Targeted Audience

How My Blog Got Over 100 Views From Twitter Alone In Less Than An Hour

August 20, 2014 by Marc Guberti 10 Comments

For the statistic crunchers out there, that adds up to over 2,400 daily views. At the time, my blog normally got around 32 views every hour which resulted 750 daily views. However, July 21st would be the day that I would call everyone together to help my blog get 1,000 views in one day. This was definitely a nail bitter. It was 11 pm and I had a little over 900 views. At the time, 900 daily views was rare, so I took the opportunity to bring it up to 1,000 views.

I started off by pinning my latest blog posts, but that only got me a few visitors. Most of the visitors I got from Pinterest ended up coming the next day. That helped me have back to back days of over 1,000 views, but for this particular day, Pinterest was not the strong point. When in doubt, I always resort to Twitter where my audience is the biggest.

I started off by increasing my tweeting frequency. From 11 pm to midnight, I sent out one tweet every five minutes. I really wanted this one and was willing to manually schedule tweets to get the job done. Sure enough, I was plugging away with Google’s calculator option, and as the minutes went by, I realized that my goal was less likely to happen. This was not the scenario where I wanted to make the mistake and learn from it. This was a scenario where I put everything on pause, still had work to do after midnight, and wanted to get 1,000 views in one day.

Then at 11:35 pm, I sent out the tweet.

https://twitter.com/MarcGuberti/status/491426440848482305

It got a few favorites, and now the tweets that were getting sent out got more attention. I was able to send out four more tweets with links to my blog posts. Throughout those 25 minutes, I kept everyone updated about my blog’s status.

https://twitter.com/MarcGuberti/status/491428754019717120

After I sent out this tweet, I realized that my goal was going to be realized. I kept on refreshing my blog’s statistics page until the blog passed 1,000 views.

https://twitter.com/MarcGuberti/status/491430155445735425

When my blog got its 1,000th view for the day, I sent out the celebration tweet. It got more attention than any of the other tweets.

https://twitter.com/MarcGuberti/status/491432102101913601

My blog ended up getting 1,030 views that day. That means in 25 minutes, this blog got 77 views. That’s 3 views every minute which adds up to over 4,000 views in one day.

Of course, this rate slowed down after I reached the milestone, but now this same milestone that once seemed impossible happens every day. I can now say that I get over 1,000 daily visitors.

This taught me three valuable lessons. The first lesson reminded me of how important it is to tweet at the moment. The second lesson taught me that the urgency of the matter encouraged myself and my audience to act. The third lesson is that if you build an audience of people who care about what you do, you will be able to go far and spread.

16 Ways To Build A Big Social Media Audience From A 16 Year Old

August 16, 2014 by Marc Guberti 2 Comments

Growing a social media audience and getting the best out of that audience is so easy that a 16 year old can do it (that would be me). In a span of less than 3 years, I have been able to get over 100,000 Twitter followers, over 14,000 Pinterest followers, over 10,000 Vine followers, and I’m working on Instagram and Facebook. My audiences continue to grow as the days go by, but many people wonder how I was able to get to this point. I decided to come up with 16 different methods you can use to build your social media audience (that has nothing to do with my age. That just happened to be the number I pulled out of my head).

Focus most of your time on one social network. If you master one of the social networks and sort of know the other ones, you are going to do very well with the social network that you successfully mastered. I decided to master Twitter because it is a social network of simplicity, and now that I know Twitter Domination by heart, I have been able to continue dominating Twitter while growing my presence on other social networks.
Use the big player social networks. Even if you have no plans on using a Facebook or YouTube account, create them. When you master one of the social networks, you need to learn how to master a second social network. It’s the whole idea of being bilingual is better than only knowing one language while being trilingual is way better than being bilingual. Creating the accounts now and tinkering around with them will allow you to be prepared to master them later.
Post on them all often. It is important to post on all of your social networks at least once every week. That indicates to all of your audiences that you are active, and being active is one of the crucial steps towards allowing your content to spread on those social networks.
Interact with your audience. Interacting with your audience will allow you to build stronger connections with the people in your audience. You want to be well acquainted with as many people in your social media audiences as possible. My recommendation is to look at your notifications three times each day to see if you can interact with any of your followers.
Post motivational quotes. No matter what niche you are in, motivational quotes hands down never fail at increasing engagement. Motivational tweets are more likely to get retweeted and motivational pins are more likely to get repinned.
Post articles on your social networks. Posting articles is a great way to provide informative content that your followers would enjoy.
Post valuable content. Valuable content is the kind of content that your targeted followers would like. You can’t satisfy everyone with your social media strategy (you can’t even do that in life. Shocker!) so it is more important for you to focus on satisfying your targeted audience.
Post pictures. Social media posts with pictures get more engagement than social media posts without pictures. We are a visual generation that needs to see everything in pictures. That’s why movies are more popular than books.
Grow your presence on all of your social networks. On the social network you are trying to master, you need to build a powerful presence. However, you should also be growing a bigger presence on your other social networks. Even if you are only gaining five followers every week on a social network you are not focusing on, that is still growing.
Find patterns. Some rules for one social network will apply to another social network. That means if you become successful at one social network, it becomes easier to be successful at other social networks. Here are some of the universal laws of all social networks that I was able to find.
Be an expert in your niche. People follow the experts, not the people who have no idea what they are talking about. Telling people that you are an expert in your bio is a great start, but you need to prove to people that you are an expert with valuable social media posts and a professional picture.
Be humorous. Whenever you can, mix in some humor with your other social media posts. There are numerous examples of content going viral because it was humorous.
Be creative. If your content is creative, then it will gather attention. Creative content is the type of content that the average person could not think of. There is a difference between valuable content and creative content, but if you mix the two together into one social media post, your content is going to spread faster.
Host a giveaway. Giveaways allow you to easily bring in more followers. Some people will follow you just for the giveaway. The only problem associated with the giveaway is that once the giveaway ends, many people unfollow the host of the giveaway. Esurance is a brilliant example of this. If you want people to continue following you after the giveaway, tell everyone that you will be hosting another giveaway three months later.
Interconnect your social networks together. That does not mean connecting your Twitter and Facebook accounts together so all of your tweets end up on Facebook. Linking those two accounts together is not even a good idea to begin with. I am talking about promoting each of your social networks and their posts on your other social networks. If you have a YouTube video, promote it on Facebook. In your YouTube video’s description, have a link to your Facebook Page. Here’s a more in depth analysis of how this strategy works.
Be patient. Don’t you wish certain things could happen faster? Unfortunately, when it comes to growing a social media audience, fast is not a part of the vocabulary. You are not going to get 100,000 followers in one day. You will most likely reach that milestone years after you create the social media account. However, by sticking with it and learning new techniques along the way, you will be able to dramatically grow your following.

Those are the 16 ways to grow your social media audience. What are your thoughts on the list? Do you have any additional methods on growing a social media audience? Please share your thoughts and advice below.

5 Secrets About Blogging That Others Don’t Want You To Know

August 12, 2014 by Marc Guberti 12 Comments

Blogging has become a complex art. What started as an online diary has turned into a way for people to build powerful presences on the web. Now over 150,000 blogs get created every day, and there are millions of blogs on the web. Some of these blogs have Alexa ranks under 100,000 while other blogs have no Alexa ranks at all. What’s the difference between the blogs getting thousands of daily visitors and the blogs that struggle to get one thousand visitors every year? The answer is these five secrets about blogging that others don’t want you to know.

The subscriber list is everything. Even if your blog is getting hundreds of daily visitors, you need to grow your subscriber list. Your subscribers are the ones who get emailed each time you come out with a new blog post, share your blog posts, and buy your products. Optimize your blog for subscriptions by offering free prizes and having a pop up show up on your blog.
SEO is overrated. I relied on SEO for over a year and saw small increases. These increases allowed me to go from 170 monthly views to 200 monthly views. When I focused more of my time on social media, I got the exponential traffic that continues to grow to this day.
You need to have your own product. Affiliate marketing is a great way to make extra income, but if you do not have your own product, you are not establishing yourself as an expert in your niche. In order to make revenue from your blog, you must have your own product in place. On a successful blog, the blogger’s products bring in far more revenue than advertisements. Some of these successful bloggers don’t have advertisements at all.
All social networks are important. You want to offer as many sharing options for your blog posts as possible. The only reason I now include pictures in my blog posts is so other people could share my blog posts with Pinterest. Make it as easy as possible for others to share your blog posts on as many powerful social networks as possible.
Big social media audiences look really good. We have a natural tendency to believe that the person with the bigger audience is more credible than the person with the smaller audience. The power bloggers also happen to have big audiences on social networks, and those big audiences allow their content to spread while boosting their credibility.

The beans have been spilled, and the methods to grow your blog are right here. What are your thoughts on the list? Do you know any additional secrets about blogging? Please share your thoughts and advice below.

7 Ways To Turn Your Facebook Fans Into Email Subscribers

August 12, 2014 by Marc Guberti Leave a Comment

Did you know that two-thirds of Facebook marketers are either uncertain about whether their methods are working or don’t even believe in their methods? That’s a big portion of marketers, and that’s because most of them are making the same mistake. Chances are you are making the same mistake with your Facebook page that a majority of other Facebook marketers are making. Advertising is a great way to promote your Facebook Page, but then what? Getting a bunch of likes is not the answer, and only 1 out of every 6 people will see your Facebook Page posts. The answer is turning those fans into email subscribers. Here are seven things you need to know so you can make that happen.

Host a giveaway on Facebook. When you host this giveaway on Facebook, you need to make sure that the only way for a person to win the prize is by subscribing to your blog.
Promote a free product. This free product needs to be enticing. In addition, it must only be available to the people who enter their name and email address in a form.
Post valuable content. Posting valuable content will allow you to spread on Facebook. By spreading on Facebook, more people will learn about you. Then, by implementing the other tactics, you will be able to get more subscribers.
Engage with your fans. Engaging with your Facebook fans is the key to your success. Engaging with these fans will allow you to have longer conversations and build stronger connections. This engagement will encourage new fans to have conversations with you, and if you have good conversations with your fans, those fans will become your subscribers.
Offer discounts. Discounts encourage people to buy products. Some people only buy a discounted product because they save money. Some products that people buy for a discount never get used, but buying a product at a discount makes a customer feel smart at the moment. People must be required to subscribe to your blog in order to take advantage of the discount.
Give subscribers access to a private FB group page. A private Facebook group page allows you to connect with more people, and it is a free prize worth winning. Only give your subscribers access to a private Facebook group page.
Share customer testimonials. Some people subscribe to bloggers who provide valuable content. Providing customer testimonials will prove to your Facebook fans that you provide valuable content. Posting testimonials will encourage more people to subscribe to your blog.

Your email list is the most powerful list you have. You can promote your products and blog posts to the people on that email list. If you have 100,000 people on your email list, and a tenth of one percent of those people buy your $2,000 product, that’s 100 sales (and $200,000 extra in your pocket). What do you do to grow your email list?

4 Ways To Increase The Life Span Of A Tweet

August 11, 2014 by Marc Guberti 4 Comments

On Twitter’s news feed, it is easy for a tweet to lose importance. Within a few minutes, the tweet that was once on the top of people’s newsfeeds is no longer to be found. The only way to view those types of tweets is to view the person’s profile and scroll down until the tweet gets discovered.

There is no such thing as the immortal tweet. Even Ellen DeGeneres’ famous selfie at the Oscars is not an immortal tweet. Although there is no such thing as an immortal tweet, you can increase the life span of your tweet. Here are four ways to do that:

Pin your tweet to the top of your profile. Pinning your tweet to the top of your profile will ensure that more people see it. My recommendation is that a tweet only stays pinned on the top of your profile for 1 week so you can have a variety of tweets pinned to the top of your profile.
Make your tweet something that others would want to retweet. In order for your tweet to have a better life span, it needs to spread on Twitter. In order to spread content on Twitter, your tweet needs to be something that others would want to retweet. Is it a motivational quote, a valuable article, or something else? Regardless of what that tweet is, it needs to be something that your followers would want to retweet.
Embed the tweet in a new blog post. As your tweet is about to become forgotten, you can write a new blog post that has the tweet embedded. In most cases, it takes longer for a new blog post to get forgotten than a new tweet, and by promoting that tweet in the new blog post, your tweet’s life span will increase.
Get more targeted Twitter followers. The bigger your audience is, the more powerful that audience will be in spreading your content. Power to the people! I almost forgot to mention these methods you can use to get more Twitter followers.

By increasing the life span of your tweet, more people will be able to see that tweet, and your content will spread across the powerful platform. What are your thoughts on the list? Do you have any additional tips on increasing the life span of your tweets? Please share your thoughts and advice below.