in order to take advantage of the discount.
Give subscribers access to a private FB group page. A private Facebook group page allows you to connect with more people, and it is a free prize worth winning. Only give your subscribers access to a private Facebook group page.
Share customer testimonials. Some people subscribe to bloggers who provide valuable content. Providing customer testimonials will prove to your Facebook fans that you provide valuable content. Posting testimonials will encourage more people to subscribe to your blog.

Your email list is the most powerful list you have. You can promote your products and blog posts to the people on that email list. If you have 100,000 people on your email list, and a tenth of one percent of those people buy your $2,000 product, that’s 100 sales (and $200,000 extra in your pocket). What do you do to grow your email list?

4 Ways To Increase The Life Span Of A Tweet

August 11, 2014 by Marc Guberti 4 Comments

On Twitter’s news feed, it is easy for a tweet to lose importance. Within a few minutes, the tweet that was once on the top of people’s newsfeeds is no longer to be found. The only way to view those types of tweets is to view the person’s profile and scroll down until the tweet gets discovered.

There is no such thing as the immortal tweet. Even Ellen DeGeneres’ famous selfie at the Oscars is not an immortal tweet. Although there is no such thing as an immortal tweet, you can increase the life span of your tweet. Here are four ways to do that:

Pin your tweet to the top of your profile. Pinning your tweet to the top of your profile will ensure that more people see it. My recommendation is that a tweet only stays pinned on the top of your profile for 1 week so you can have a variety of tweets pinned to the top of your profile.
Make your tweet something that others would want to retweet. In order for your tweet to have a better life span, it needs to spread on Twitter. In order to spread content on Twitter, your tweet needs to be something that others would want to retweet. Is it a motivational quote, a valuable article, or something else? Regardless of what that tweet is, it needs to be something that your followers would want to retweet.
Embed the tweet in a new blog post. As your tweet is about to become forgotten, you can write a new blog post that has the tweet embedded. In most cases, it takes longer for a new blog post to get forgotten than a new tweet, and by promoting that tweet in the new blog post, your tweet’s life span will increase.
Get more targeted Twitter followers. The bigger your audience is, the more powerful that audience will be in spreading your content. Power to the people! I almost forgot to mention these methods you can use to get more Twitter followers.

By increasing the life span of your tweet, more people will be able to see that tweet, and your content will spread across the powerful platform. What are your thoughts on the list? Do you have any additional tips on increasing the life span of your tweets? Please share your thoughts and advice below.