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Pinterest

3 Ways To Take Advantage Of Pinterest’s New Messaging Feature

August 7, 2014 by Marc Guberti Leave a Comment

Pinterest Logo

Pinterest rolled out a new feature that allows users to send messages in the same way Twitter users can send out direct messages and Facebook users can send private messages. Vine also has this feature for their videos, and other social networks have the feature as well. Not only did Pinterest finally join the bandwagon, but their new messaging feature is something that you absolutely must take advantage of. Here are three ways to take advantage of Pinterest’s new messaging feature.

  1. Develop stronger connections with your followers. Many of the people I know well on Twitter had lengthy conversations consisting of numerous direct messages. Pinterest new messaging feature will allow similar connections to take place. However, there is a significant difference. With Twitter DMs, you have a 140 character limit, but with a Pinterest message, you are able to send out a message that is up to 500 characters long. That’s more than three times the length of a Twitter DM.
  2. Promote your pins. The Pinterest messaging feature allows you to send pins to your followers. This is a great way to promote your pins and possibly get more repins in the process. The great thing about pins in a Pinterest message is that people can like, repin, and send a pin right from the message. That means people do not have to click an additional link to access the pin, and it is easier for people to share the pins you send them.
  3. Gather testimonials. On Twitter, when people say that they bought one of my books, I continue to have a conversation with the person and will sometimes ask someone if they would like to leave a review for the book on Amazon. This has been very successful for me because I get to interact with customers who enjoy my products already, and asking them to leave a quick review. Pinterest now allows people to do the same thing as previously done on Twitter, but now you have 360 extra characters to play with.

Another notable thing you should know about Pinterest’s new messaging feature is that it is very easy to organize the people you talk with. When you ignite a conversation with someone, an icon with that person’s profile picture appears on the bottom left of the screen. Multiple icons can appear on the bottom left corner of your screen which makes it easy for you to talk to multiple people at the same time. This feature allows you to prioritize who you talk to on Pinterest and remember who you need to talk to on Pinterest. You can easily remove any person from the left corner of your screen with the click of a button.

Pinterest’s new messaging feature is definitely a huge improvement. It finally allows users to interact with each other on a more 1-to-1 based level. What are your thoughts on Pinterest’s new messaging feature? How do you see yourself using it in the future? Please share your thoughts below, and also be sure to send me a message on Pinterest @MarcGuberti.

 

Filed Under: Entrepreneur, Pinterest, Social Media

10 Valuable Articles From The Archives

August 4, 2014 by Marc Guberti 2 Comments

Archives

The problem with any blog is that as more content gets added to them, other content gets completely forgotten about. A tweet can only do so much to bring back attention to older blog posts that got published months ago. There are many blog posts on this blog that were written last year with methods that still work to this day. In fact, some of those blog posts are still popular, but they still don’t appear on the front page. I decided to dig through my blog to find 10 valuable articles that you should give a second look. They contain oodles of knowledge and things to think about. Some are longer than others.

100 Amazing Blogging Tips

100 Amazing Pinterest Tips

70 Amazing Twitter Tips

20 Thoughts To Live By

The Problem With Waiting For Something To Happen

What Do You Want To Be Remembered For?

Every Blogger Needs To See This Picture

New Year’s Resolutions: Memory Or Lifestyle?

Esurance Won The Ad Bowl By A Landslide. That’s what everyone was raving about when Esurance did its giveaway. The follow-up blog post is “Reanalyzing The Day After The Super Bowl: Was The $1.5 Million Giveaway Worth It?”

What The New York Times, Apple, Twitter, And JetBlue Have In Common

As a bonus article, I present Why Fast Food Restaurants Are Successful.

Which one was your favorite?

 

Filed Under: Blogging, Connections, Entrepreneur, Marketing, Pinterest, Social Media, Twitter Tagged With: how to get more blog traffic, how to get more social media followers, how to get more twitter followers

5 Tips To Optimize Your Pinterest Boards

July 23, 2014 by Marc Guberti Leave a Comment

Pinterest Board Layout

What allows Pinterest to differentiate itself from the other social networks is its boards. Boards allow you to categories the content you post on Pinterest far better than any other social network. Pinterest provides numerous options with their boards. Some of these options are implemented by numerous people who other options do not get implemented as much. Here are the five Pinterest tips that will allow you optimize your Pinterest boards.

  1. Create a wide variety of boards. Some of your boards can be business related, others can contain pictures of nature, and others can be sports boards. If you think something is a good board idea, chances are it is. The more boards you have based on different topics, the more Pinterest users you will be able to attract to your boards.
  2. Create a group board. Group boards allow you to systematize Pinterest. If you have hundreds of contributors for your group board, you can rest assured that people will update that group board for you. When you are logged in, you can add pins to your other boards because a group board with hundreds of contributors is bound to get thousands of pins added to it every week.
  3. Have strong descriptions for each board. In some cases, people follow a board because it has a strong description. It may only take you a few minutes to come up with a strong description, but it will help you get more followers in the long run.
  4. Choose the cover picture carefully. The more pins you have on your board, the more choices you have for the cover picture. A good rule of thumb for the cover picture is to choose a bright, stunning picture. The light colors (red, yellow, and orange) get the most attention. In fact, yellow is the first color that registers in our brains. If you choose a bright color, you also need to make sure that the picture is something stunning so people feel more enticed to click the follow button.
  5. Pin valuable content in bulk. Boards with valuable content are more likely to be followed than the boards with not so valuable content. However, many people forget that Pinterest is similar to an online magazine. The more content there is to read, the more people stick around, and the more chances you have of providing the content that individuals in your audience want to see. You should make it a point to have as many boards as possible with over 100 pins. Once all of your boards have over 100 pins, get up to 500 pins per board, and keep on working your way up.

You cannot be successful on Pinterest unless you create boards, but if you optimize those boards, you may be able to decrease the amount of time it takes for you to reach certain follower milestones. What are your thoughts on this article? Do you have any additional tips on optimizing Pinterest boards? Please share your thoughts and advice below.

 

Filed Under: Pinterest Tagged With: how to get more pinterest followers

5 Useful Methods To Get More Repins On Pinterest

July 21, 2014 by Marc Guberti Leave a Comment

Pinterest Pinning

Pinterest has a distinct advantage that none of the other social networks have. Its users share a higher percentage of content than other social media users. Out of all of the tweets on Twitter, only 1% of those tweets are retweets. On Pinterest, there is a much different picture. 80% of all of the pins on Pinterest are repins. That means the chances of your content spreading on Pinterest are very high.

Spreading on Pinterest requires you to generate a small push. After you get the small push, other users will hear about you and see your pin. That results in more repins and your content spreading farther on Pinterest. However, many people struggle to get the small push needed to go viral on Pinterest. Few people have pins that have received over 100 repins let alone 10 repins. I am one of the lucky few who has been able to get one of my pins repinned over 100 times. You may want to get your next pin repinned 100 times or at least get to the 10 repin milestone, and here are five useful methods that will help you with that.

  1. Make your boards specific. A pin on a specific board is seen by a target audience who likes that specific topic. The people in this audience would be very likely to repin your pins on that specific board because it is about a topic they already like.
  2. Pin motivational quotes. Pinstamatic is great for pinning motivational quotes. Most of my repins that got over 100 repins happen to be motivational quotes.
  3. Pin about a variety of topics. On Pinterest, it is okay to extend out of your business.   In fact, it is recommended. Pinning about a variety of topics attracts a larger audience of people who will want to repin your pins.
  4. Follow other people. Some of these people will follow you back, and this method has the potential to bring in hundreds of new followers every day. In addition, these people will be more likely to engage with you and share your content since they know you are following them.
  5. Repin other people’s content. If you repin someone else’s content, that person may decide to return the favor by sharing your pins on their account. If you repin 100 people’s pins, and those 100 people returned the favor by repinning one of your pins, then that’s an extra 100 repins that you may have never gotten.

Getting your content to spread on Pinterest will allow you to grow your audience and get more traffic. What are your thoughts on these methods? Do you have any additional methods about getting more repins that you would like to share? Please share your thoughts and advice below.

 

Filed Under: Pinterest, Social Media Tagged With: how to get more pinterest followers, how to get more repins, how to get more repins on pinterest

10 Pinterest Mistakes That You Need To Avoid

July 12, 2014 by Marc Guberti 6 Comments

Pinterest is the fastest growing website on the web, and there are over 70 million users on the social network. As Pinterest continues to grow, it becomes more important to avoid making mistakes on Pinterest. Sure, no one is perfect, but there are common mistakes people are making on Pinterest that you need to avoid. These are the 10 Pinterest mistakes that you need to avoid.

  1. Pinning on one board. The difference between Pinterest and other social networks is that Pinterest allows you to categories your content and organize that content on various boards. If you pin on one board, you are losing out on what makes Pinterest unique.
  2. Only pinning about your business. There are a plethora of topics that you can pin about. Do not limit yourself to your business. Pin about some arts and crafts, food, clothing, shoes, or anything you want to pin about.
  3. Not commenting on other pins. Only 1% of the average pinner’s time is actually spent commenting on other people’s pins. That means even if a pin goes viral, few people will comment on that pin. If you are one of the first people to comment on those pins, you will get extra spotlight, and possibly, more followers.
  4. Not repinning or liking other people’s pins. When you like and repin other people’s pins, those people will be grateful that you helped to spread their content. Some of these people will decide to follow you and engage with your pins in return. Since you have the power to repin other people’s pins onto your boards, you can also create more boards and have all of your repinned pins from a certain category go on that board.
  5. Not interacting with the followers you have. Comments are rare, but when they come, you need to interact with those followers. Leaving a comment below someone else’s comment will encourage a conversation to develop. The longer the conversation goes, the more likely that person is to visit your blog, subscribe to your blog, and eventually buy one of your products.
  6. Not following your followers on their other social networks. There are many Pinterest users who also display their Twitter and Facebook accounts in their bio (in the form of tiny icons). Clicking on those icons will allow you to get to those social networks where you can follow your Pinterest followers on their other social networks. If people are following you on Pinterest, and you follow those people on their other social networks, those people will be more than likely to follow you back.
  7. Not pinning videos. Videos are a great way to increase engagement, but few people pin videos on Pinterest. People can watch videos without leaving Pinterest, so if you have a board with all of your videos on it, your followers can watch all of those videos without leaving Pinterest. When all of the videos are done, you get extra views, and your followers may decide to take a look at your other boards.
  8. Not having group boards. If you decide to take the week off from Pinterest, your boards will be left inactive, and engagement will slowly go away. However, if you have group boards, you can rely on individuals to update your group boards. As your group board gets more contributors, it may eventually be able to get updated once every hour without you logging in.
  9. Worrying about how many times you pin. People do not mind that you pin too many times as long as what you pin is valuable. If you read 7 books written by the same author in two weeks, and you were given an 8th book by the same author to read again in two days, chances are you would read that book. You like the author enough since the books provide value and decide to read the 8th book.
  10. Getting trapped on Pinterest. Pinterest is a great tool to get more traffic and exposure because it is a very addictive social network. Although Pinterest is an addictive social network, there are other things that you need to do as well. You need to grow your presence on your other social networks and focus on the methods you use to bring in your income. Don’t let 10 minutes on Pinterest turn into a few hours.

There are many mistakes that can be made on Pinterest, but these are the 10 biggest ones. By avoiding these mistakes, you will have a better experience on Pinterest and be able to optimize it effectively.

What are your thoughts on these Pinterest mistakes? Do you have any additional tips? Please share your thoughts and advice below.

 

Filed Under: Pinterest, Social Media Tagged With: common pinterest mistakes, pinterest mistakes, pinterest mistakes to avoid

5 Ways To Use Your Social Networks To Promote Your YouTube Videos

June 29, 2014 by Marc Guberti Leave a Comment

youtube trafficYouTube is a free and easy way to upload videos on the web that anyone can see. Getting a lot of people to view those videos is the hard part. Even though YouTube gets billions of unique visitors every month, some videos on YouTube have no views while others have less than 10 views. For a long time, I noticed a common trend with my YouTube videos: I was not getting a lot of views. I was able to get 20-35 views every day, but I knew that was not enough. When I looked at these statistics, I became committed from that point on to getting over 3,000 views on YouTube every month. It’s a starting point which will allow me to expand on YouTube.

In order to get these extra views, I went to the same source that made this blog popular: my social networks. Using my social networks to promote my YouTube videos had a big impact on the views, likes, and subscribers my channel received. Having 100,000 readers did help, but the main concept of using social networks is to reach out to the audience that you already have. These are the five ways that you can promote your YouTube videos on your social networks.

  1. Tweet about your YouTube videos at least four times every day. There’s nothing bad with tweeting a lot of content every day. On a typical day, I send out 90 tweets. No one seems to be bothered by it, and ever since I sent out that many tweets every day, I have been getting more engagement for those tweets and followers. As you upload more YouTube videos, you should also consider tweeting about five of your YouTube videos every day. The more the better, but it needs to be consistent.
  2. Pin your YouTube videos on Pinterest. On Pinterest, you have the option of pinning your YouTube videos on specific boards based on specific aspects of your niche. This allows you to specialize your YouTube videos and allow the ideal people in your targeted audience to see those videos. If you include an annotation in your video that allows people to subscribe to your channel by clicking the annotation, you will be able to get more YouTube subscribers right from Pinterest.
  3. Use a Facebook Page to promote your YouTube videos. Facebook is a social network that encourages oversharing. If you have a good YouTube video, people will be very likely to share that video. All it takes is the click of a button, and someone has shared your video with 20% of their friends. Then, as more people continue to share your video, it will go viral on Facebook and ultimately lead to thousands of views in a matter of hours.
  4. Use GooglePlus To Promote Your YouTube Videos. GooglePlus and YouTube are both Google products that have a big impact on where you appear on Google’s search engine. Using GooglePlus to promote your YouTube videos will give your videos an edge on Google’s search engine.
  5. Let’s not forget about YouTube as a social network! Many people forget that YouTube is a social network as well. People can comment on your videos, and you can respond to those comments just like any social network. At the end of all of your YouTube videos, you can promote six of your related YouTube videos. This will allow you to grab your viewer’s attention for a longer period of time.

Those are the five ways you can use social networks to promote your YouTube videos. Just by promoting my YouTube videos on my social networks to a small extent, I was able to get 50% more views for my videos. While I will easily be able to get 1,000 views this month, I envision myself following the same tactics and eventually getting 3,000 monthly views before the end of the year. In addition to promoting your YouTube videos with your social networks, it is also important to connect all of those social networks together in one of the greatest strategies of marketing known as Circular Viralocity. What are your thoughts on the list? Do you use other methods to promote your YouTube videos on your social networks? Please share your thoughts and advice below.

 

Filed Under: Facebook, Pinterest, Traffic, Twitter, YouTube Tagged With: how to get more youtube subscribers, how to get more youtube traffic, how to get more youtube views

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I am a business freelance writer who writes for individuals, small businesses, and corporations. My content will help drive engagement and sales to your business. I have produced content for several companies, including…

  • Upwork
  • MoneyLion
  • Freight Waves
  • Westchester Business Journal
  • Property Onion

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